Akhlaq Project1
This document was uploaded by user and they confirmed that they have the permission to share it. If you are author or own the copyright of this book, please report to us by using this DMCA report form. Report DMCA
Overview
Download & View Akhlaq Project1 as PDF for free.
More details
- Words: 13,498
- Pages: 66
Warid Telecom (PVT) Ltd
Warid began its operations on May 23, 2005. In less than a year, we have a customer base of over 4.8 million and operate in over 110 cities across Pakistan, providing quality service to our customers.
Corporate Objectives: Warid Telecom has implemented a new and modern corporate identity as a result of the dynamic changes taking place in the telecom industry in Pakistan. With a reflection of a new strategy, our aim is to be perceived not only as a telecommunication operator of voice services, but also as a universal provider of comprehensive communications services for both residential and business customers. Warid's corporate identity seeks to reflect the changes in telecom sector in relation to helping customers keep pace with rapidly changing technology in the field of communication, and to harmonize the customers' perception of our brand with the quality and range of our services. Our objective is to provide optimum level of support and care through our highly skilled and motivated team of professionals and through maximum network coverage and clear connectivity that we have committed to provide.
Warid Warid is operated by Abu Dhabi Group led by Sheikh Nahayan Mabarak Al Nahayan. Warid started it services in Pakistan May 2005. Since than Warid Telecom successfully launched the services covering 28 cities with a total population of around 32 million people. Warid Telecom with low rates to capture the market with already giants operating the cellular world of Pakistan is the major task for Warid Telecom major competitor is mobilink with already 10 million subscribers it is not a easy task to break the market.
Warid Telecom did a great job when launched Warid didn’t get the attention of the subscribers after a month of so the boob started I myself aren’t willing to purchase the connection as the company in start didn’t leave a huge impact to switch the mobile connection. After one to two month after the launch of Warid Telecom people started purchasing the connection and I myself purchased one the main feature about Warid Telecom that attracts me its Friends and Family feature with rates of 1.90/mins. The rates are the cheapest in the market and with 30 sec billing feature makes it worth while to try once.
Warid Telecom takes pride in being backed by the Abu Dhabi Group, one of the largest groups in the Middle East and the single largest foreign investor group in Pakistan. Message from Chairman
"We are confident that like Abu Dhabi Group's hallmark in banking industry of Pakistan, Warid & Wateen Telecom would not only reach out to every corner of the country but will also set new trends and standards of providing the latest technology, unparalleled quality service and customer care in the telecommunication industry of Pakistan". The Abu Dhabi Group is led by His Highness Sheikh Nahayan Mabarak Al Nahayan. His Highness is the Federal Minister for Education of the United Arab Emirates. He is also the Chairman of Warid Telecom, Wateen Telecom, United Bank Limited, and is also the Founder Chairman of Bank Alfalah Limited.
Vision Warid Telecom's vision is "To be the leading national communication provider with a strong international presence." Warid Telecom's brand values include: •
Quality - We want to make a difference to people's lives. Our optimism is contagious. We are passionate about what we do and we have confidence in ourselves.
• • • •
Simplicity - For us, clarity comes through simplicity. We recognize that we are people communicating with other people. We are always direct and easy to understand. Innovation - We constantly look to do things differently and in a better way. We give color to all that we do. We are ready to push the boundaries and take risks. Honesty - We are always open and honest. We say what we do and we do what we say. Friendliness - We enjoy working and succeeding together by building close relationships. While we have a sense of purpose, we also have a sense of humor. We consider the needs both of our customers and of each other.
Team
The appointed management team of Warid Telecom has substantial expertise in the field of communication services and infrastructure, both domestically and internationally. Warid Telecom's main focus and strength is its employees. Warid Telecom believes this will be its key differentiating factor and a recipe for success. The key management team includes:
Bashir Ahmed Tahir Vice Chairman & Member of Advisory Committee
Marwan Zawaydeh Board Director
Parvez A. Shahid Board Director
Farrukh Hayat G.M. Payphones and Distribution
Zoha Imam GM Sales and Customer Services
Muhammad Iltaf Chief Technical Officer
Shahid Saeed CIO
Ahmad Kamal Head of Customer Services
Central Treasury Division of BCCI Abu Dhabi In-charge Global Support Desk for Treasury operations - BCCI London
Hamid Farooq
Chief Executive Officer
Mr. Hamid Farooq is the Chief Executive Officer of Warid Telecom (Pvt.) Ltd. Prior to joining Warid, Mr. Farooq was working with Mobilink as Executive Vice President/CFO and Company Secretary. He has extensive telecom experience, which spans over 10 years and also has wideranging local and overseas training in financial management, technical & IT, HR, knowledge sharing and policy development. Mr. Farooq has previously held the posts of Chief Accountant & Administrator, Canadian Occidental Petroleum Ltd. (COPL), Chief Accountant, Petro-Canada (Pakistan) Inc and Country Manager/Finance Manager, DHL Pakistan Limited/TCS. Mr. Farooq has an MBA degree and is also an accountant by training.
Farrukh Hayat
G.M. Payphones and Distribution
Mr. Farrukh Hayat is General Manager – Distribution & GSM Payphones based at Head Office Lahore. He is responsible for the sale/distribution of scratch cards and other products of Warid and Wateen Telecom on national basis. In addition he is also responsible for GSM Payphone service which is to be
launched in the near future. Mr. Hayat comes with over 20 years of wellrounded experience in the fields of marketing, sales, distribution and management. He has been associated with the growing telecom sector for the last fourteen years and has been holding significant senior positions. Prior to joining Warid Telecom he was the Chief Operating Officer of Saif Venus Communications, which is one of the leading national distributors of telecom products. Mr. Hayat has also worked as Director Operations at Telecard Limited which he joined preceding its launch and remained there for more than ten years.
Zoha Imam
GM Sales and Customer Services
Ms. Zoha Imam has 20 years of experience in marketing & business development of financial & services sectors of which 14 years have been specific to development of consumer banking and marketing with reputed institutions like Citibank, United Bank and Bank Alfalah. She has launched consumer banking products for financial organizations in their true essence developed and marketed consumer banking products, built the relevant infrastructure and accompanying engines, and put in place processes and portfolio management teams. While at Citibank, she set up service quality in Pakistan in line with Citibank's Asia-Pacific standards, chaired the customer satisfaction and quality forum, chaired the Service Quality Council and provided training to various business units including phone banking, credit cards, operations, sales and marketing at country level for Citibank, and developed seven Total Satisfaction Management (TSM) teams on country level to resolve business and service issues. In addition to the above, she set up customer retention marketing unit, headed and managed it, developed global strategies for Citigold, car financing, credit cards and branch banking customer retention and championed cross border services regional initiatives in 14 countries for Citibank.
Shahzad Rauf
GM PMO, Procurement & Logistics
Mr. Shahzad Rauf joined Warid Telecom in March 2005 as General Manager, Procurement and Logistics. Later, he was given the responsibility of managing the operations of two additional key departments: Quality Assurance and Project Management Office. He is also currently the Launch Director of Warid Bangladesh. Prior to joining the company, Mr. Rauf was a founder and CEO of WebLight Productions Inc. providing B-2-B e-commerce supply chain management solutions for the food industry. He also has over 10 years of work experience of finance and information technology departments of public sectors in USA. Mr. Rauf is a graduate from Eastern Michigan University, USA, from where he earned his MBA and MSIS degrees.
