ARAVIND EYE CARE SYSTEM
KOHINOOR BUSINESS SCHOOL, KHANDALA
BACKGROUNDvFounded in 1976 by Dr. Govinda Vankataswamy(Dr. V). v1978- 70 bed free hospital was open to provide poor with quality care. vIn 2004 ARAVIND EYE CARE SYSTEM started providing eye care facility at Madurai,Theni,Tirunelveli,Coimbatore and Pondicherry. vRecognized as world’s most productive eye hospital handling the largest patient volume. v v
FACTSvMore than 20 million blind people in India and only 4 million surgeries are performed every year. vOver 75% blindness is due to cataract. vTwo type of cataract surgery. 1- ICCE(intra capsular surgery), 2- ECCE(extra capsular surgery). vinfection rate- 4 per 10,000(6 per 10,000 in U.K.). v20% population need glasses . v1% has cataract.
v v vEliminate needless blindness by providing quality service in reasonable price to all.
VISION-
OPERATIONvTwo sections 1- main hospital for paid patients, 2- free hospital for non paying patients. v vSeries of steps- registration recording vision
preliminary
examination
testing of tension & tear duct
function
Conti…………… vTwo section were same in few aspect as well as different in few aspect. v vOperation theater- two table side by side(reduces surgery time from 30 minutes, industry standard, to 10 minute). v vOrganizes camps to attracts rural customers(patients go additional process of B.P. and urine sugar test). v v v
Conti………… vRecruit nurses from nearby villages(hunger to do some good, not trained as nurse, not able to get job elsewhere). vIn 1991, ARAVIND set up a factory to produce 60,000 inocular lenses per year(reduces cost of glass from 800 rs to 200 rs). vRecently company started manufacturing sutures and other item used in surgeries. v
Role of operation in meeting visionv vCost cutting(factory setup, mass surgery). v vReduced time per patient(infrastructure, management). v vMass surgery(help in achieving higher surgery everyday). v vCamp organized in rural areas(attracted people to come forward with their problems)
STRATEGYvA-3
A1- availability,
A2- acceptability,
A3- affordability.
ADVANTAGESv vReduced cost, v vIncreased output, v vSaves time, v vAffordable to everyone.
DISADVANTAGEv vCapital requirement, v vOrganizational management, v vSkilled manpower, v vCooperation between employee at different hierarchy level.
REPLICATION OF SYSTEM-
Delivering vision of hospitalv60 hours a week instead of 30 hours, industry standard. started doing 400 operation per month by one doctor instead of 25. vProper infrastructure allows doctor to do more operation in less time. vMass awareness. vCost cutting set up their own factory to manufacture lenses (bring prices down from 800 to 200).
PROBLEM To retain it’s doctor, Mass awareness, Organizing camps, Capital requirement,
. Prepared by
yugesh kumar dubey Kohinoor Business School, Khandala email
[email protected]