Ahmad Kamal
Head of Customer Services
Mr. Ahmad Kamal has over 17 years of telecom experience in Pakistan. He has the exposure of working with the country's most renowned telecom companies including Mobilink, Ufone, Digital Communications and DVCOM Limited. Mr. Kamal holds a Post Graduate degree in Business Administration. His last assignment was as General Manager Operations & HR with DVCOM Limited.
Key Strengths
The Network • •
We are partners with some of the leading vendors in the telecom industry who help in providing the best and the latest network solutions for our businesses. These vendors include cellular giants Ericsson, Nortel, Siemens, Cisco and Huawei. Warid has pioneered in key technologies which include: o Custom-made network for Pakistan's environment o Congestion-free connectivity in all coverage areas o Rollout plan for extensive national populated coverage by 2006 o Fully redundant network o Robust design catering to future needs o Future professional network (EDGE compatible and 3G upgraded with soft switch and media gateway architecture) o State of the art IP based contact center and leading data center o Launch of WiMax services across Pakistan by the end of 2005 with revolutionary 3.5 GHz broadband solution
Warid Telecom has some features as low calling rates 30 sec billing. Coverage is improving and hope will be improved as the company grows. Warid Telecom according to me targeting the student class rather than business men. Some of the features are good but still there are some major upgrades that Warid higher management team should look into. Warid Website looks like site designed by immature non professional group of people. Warid site is not user friendly loading time is slow the navigation is as bad as it can be no voice user lost in to the site the landing page with login information confused the user who came to get some info hard to find tariff as no link on the main page. With session Id passed even a user is not logged it sucks. When you are visiting Warid website most of the times your session id expire which takes you the home page again and finding that page I was browsing is hard to find. Site design is also poor with no cooperate look. Major draw back GPRS the slowest GPRS services I ever used the rates are touching the sky if you use GPRS more often than Warid is the company you waste money. The in house email server always lags and you never receive email upon requesting help center you came to know by the operator that email is send but never reached your mail box. The email send if used proper header never drops in you Bulk or Spam folder so what I can guess is that IT staff consists of immature worker that cant handle the huge requests nor designed a proper website. Warid to Warid call rates are cheap in night some times you will have network busy error other than that it works fine. Warid Telecom should look into the problems currently facing to capture more market as their calling rates are promising. Over all Warid Telecom still targeting student class improve services to reach business class.
Service Beyond Comparison Customers are the most important element in any organization. We distinguish them as our biggest assets, and we strive for excellence by listening to their needs. We work with our customers to gain an understanding of their business, their goals and their objectives to ensure that they receive the best possible service and the right solutions to meet their needs. We seek to be the trendsetters in customer service, with our 'one-stop' concept for all our
Franchise
Channel Tel Links
A B C Choor D E F Chook G H I JMain K L Peshawar MNOPQ RST UVWXYZ Road, Rawalpindi
Cell Phone Inn
Shop No. 211,212,213, Jamia Mujid Road Bunni.
Communicator Glob Pvt. Office # 131,132,Ground Floor, Liaqat Road, Rawalpindi. Top Rawat Swayz-2
Near Millat Tractors Main Gt Road Rawat Top
Renala Khurd Al Fateh Telecom
GT Road Renala Khurd Top
Sahiwal Sabri Communication
275 B-1, High Street Sahiwal
Zahi International
Plot # 5, Scheme # 2, College Chowk, Farid Town, Sahiwal. Top
Sara-e-Alamgir Sheikh Telecommunication
G. T Road Sarai Alamgir Top
Sheikhupura S.T.M PVT. LTD.
Butti Chowk,adjucent to PICIC Bank, Lahore Sargodha Road Sheikhupura Top
Sialkot Xpert Communication
Opp. Liberty Market, Aziz Shaheed Road,Cantt Sialkot
Dart Xpress
Paris rd. near Telephone Exchange,Sialkot.
House Of Surgical
Abbot Road,Near KASB Bank, Sialkot
IBN Juzi Pvt Ltd.
Lahore Marketing,Near Sony Square, Sony Building, Alam Chowk, Sialkot. Top
Sohawa Pearlcom Mobile Plus
Shaukat Opposite Bus Stop Gt Road Sohawa Top
Swabi L P Linkages
Mastan Building, Jhanghira Road, Swabi. Top
Market Segmentation • Warid’s segmentation model has been adopted and adapted to cover the Pakistani market • Extensive Market research has been conducted and is updated on a regular basis •
Sales & Distribution Objectives • Distribution a competitive advantage • High level of retail penetration – maximize sales • Reinforce brand image & positioning • Low distribution cost • High channel loyalty through fair profitability
for channels
18 Distribution Model Direct Sales Franchise Network (branded outlets) Sales & Service Centers 3rd party Chains Telenor Pakistan Retail Network
Strong Distribution Coverage Distribution Mobile Vans Eload & refill outlets Retail Sales Outlets Franchisees Company Operated Sales & Service Centers
42 Key Success Factors • Attractive and segmented product and service portfolio supported by a strong brand • High network quality and continuous rapid network coverage expansion • High quality and efficient customer service • Ensure low cost operations •
Warid Telecom decided to opt for GSM (Global System for Mobile Communication) technology as it is the global standard for digital cellular telephone service. GSM networks support enhanced data applications and more than 1 billion customers in 109 countries are using this technology. Warid Telecom would be launching its cellular services based on 900 and 1800 GSM technology, in order to optimize the utilization of frequency, thus ensuring the highest quality and service.
We have made no compromise on investments required for research and development. With a capital expenditure of over US $500 million, Warid Telecom has been set up to provide a premium quality GSM service. Business Overview With a current mobile penetration in Pakistan hovering at around 18% and a large population of over 15.5 million, the mobile market experiences a burgeoning appetite for communication services. Warid Telecom was awarded the GSM license by Pakistan Telecommunication Authority (PTA) on May 26 2004 for a fee of $291 million, as part of the government's initiative to bring in foreign investment and expertise in the telecommunication sector. The cellular penetration rate (around 18%) of Pakistan highlights the immense potential for growth available in the industry. In order to gain a footing in the mobile market Warid Telecom has partnered with Ericsson to provide network solutions for the business. Being one of the top cellular vendors established in over 140 countries & with vast experience in the industry, Ericsson has been able to offer Warid Telecom the latest technology required for their business. This, coupled with Warid Telecom's sound financial backing, has placed it in a strong strategic position to capture the market share in the tapped as well as the untapped market. In accordance with its business strategy, Warid Telecom plans to establish itself as a leader, and increase the overall market size through broader coverage of all income groups. Warid Telecom's superior products, high quality of service, affordability, and customer support have enabled it to not only capture market share from existing players, but also acquire the so far untapped market.
Network Information Operator Name: Warid Telecom (PVT) Ltd
Network Name: Warid Telecom (PVT) Ltd
Technology: GSM 900/1800
Network Status: Live May 2005
Web Site:
www.waridtel.com
Users with Pop-up Blockers may need to use a by-pass feature (often the CTRL key for PC-based browsers) when clicking on the operator web link above.
Warid Telecom (PVT) Ltd - Interactive Coverage Map
Working for Warid If you're innovative, qualified, talented, creative and a team worker, Warid is the place for you! Offering unlimited opportunities for personal and professional growth, Warid Telecom hires individuals who are confident and ready to make a difference. With competitive salaries and a teamoriented culture that encourages creativity, empowerment and entrepreneurial spirit, Warid is sure to take your Careers to new heights.
• • • • •
Compensation and Benefits - We believe in pay for performance which makes Warid an ideal place for people with a can do attitude. Employee Development - We focus on vision development exercises, team building activities, in-house and external trainings as well as competence development programs and object setting exercises. Culture - We promote a team-oriented and entrepreneurial culture, which allows employees to grow both personally and professionally, and to contribute to the success of the company throughout their Careerss. Diversity - We are committed to a diverse and inclusive work environment, which is essential to outstanding business success. The existing employee force of Warid has a blend of talented individuals having worked with well-reputed multinational and local companies.
Our Divisions
• • • • • • • • • • • • • •
Finance Human Resources and Administration Services Engineering Information Technology Strategic Planning Quality Assurance Customer Services Procurement, Logistics & PMO Sales & Marketing International Roaming Legal Government Relation & Regulatory Affairs Corporate Sales & Affinity Internal Audit & Risk
Warid Telecom launches new web portal Warid Telecom has launched a new web portal www.waridtel.com for its consumers. With its clean interface, wisely used color scheme, and the clever placement of information, it has made navigation for customer easier. Warid’s web portal is divided into Non–Member and Member areas, and the Non– Member area is further divided into Home and Corporate. The “Corporate” section is about the company, team structure, jobs etc, while “Home” link houses an attractive main page which has links leading to areas outlining Warid’s coverage, customer service facilities, new products, prepaid and postpaid package details and its international roaming destinations and rates. Chief Executive Officer of Warid Telecom Hamid Farooq said, “Warid has always followed the strategy of providing the best services to its customers and offering them with every convenience possible, “ he said. ” This website is another effort to provide our customers with a channel to communicate with Warid. Warid team has done a commendable job at making this all possible and is continuously striving to maintain the excellent and unparalleled organization that Warid is today.” Warid Telecom introduces new innovative packages for Zem prepaid customers Lahore, July 27, 2006: In line with Warid Telecom’s commitment to provide affordable and quality services to customers, Warid Telecom strikes once again with a brand new series of options for its Prepaid ZEM customers. The new ZEM packages have been specially designed considering the requirements of various segments of prepaid mobile connection users. Whether youth, students, professionals, businessman, housewives, working class or families Warid has something special for you. The new wonderful packages are:
New Packages
Type
ZEM 1
Per second billing – Every second counts and so does your money so pay for what you use.
ZEM 30
30 second billing – Get set going, making life count.
ZEM 60
60 second billing – Classic, special rates.
ZEM 321 ZEM 12 to 9 ZEM 111
Count down – Keep talking, the longer you talk the cheaper it gets. Special rates between 12 midnight ˜ 9 a.m.– late night making life count. International calling rates
The ZEM 1 has been designed for “concise–talking”. The call is charged on per–second basis, so you pay for what you use saying. Saying “Hello” has no longer been more affordable. Outgoing calls on ZEM 30 & ZEM 60 will be charged on 30 seconds and 60 seconds basis respectively to meet your calling needs. ZEM 321 gets cheaper the more you talk and is aimed for long conversations as a talk and save concept. Similarly the late night talkers will benefit from ZEM 12 to 9 as it offers special call rates between 12 midnight to 9 a.m. are as low as Re 1 any where in Pakistan.
Key challenge for Warid was continued growth of its business through leverage of early successful initiatives to drive further growth, expansion into new geographical areas and exploiting existing customers to maximize revenues with strategic focus on • • • • • •
Understanding customer call behavior & needs Retaining quality high value customers Enhancement of products/service offerings Optimizing current network capacity Expanding network coverage to new areas Ensuring quality of network
Warid Telecom participates in ITCN Asia 2006 Islamabad, August 4, 2006: Warid Telecom is participating in the ITCN Asia 2006, The mega IT & Telecom Industry exhibition will be held at the Expo Centre Karachi from 9˜11th August 2006. “It gives me great pride to witness the immense growth that ITCN Asia has exhibited over the past 6 years. It is a reflection of the enormous growth that has been witnessed in the telecom sector in Pakistan”, said Mr. Hamid Farooq, CEO Warid Telecom. The Warid Telecom cubicle at the ITCN Asia will be a state–of–the–art facility constructed at the Cellular Hall–4. The facility will be fully equipped in terms of qualified personnel and equipment to provide information about services, packages or solutions to existing and prospective mobile phone users. Warid Telecom customers will also be able to get any assistance they would require from the Customer Services team. Similarly, the representatives from the corporate sector and media will get an opportunity to converge, network and interact with the senior management of the company, who will also be present there. Mr. Tariq Malik said, “Warid Telecom is looking forward to welcome the ITCN visitors at our facility”. “The visitors will have opportunities to win free ZEM prepaid connections through hourly lucky draws for three days”, he added. About Warid Telecom: Warid Telecom (Pvt) Ltd. is owned and supported by the Abu Dhabi Consortium led by His Highness Sheikh Nahayan Mabarak Al Nahayan. Warid Telecom commercially launched its
services in Pakistan on the 23rd May 2005. This was one of the biggest launches in the region as for the first time any international operator started its operation in 28 major cities on the very first day of its launch. Counting from the day of license handing over, this feat was accomplished within a period of 8 months. Today, only after 14 months of successful operations, Warid Telecom is enjoying the support of millions of customers.
Zoom Talky Express your emotions with Zoom Talky Service.
More Details Warid Zoom SMS sirf 3 Paisas
More Details Mobile, Bike aur Life Ab sab set hai!
More Details Warid Zem ONE Because a second shouldn't cost a minute!
More Details Dual Number SIM Allows the facility to have two different numbers on the same SIM.
More Details
Fun Loads Friends and Family Where to buy? Zem Top Up Coverage Map Zem Tariff MMS IR Coverage Map Zahi Tariff Quick Pay
Promotional Strategies Sponsorship
Football match between the national teams of Pakistan and UAE was played in Karachi on 1st March 2006. On ground branding was done by the Marketing Services Team. Due to the strategic placements of the backdrops the Warid logo was the most prominent one.
In set Pakistan scoring a goal against India at Lahore on 22nd Feb 06.
In continuation of the 1st Anniversary Celebrations of Warid, Warid Telecom Presented Bullah Kee Janna Main Kaun captioned as Soul Highway. Rabbi Sher Gill perfomed with co starring of Ali Azmat Pappu Yar Taang na Kaar . Venue was Royal Palm Golf and Country Club Lahore. Show was attended by the admirers of both stars on 22nd May 06.
Warid telecom sponsors the GCU annual function on , Ali Zafar and Fusion performed to enthrall the audience.
Customer Service Warid's Customer Service division functions on the premise of pleasing and satisfying our valuable customers, resolving their problems and addressing their queries. Our Contact Centre is equipped with the latest technology and its staff is trained to inform, educate and help customers in the best possible way.
Customer Service Centres
Business Centre
Address
Abbottabad Main Mansehra Road
Building # 475/2, Irrigation Colony, Near Radio Station, Main Mansehra Road, Abbottabad
Bahawalpur Railway Road
18-B, Al-Badar mansion, Railway Road, Bahawalpur
Faisalabad Abdullah Pur Canal Road
Ahmad Arcade, Abdullah Pur Canal Road, Faisalabad
Gujranwala Sethi Marriage Hall
Opposite Sethi Marriage Hall, Main G.T. Road, Gujranwala
Islamabad Blue Area
65-W, Executive Height, Fazal e Haq Road, Blue Area Islamabad
F-10
4-D Urfi Center, F-10 Markaz, Islamabad
Jhelum Kazim Kamal Road
Mehfooz Plaza, Kazim Kamal Road, Near Union Bank, Jhelum Cantt
Karachi Clifton
Showroom 7,8,9 G-10 Block 8 Garnet Center Clifton, Karachi
Nazimabad
D-13, Block H, North Nazimabad, Karachi
Business Arcade
Plot No 27- A Block 6 PECHS, Business Arcade Main Shahrae Faisal, Karachi
Centrum
Plot no LA-1/A1 Block 21 F-B Area Main Rashid Minhas Road, Karachi
Lahore Main Boulevard
1-K, Main Boulevard, Gulberg II, Lahore
Spencer Building
Spencer Building, 18 Empress Road, Opp. Railway Head Quarter, Lahore
Multan 1-Nusrat Road
1-Nusrat Road, Near KFC, Multan Cantt
Mandi Bahauddin Bank Road
Alvi Chowk, Bank Road, Mandi Bahauddin
Nowshera Terminal Mall Road
1st Floor Army Welfare Center Opposite Daewoo Bus Terminal Mall Road, Nowshera Cantt
Okara M.A.Jinnah Road
Plot # 9, Aziz Housing Scheme, M.A.Jinnah Road, Okara
Peshawar University Road
Ground floor, Fareedon Plaza, Opp. AL-BAIK, University Road, Peshawar
Products & Services Warid offers you a chance to access the most exciting and innovative products, features and services! You can download handset settings like GPRS and MMS to your handset directly, avail voice services like call waiting, conference call, missed call alerts etc., and explore other such exciting features that are being offered. So go ahead and dance to the tune of new ring tones, make your mobile colourful with wallpapers, get your horoscope every day in your phone and play stimulating games on your mobile!
Entertainment
Color Wall Papers Color Wall Papers Picture Messages Operator Logo
Products/Services Basic Voice Services Caller Tunes Handset Settings Warid Mobile Email Warid Zone Zoom Talky Friends and Family Missed Call Alerts Enterprise Solutions
Zahi-Post Paid Want to know the ABCs of Post Paid? A post paid subscription is also called a billing connection. In this type of a connection, you can avail the services of a cellular connection first and pay for the usage at the end of the month. To avail this type of a connection, you will be required to submit a signed customer service agreement form (CSAF) along with certain specified documents. Your connection will be activated post the payment of the one time charge or the activation fee, a refundable deposit, and verification of the requisite documents. On consistent and regular payment and high usage pattern you could win yourself the opportunity to enjoy exclusive loyalty and frequent user facility provided by Warid Telecom.
Our post paid brand Our post paid connection is called Zahi. Zahi ( Zaa-hee): Leader, Royalty Keeping in mind our brand philosophy, Zahi is a name that represents our post paid services aptly. Zahi depicts class and sophistication and highlights our role in Pakistan as a post paid package. All in all one word aptly defines Zahi: suave.
Zahi Tariff
Billing options
Per sec (Paisas)
30 sec (Rs.)
60 sec (Rs.)
Per sec (Paisas)
30 sec (Rs.)
60 sec (Rs.)
Friends & Family
1.80
0.45
0.65
1.60
0.40
0.60
On-Net (Warid to Warid)
2.70
0.65
1.10
2.40
0.60
1.00
Off-Net (Landline)
3.60
0.90
1.60
3.20
0.80
1.40
Off-Net (Other mobile)
4.50
1.15
2.10
4.10
1.00
1.80
Zone 1
7.00
1.75
3.00
7.00
1.75
3.00
Zone 2
18.00
4.50
8.00
18.00
4.50
8.00
Zone 3
26.00
7.00
11.00
26.00
7.00
11.00
Zone 4
42.00
11.00
18.00
42.00
11.00
18.00
Billing options
Per sec (Paisas)
30 sec (Rs.)
60 sec (Rs.)
Per sec (Paisas)
30 sec (Rs.)
60 sec (Rs.)
Friends & Family
1.30
0.30
0.50
1.00
0.25
0.40
On-Net (Warid to Warid)
1.90
0.50
0.80
1.50
0.35
0.55
Off-Net (Landline)
2.50
0.65
1.10
2.00
0.50
0.90
Off-Net (Other mobile)
3.50
0.90
1.60
3.00
0.80
1.45
Zone 1
7.00
1.75
3.00
7.00
1.75
3.00
Zone 2
18.00
4.50
8.00
18.00
4.50
8.00
Zone 3
26.00
7.00
11.00
26.00
7.00
11.00
Zone 4
42.00
11.00
18.00
42.00
11.00
18.00
International
International
Zahi Features
Caller Line Identification (CLI). This service enables you to identify callers at your discretion
Conference Call With Conference Call‚ you can teleconference with 6 people simultaneously. You can create conference calls with on-net (Warid to Warid) and off-net (national) numbers.
Call Waiting & Call Hold Handle two calls at a time with your Warid phone. You can be on one call while the network will alert you about another incoming call. You can put the first call on hold while you answer the second call. Call Divert Whether you’re unable to take a call‚ driving outside the national coverage area‚ traveling abroad or are busy‚ you can divert your calls to any other Warid number.
Short Messaging Service (SMS) With SMS you can be as discreet or as creative as you like. Either way‚ sending a message is quick‚ reliable‚ confidential and if you want it to be...great fun!
Value Added Services
Missed Call Alerts With this service‚ whenever your phone is busy‚ switched off or out of coverage‚ you can rest assured that as soon as you are back in coverage‚ you will be instantly informed about all your missed calls via SMS. Instant delivery of Missed Call Alerts upon subscriber availability Alerts carry calling party’s name if number is saved in subscriber’s phone book One alert per missed call‚ ensuring ease of returning calls Permanent storage of Missed Call Alerts for future reference. To subscribe call 321 from a Warid connection and activate this service or send an sms MCA ON to 129. You can unsubscribe from the Missed Call Alerts service by calling 321 or sending SMS MCA OFF to 129. You can temporarily deactivate the Missed Call Alerts service by disabling Call Forwarding to 103 in the handset Call Forwarding settings. You may reactivate MCA by setting Call Forwarding to 103 in the handset Call Forwarding settings. A subscriber will still be charged for the Missed Call Alerts service if he has temporarily suspended the service but has not unsubscribed.
Voice Mail Voice Mail allows you to receive your voice messages even when your mobile is switched off‚ you are outside the coverage are or are busy. You can retrieve these messages for free from your Warid phone at your own convenience.
Picture Messaging & Multi-media Messaging Service (MMS) With MMS messaging is fun‚ colorful and musical. Add pictures‚ animations‚ polyphonic & MIDI sounds‚ even video clips to messages and show the world how amazing communications can be.
Zem-Pre Paid Want an amazing prepaid connection? Welcome to Zem, Warid Telecom's latest in prepaid convenience that is backed up by the promise of service, service and more service. Not only is it simple to use but it also offers a host of revolutionary products and features that will forever change the way you communicate. So start Zemming today & get ready to experience a world of connectivity like you've never experienced before!
Zem Features Caller Line Identification (CLI) This service enables you to identify callers at your discretion Conference Call With Conference Call, you can teleconference with 6 people simultaneously. You can create conference calls with on-net (Warid to Warid) and off-net (national) numbers Call Waiting & Call Hold Handle two calls at a time with your Warid phone. You can be on one call while the network will alert you about another incoming call. You can put the first call on hold while you answer the second call Call Divert Whether you're unable to take a call, driving outside the national coverage area, traveling abroad or are busy, you can divert your calls to any other Warid number. Short Messaging Service (SMS) With SMS you can be as discreet or as creative as you like. Either way, sending a message is quick, reliable, confidential and if you want it to be...great fun
Zem Tariff
Charges (Paisas) Friends & Family
2
On-Net (Warid to Warid)
3
Off-Net (Landline)
4
Off-Net (Other mobile)
5
Zem 111 International Zone 1
2.25
Zone 2
12
Zone 3
18
Zone 4
33
International Regular Rates Zone 1
18
Zone 2
36 *Per seconds rates (exclusive of all taxes)
Connection Activation tax Rs. 300 Free airtime on activation worth Rs. 150 SMS On-Net (Warid to Warid) SMS Re. 0.50 Off-Net (other mobile) SMS Re. 1.00 International SMS Rs. 5.00
Top
Zem Top up
Topup (Buy Scratch Card) What is a scratch card ? As the name suggests it, a scratch card is a medium of recharging your account by acquiring a 16-digit code and inputting in your mobile phone for activation of that code. Our scratch card is a rechargeable coupon which has a holographic scratch field. This silver panel needs to be scratched off before usage. Denominations Scratch cards are available in the following denominations: Rs. 100, 250, 500, 1000
Validity Period
Zem Terms & Conditions Terms & Conditions
• • • • • • • • •
All charges are exclusive of government taxes and levies including sales tax at 15% and advance withholding tax at 10% In Sindh Rs. 50 is levied as stamp duty on new connection sales Airtime on activation cannot be carried to the following month if account is not recharged within 30 days Prices are subject to change at Warid’s discretion For Prepaid connection, please make sure that you submit your Warid connection form with a copy of your NIC MMS is charged both for receiving and sending MMS unit is a message of size 100kb maximum Internet unit is an upload or download of 200kb Calls to satellite phones will be charged at Rs. 125 per minute or equivalent at 30 seconds
Basic Voice Services Voice Mail Call Divert Call Waiting Conference Call Value Addes Services
Caller Tunes Inroduction Now Warid Telecom introduces, Warid Caller Tune (Ring Back Tone). Warid Caller Tune is a new service brought to you by Warid for your friends and family to enjoy. It allows you to choose a song for your callers to hear, instead of the traditional tone before you answer a call. Warid Caller Tunes helps you in assigning tones by giving top five favorite tunes through SMS and on IVR. Subscriber can activate Warid Caller Tune service either through SMS based activation or by calling Warid Helpline 321 from Warid number
Caller Tunes English Urdu Bollywood Islamic Regional Other Caller Tunes FAQs Caller Tunes Rates Caller Tunes Demo New Bollywood Tunes Old Bollywood Tunes Caller Tunes Subscription Greetings Caller Tunes
Caller Tunes Charges
CHARGES Now Warid Telecom introduces‚ Warid Caller Tune (Ring Back Tone). Warid Caller Tune is a new service brought to you by Warid for your friends and family to enjoy. It allows you to choose a song for your callers to hear‚ instead of the traditional tone before you answer a call. Packages
Zahi (Post-paid)
Zem (Pre-paid)
Registration Charges
Nil
Nil
Monthly Charges
Rs.10* per month
Rs.10* per month
SMS Charges
Rs.10* per SMS
Rs.10* per SMS
IVR usage Charges
Rs. 5* per min
Rs. 5* per min
*Government taxes applicable
Handset Settings In order to receive SMS/MMS/GPRS/Data settings in your mobile phone, please log on as a member and follow the simple instructions to download handset settings. Connect to the world Our Data Services comprise of GPRS, SMS and MMS facilities. Surf Now (GPRS) Our powerful GPRS service offers you complete flexibility to view the internet on your cell phone or laptop. So whenever you are on the move and want to look for information on the internet, simply setup the internet connection from your GPRS/ WAP enabled handset. Multimedia Messaging Service (MMS) With MMS, messaging is fun, colorful and musical. Add Pictures, animations, polyphonic, midi sound, and even video clips to messages, and show the world how amazing communication can be.
Copyright © 2006, Warid Telecom (Pvt) Limited All rights reserved.
Warid Zone More of Everything features, services, news, information! Thanks to our state of the art SIM technology, your Warid SIM comes with a special Warid menu. This menu offers a bundle of services such as sending emails from your handset, downloading ring tones, setting GPRS/WAP settings, getting latest weather forecasts and so much more! Simply go into the Warid menu appearing on your phone and select the required information.
With SIM-based services, you can now get the latest news, download ring tones and logos. You no longer need to remember key words or short codes to access information! This menu already has the key words pre-coded in your SIM card, allowing you to get information easily & swiftly.
Warid Zone Dual Number Sim Anonymous Chat Mobile Alerts Mobile Games Entertainment Ring Tones Picture Messages Greetings Breaking News
Enterprise Solutions
Exciting, efficient and time saving solutions are available to meet all corporate needs, facilitating the flow of communication of our valuable corporate/individual clients. Warid gives you the access and flexibility you need wherever you go!
• • • •
Enterprise GPRS Warid Access Card
CUG Bulk SMS
Enterprise GPRS Corporate environment is a challenging playground requiring up to the minute information and real time connectivity for effective decision making. Warid now offers flexible tariff on a variety of GPRS based packages to match your data usage needs bundled with voice and SMS package plans to suit your pocket. Now you can use Warid GPRS service to download cool websites, access your mails on your mobile or logon to your corporate intranet while being assured that these enterprise packages are the most economical package options available. Packages Following packages are available to choose from. Postpaid Packages
Line Rent
Free Units
Rate
Package - GPRS120
Rs. 120*
10MB
Rs.10/Mb
Package - GPRS200
Rs. 200*
20MB
Rs.8/Mb
Package - GPRS240
Rs. 240*
30 MB
Rs.6/Mb
Package - GPRS Infinity
Rs. 500*
Unlimited
Rs.0/Mb
Government taxes are additional Highlights/Salient features Unlike the current practice you will be charged on per KB basis meaning you will be only charged based upon your actual usage. The activation tax is Rs. 150 and security deposit of Rs. 500 for all above mentioned packages. Benefits The packages are designed to offer freedom of choice to subscribers. GPRS subscriber can expect
• •
Flexibility - different package plans to choose from Economy - extremely competitive pricing
How does it Work? Enterprise packages can be bundled with any commercial voice packages according to your
*
Warid Roamers With Warid, you don't have to worry about roaming the world. No matter where in the world your travels take you, our vast roaming coverage will keep you seamlessly connected. Warid International Roaming provides you the freedom of using your existing Warid number when you travel outside Pakistan. We empower you to roam anywhere & everywhere around the globe. We keep you connected to all those who matter, your friends and family.
Warid Roamers Roam Info IR Activation SMS Roaming Weather Map
Inbound Roamers
Not from around here? We know where you are from and we don't want you to get home sick! The Warid network makes all foreign subscribers feel right at home with its string of services as allowed by their particular home network.
-- As Easy as 129! Discover an easier, faster and hassle-free way to manage your Warid services. Customize your preferences and settings, acquire billing information, activate/de-activate services and so much more. Take control of the options available to you - just by sending an sms to 129! 129 Services Services In SMS, Type Billing Information B Free Minutes FM International Roaming SMS Activation IRSMSON International Roaming SMS De-activation IRSMSOFF Itemized Bill Activation (Outgoing only) ITB AO Itemized Bill Activation (Outgoing & ITB AIO Incoming both) Itemized Bill De-activation ITB BLK Friends and Family List LIST ADD<Space>Warid number with 0321 or Friends and Family Addition 0322 prefix DEL<Space>Warid number with 0321 or 0322 Friends and Family Deletion prefix Missed Call Alerts Activation MCA ON Missed Call Alerts De-activation MCA OFF Ownership Confirmation NAME Copyright © 2007, Warid Telecom (Pvt) Limited All rights reserved.
General Information Foreign subscribers would be able to use Warid's network in accordance with the services allowed by their home network. For tariffs please consult your network provider. Foreign subscribers can use the following numbers for information: Warid Contact Centre
321
Toll Free
GPRS Roaming
With Warid's GPRS roaming available, you can communicate away from home in more ways than usual. Now you may access your emails, play online games, exchange media-rich contents, and do so much more. GPRS services are already provisioned with regular IR you only need to request GPRS activation by calling Warid helpline (321). Please note that GPRS is unavailable while your SMS Roaming is active. We suggest you get your GPRS settings configured and the service activated prior to departure. We also encourage you to test your GPRS handset before you leave Pakistan.
GPRS Roaming FAQs Q) What is GPRS Roaming? A) GPRS is acronym for "General Packet Radio Service". Simply, GPRS is a way for transmitting data over a mobile phone. Besides access to Internet, GPRS supports access to the standard WAP. Now roaming subscribers can access their emails, play online games, exchange media-rich contents, and do so much more.
Q) Who can use GPRS Roaming? A) GPRS roaming is only available to our postpaid customers while they are on IR. You need to have a handset that supports GPRS, most of the widely available handsets in the market provide GPRS support. We suggest you get your GPRS settings configured and the service activated prior to departure (in case of roaming abroad). We also encourage you to test your GPRS handset before you leave Pakistan.
Q) How is GPRS charged? A: Charging is done on the basis of the quantity of transmitted data via GPRS, irrespective of the time the user spends online i.e. in blocks of data transmitted, e.g. 10KB, 30KB, 60KB, etc. The chargeable block varies from operator to operator and the cost of uplink (data uploaded) and downlink (data downloaded) can also be different for the same operator.
Q) Is MMS available while on IR? What is its charging principle? A) MMS can be sent and received if you have GPRS activated on IR. For availability of MMS in a particular country while roaming on a particular network operator, please consult the GPRS tariff guide. It is important to note that MMS is charged on the same principle of data quantity (and not on quantity of MMS sent/received); i.e. in blocks of data sent or received. And therefore, the cost of MMS is reflected in the GPRS tariffs. Q) What happens if one wants to answer a call while GPRS data transmission is in progress? A) A customer can answer the call and resume data transmission after the call has ended.
Q) Is a notebook computer necessary for beneficial use of the GPRS? A) No. For surfing WAP pages it is enough to have a GPRS handset only. The GPRS handset can also be used for connecting PC to Internet. The GPRS can be used for data synchronization, viewing of bank accounts and the use of e-mail services as well.
Contact Us
E-mail us your question at [email protected] and we will get right back to you. Call us Dial 321 free of charge from your Warid phone. You can also call us toll-free at 111-111-321 from any landline. Send us a letter Write to us at P.O. Box 3321, Lahore. Fax us Send us a fax at 111-111-322.
Dual SIM Overview Overview The dual SIM allows the facility to have two different numbers on the same SIM (Line 1 and Line 2). The two numbers can be a combination of either two post paid packages or one post paid package and one pre-paid package. Primary number has to be post paid. Benefits
•
Convenience - No need to carry two mobile phones for two mobile lines. You can separate business calls from personal calls
• • • •
for friends and family Contactable - Stay in touch via two mobile numbers. One common phone book for both. Store upto 500 numbers. Bill Clarity - Maintain individual bills for two mobile numbers. Ease of Use - Hassle free switching between two mobile numbers
Dual SIM Pricing
Pricing SIM Charges: Rs 100 will be charged for replacement of Dual SIM card. Line Rent: A line rent of Rs 50+tax is applicable for availing this functionality the line rent will be charged to your post paid number Activation Charges: All Govt taxes/charges are applicable.
Talky Overview Overview Moments can’t be written in words, express your emotions with Zoom Talky Service. As the name suggests‚ Zoom Talky Service is a short voice messaging services. Warid subscribers can send a Talky message just like normal SMS to onnet/offnet and international mobile subscribers anywhere in the world. Benefits The added benefits of Talky service are:-
Express your emotions by sending a Talky in any language
No more thumb tapping
Hassle free easy to use service
Talky Charges
Overview Warid to Any Mobile
Rs. 0.60 +
Number in Pakistan
tax / 30 sec
Warid to international
Rs. 3 + tax /
Dial: *00 International
Mobile
30 sec
Mobile Number
Dial: *0321XXXXXXX
Receiving/Listening New Messages
Free
Dial: *0*
Old Messages
Rs. 0.60 + tax / 30 sec
Dial: *1*
MMS
With MMS messaging is fun, colorful and musical. Add pictures, animations, polyphonic & MIDI sound, even video clips to messages and show the world how amazing communication can be. How does it work It's as simple as click and send! Using images, files, ring tones, wall papers stored on your mobile phone you'll be able to create and send an MMS from your MMS enabled mobile phone to another Warid MMS enabled mobile phone. Please consult your mobile phone instruction manual to see exactly how this is done on your particular phone. Once you have subscribed to this service, you need to configure your handset with Warid MMS settings. Please follow these simple steps to get the MMS configuration:
• • • • • •
Simply go into the Warid menu in your handset, and scroll down till you see Messaging. Enter the Messaging menu and you will see the Multimedia Settings in which one of the options is MMS. Press the selection and you will be prompted to enter the handset name and the handset model number. Enter the name of the make such as Nokia, Samsung etc under the handset name and the model number such as 6600, D52 etc under the handset number. As soon as you finish entering the information, an SMS is generated from your handset. In response to the sent SMS, you will receive a message with the settings. Please press 'yes' to store the settings and that is it - simple and easy.
Note: Before using MMS, please ensure to subscribe to the GPRS service and have your handset configured. In addition to this, you can write a simple text message 'set MMS' and send it to 1190. You will receive the MMS settings via a message. Please press 'yes' to store the settings and that is it simple and easy. Note: There are certain mobiles that do not support this setting process. Please contact our Customer Service Center for assistance. How do I get it Check with your package plan if this service is available to you by default as a bundled service. If this service is not one of the bundled services, kindly call our toll free Warid contact center by dialing 321 from your Warid phone to get the subscription.
Wateen Telecom is the Abu Dhabi Group's latest communication investment in Pakistan. After the successful launch of Warid Telecom in Pakistan, which provides mobile GSM services to over 4 million customers in 100 cities, Wateen Telecom has been set up to become the leading "Carrier's Carrier" providing quality, reliability and affordability in the communication sector and bringing Next Generation services to your doorstep... today! About Warid Telecom Warid Telecom is owned by the Abu Dhabi Group led by His Highness Sheikh Nahayan Mabarak Al Nahayan. The group is one of the largest in the Middle East and has diversified business interests ranging from oil and gas exploration, hospitality services, telecommunications, banking and financial services, automobile industries and property development. The group has a large presence in the Pakistani market and owns Bank Alfalah Ltd., the 5th largest and one of the country's premier consumer banks, as well as a substantial stake in United Bank Limited, the 3rd largest bank with substantial presence abroad. Warid Telecom has implemented a new and modern corporate identity as a result of the dynamic changes taking place in the telecom industry. With a reflection of a new strategy, our aim is to be perceived not only as a telecommunication operator of voice services, but also as a universal provider of comprehensive communications services for both residential and business customers. Warid's corporate identity seeks to reflect the changes in telecom sector in relation to helping customers keep pace with rapidly changing technology in the field of communication, and to harmonize the customers' perception of our brand with the quality and range of our services. Our objective is to provide optimum level of support and care through our highly skilled and motivated team of professionals and through maximum network coverage and clear connectivity that we have committed to provide.
Wateen Telecom (Pvt.) Limited Entity: A/A-2, Outlook: Stable JCR-VIS Assigns Initial Entity Ratings of A/A-2 to Wateen Telecom (Pvt.) Limited JCR-VIS Credit Rating Co. Ltd. (JCR-VIS) has assigned initial medium to long-term and short-term entity credit ratings of A (Single A) and A-2 (A Two) respectively to Wateen Telecom (Pvt.) Ltd (Wateen Telecom). The outlook on the medium to longterm rating is Stable. The ratings take into account the plans of Wateen Telecom to position itself as a fully-integrated provider of telecommunication services including long-haul and metropolitan area optic fiber cable , long-distance and international (LDI) connectivity and last mile solutions that will be primarily based on the fourthgeneration broadband telecommunication technology, WiMAX. The technology risk associated with the deployment of new technology has to quite an extent been mitigated by the guarantees acquired from the equipment vendors against performance of the supplied equipment, as well as the fact that in most cases the equipment vendors have also been given operation & maintenance contracts for their installed equipment. The nature of infrastructure of Wateen Telecom will allow it to target different market segments while enjoying high margins for its last-mile solutions. This market positioning has been further bolstered in the presence of captive business of Warid Telecom (Pvt.) Ltd (Warid Telecom) - a sister concern - for fiber optic and other infrastructure services. The track record of the management of the company is strong even in the brief history seen so far, with Wateen Telecom posting a reasonable profit in its full first year of operations, and healthy cash flows
during FY 2007 from existing operations which are set to go up substantially in 2H FY2007 following the commencement of operations of the own optic fiber network of the company. A key driver of the assigned ratings is the level of sponsor support JCR-VIS believes that Wateen Telecom has available keeping in view the significant investment of the sponsor group in Pakistan, particularly in the banking and telecommunication sector. Due consideration has also been given to the fact that Wateen Telecom, despite being a private limited concern, has in place strong governance, reporting and review structures. Wateen Telecom will face the risk of functioning in a highly deregulated sector where the level of competition in the voice and LDI segments is already very high and any other area which may be proven by one operator to have significant profitability potential (e.g. optic fiber) may attract fresh entrants quickly resulting in erosion of initial profitability levels. The other major risk factors to be considered will be the level of demand for WiMAX-based broadband solutions (data, internet and voice) in the target market of large to medium size corporates and high-end retail consumers and sustainable performance of Warid Telecom in the highly competitive cellular business. The management of Wateen Telecom has developed risk-mitigation strategies for all these areas, the effectiveness of which will be monitored by JCR-VIS over time.
Tariq Malik We are running on a very tight schedule these days. The launch is drawing near and there seems to be extraordinary activity going on at Wateen. It is an encouraging sight really. It is remarkable how our various departments and teams are working fervently to meet our company objectives. We are all set to realize our vision of becoming a Tier-1 complete communications solution provider. We are working relentlessly to lay the 5500 km optical fiber cable across the country to provide a national optical transmission network which, once its complete, will provide 3rd generation telephony, internet, data and multimedia solutions to our customers.
Voice and Enhanced Voice Services
Wateen Telecom’s Voice and Enhanced Voice Services are a complete telephony solution based on the latest IP/MPLS back single to a hundred lines while employing cutting-edge features such as IP Centrix, Conferencing, Meet Me, IP Telephony broad range of corporate and residential voice telephony services and packages to meet all the communication needs of its valued customers.
Calling Accounts and Calling Cards
Wateen Telecom’s Calling Accounts and Calling Cards present a range of prepaid and postpaid voice calling packages nationwide and international destinations. Any telephone anywhere in the world, is now a few fingertips away, no matter calling accounts (CPS or 1919), you can experience the voice clarity and superior calling quality of our cutting-edge netwo Calling Cards Tariffs
International Gateway
Wateen Telecom’s International Gateway is the intelligence behind all international calls, inbound and outbound. Having companies of the world, Wateen connects across all countries and all continents. Our International Gateway provides r connections. Specially tailored for carriers, operators and hubbing services, Wateen’s International Gateway guarantees To
Vision Our vision to launch Pakistan into the 21st century digital revolution and make Broadband Pakistan a reality has brought together world-class leading-edge technologies to power our end-to-end network. The converged multi-access nationwide communication network is the most reliable and robust network in the country and delivers mission-critical services on the same platform to carriers, corporates and consumers. The core infrastructure of our nationwide network includes:
Next Generation Network (NGN) Core
• •
IMS enabled converged IP/MPLS core multi-access network based on layered architecture designed to provide quad-play services (voice, data, multimedia and limited mobility) and much more Robust class 4 and class 5 soft switches with a host of applications and value-added services to provide depth and breadth to our product offering
Fixed and Wireless Access Networks
• • •
Metro Access Network (MAN) with 96 fibers G652/655 optic fiber and IP-Ethernet rings in all major cities including Fiber To The Curb (FTTC) National Wireless WiMAX 802.16e cutting-edge 4G network National Wireless 802.11 WiFi hotspots
Infrastructure (Optical Fiber Network and Telehousing)
• • •
Multi-terabyte DWDM nationwide, fully redundant with ring architecture 5000+ km long haul optic fiber network connecting all major cities and neighboring countries Regional and international connectivity through optic fiber and VSAT hubs Tier-1 telehousing, data center and managed solutions based on international standards
For us, customer satisfaction, employee development and organizational growth are the core values that we inherit from our parent company - the Abu Dhabi Group. Our commitment to our customers is foremost. Our technology and service-delivery strengths stem from our valued employees who have joined Wateen from all over the world to form our strong foundation with their expertise, experience, maturity and professionalism.
Wateen Telecom's parent group, the Abu Dhabi Group, is the single largest foreign investor group in Pakistan and a leading business entity with diverse business lines:
-
Oil and gas exploration Banking and financial services Communications and media Automobile Sector Hospitality, real estate and construction
Ventures include:
Alfalah Exchange Company - a fully licensed exchange company in Abu Dhabi
Alfalah Insurance Company - a general insurance company
A joint venture between Bank Alfalah Limited and GHP Financial Services Ltd.(Switzerland) - in the business of fund management.
Bank Alfalah Limited - the fourth largest and fastest growing private bank in Pakistan with over 150 branches all over the country
CNBC Pakistan - the leading business news channel of Pakistan
Taavun (Pvt.) Ltd. - a joint venture between the Government of Punjab and Abu Dhabi Group, focusing on property and real estate development
United Bank Limited - the third largest private bank in Pakistan (major shareholding)
Warid Telecom Pakistan - the 3rd largest and fastest growing mobile GSM company in Pakistan
Warid Telecom Bangladesh - the latest licensee for mobile GSM services in Bangladesh
Warid Telecom Congo - the latest licensee for providing mobile GSM services in Congo Brazzaville
Wateen Telecom (Pvt.) Ltd. - a complete communication solutions provider
Wateen STM - a joint venture between Wateen Telecom (Pvt.) Ltd. and STM Group Inc. USA
Warid Telecom to launch services in Pakistan in 2005 first half Pakistan Times Business & Commerce Desk
ISLAMABAD: Chief Operating Officer of Warid Telecom, Hamid Farooq has said his group will launch its first phase in first half of 2005 with an investment of $ 140 million to $ 150 million to handle 1.5 million customers. In an interview with an Islamabad-based English Daily, Mr. Hamid Farooq, who is an MBA from Knightsbridge University, London Campus, Copenhagen, Denmark and having 10 years experience with Mobilink as Executive Vice President and Chief Financial Officer said Pakistan has tremendous growth potential in telecom sector with great opportunities for investment in this growing lucrative industry. He said the low tele-density in Pakistan in comparison to other Asian economies, government policies and current leadership are other encouraging factors. Warid Telecom is owned by the Abu Dhabi Group which has recently been granted licence to launch its services in telecom sector in Pakistan. Following is the text of the interview: Q
: Ownership details of Warid Telecom?
H F: Warid Telecom is owned by the Abu Dhabi Group, which is led by His Highness Sheikh Nahayan Mabarak Al Nahayan. Apart from having substantial shareholding in Bank Alfalah and United Bank Limited, Abu Dhabi Group also has other international investments in the Finance, Hospitality, Property, Oil exploration and supplies, and automobile related industries. Q: Why are the objectives of Abu Dhabi Group choosing Pakistan telecom sector for such a huge investment? H F: The tremendous growth potential and market dynamics of Pakistan Telecom sector and extensive development and privatization taking place with a lot of unmet demand in the telecom sector has given a chance to the group to invest in the lucrative industry. With a current population of 140 million, the outlook for the future, too, is bright. The group is already running two successful banking ventures in Pakistan. Q: What is the investment plans of Warid Telecom (after the US $ 291m license fee) in the coming five years? H F: Although the license fee cost went beyond anybody’s expectations and we have already paid US $ 145 million to the Government of Pakistan as fifty percent of US$291 million license fee. The remaining fifty percent is to be paid over the next 10 years, yet this would not affect our plan to invest in the network and other service facilities. For phase I we have plans to invest over US $ 150 million. This investment would help us launch our services in the desired manner. The amount will be consumed by IT, customer care, billing and other operational expenditures including setting up of offices etc. This brings our total initial investment to US $ 450 million. The low tele-density in Pakistan in comparison to other Asian economies and government policies and current leadership are other encouraging factors. Our group would even consider other potential areas of investment in Pakistan. Q: You view on the growing competition in the cellular industry? H F: All the players will be competing with one another each having its own strength and weaknesses. The market positioning will be extremely dynamic. Under these circumstances quality of service, marketing strategies, pricing, promotions and brand loyalties all will interplay and also have their individual impact. Collectively whoever masters this set of strategies and is able to develop a synergy will be our greatest competitor. In my opinion, the market is large enough for all of us to have our share and survive. Q: How many companies the Telecom market in Pakistan can take? H F: In my opinion, the market can take 4-5 operators. The reason for this is the potential that exists for growth. Pakistan has a very low tele density. With pricing coming down, affordability would go up. Also from a luxury item mobile have become a “need” and a “business tool”. Keeping the untapped population figures and economic factors in mind we believe that the number of the telecom companies is not very high, however if you only focus on the per capita income level, six operators do look as a high number especially when the PTA is also aggressively promoting WLL.
Q: How do you think the LDI and WLL licenses will be competing with cellular industry? H F: WLL is good when it comes to expanding the telephony services to the far-flung areas, where fixed telephony doesn’t exist. But WLL may pose a threat to cellular and fixed telephony operators operating in large cities and urban areas. We have also procured license for WLL in almost all the regions in the 3.5Ghz band, however the WLL operators are not expected to erode our business as the threat (if any) is not very significant. As wireless local loop offers limited mobility, so it can never be a substitute of a phone. Secondly, the availability of GSM handsets is far cheaper than the WLL handset in Pakistan. Despite that I personally think that the PTA should not have issued WLL licenses for mega cities and key urban areas as the objective of WLL is to expand telephone service to distant and far flung areas. Q: The deal signed with Ericsson- Pakistan, will there be any role of EricssonPakistan after the completion of project? H F: Warid Telecom plans to build a network to handle 1.5 million customers with an investment of US $140 million to US $ 150 million in the first phase of its launch. The signing ceremony finalizing the strategic alliance agreement held in Lahore recently is for Ericsson to provide Warid Telecom a complete “turnkey state of the art” GSM network solution, which encompasses the supply of core and Radio network equipment, network design, rollout as well as professional services like full operations and maintenance. The network will be GSM / GPRS based and its coverage build out will commence immediately. Q: Something about the Management’s past experience in Warid Telecom? About your personal profile? H F: In the field of telecommunications, Warid is a new entrant. However we have been able to attract rich human resource capital from Pakistan and abroad covering a broad spectrum of telcos both from the vendors and operators sides. Q: How do you see and what do you think about the future of telecom industry in Pakistan? H F: Telecom market is progressing forward with high pace towards more and more technologically enhanced solutions based upon NGN, 3G, UMTS, IP/MPLS, ATM etc., with data market to grow exponentially as compared to the voice market. In today’s market in our country, the primary need is basic voice telephony and SMS (Short Messaging Service). There is immense demand for this and a lot of potential is still there to be tapped. Q: Do you expect in the rise of the penetration of cell phone rate that is quite low about little less than 3%? H F: We find Telecom market in Pakistan vibrant and promising with modest and even estimates for foreign direct investment of several billion US $ in the next five years. Our vision is the penetration should rise from 3% to 18% in the next 5-6 years.
Q: Will Tariff be the only weapon for an operator to attract subscriber? H F: In my opinion, the market can easily take 4-5 operators. With pricing coming down, affordability would go up. Also from a luxury item mobile have become a “need” and a “business tool”. Apart from tariff good coverage and highest standards of quality will be the decisive factor to attract subscribers. Q: When is the expected launch time frame? H F: Warid telecom is expected to launch our services in the first half of 2005. Q: What would be the focus of Warid Quality/Coverage/ Services/Price? H F: Warid plans to follow the internationally recognized quality of service benchmarks in maintenance of its GSM network. The coverage will be definitely extensive and in line with our USO “Universal Service Obligations”. In terms of services we would like to maintain our edge in bringing the most advanced and innovative features to our valued customers and will maintain our edge in being the trendsetters. The price of the services will be determined by the market forces. Q: How could we develop the culture of infrastructure sharing? H F: The government has encouraged infrastructure sharing in the new telecom policy. In this spirit we did approach one or two existing operators to seek their input about this idea. However, they consider infrastructure sharing as a marketing advantage to their competitors, which they wouldn’t want to happen. This is understandable. I think once the new entrants launched and acquired reasonable level of infrastructure ability and subscriber base, operators will consider infrastructure sharing on commercial terms. Sharing is also good for environment. Why should we have towers emerging from rooftops everywhere in the city while one tower could be enough for 3-4 operators.●
Vision Our vision to launch Pakistan into the 21st century digital revolution and make Broadband Pakistan a reality has brought together world-class leading-edge technologies to power our end-to-end network. The converged multi-access nationwide communication network is the most reliable and robust network in the country and delivers mission-critical services on the same platform to carriers, corporates and consumers. The core infrastructure of our nationwide network includes:
Next Generation Network (NGN) Core
• •
IMS enabled converged IP/MPLS core multi-access network based on layered architecture designed to provide quad-play services (voice, data, multimedia and limited mobility) and much more Robust class 4 and class 5 soft switches with a host of applications and value-added services to provide depth and breadth to our product offering
Fixed and Wireless Access Networks
• • •
Metro Access Network (MAN) with 96 fibers G652/655 optic fiber and IP-Ethernet rings in all major cities including Fiber To The Curb (FTTC) National Wireless WiMAX 802.16e cutting-edge 4G network National Wireless 802.11 WiFi hotspots
Infrastructure (Optical Fiber Network and Telehousing)
• • •
Multi-terabyte DWDM nationwide, fully redundant with ring architecture 5000+ km long haul optic fiber network connecting all major cities and neighboring countries Regional and international connectivity through optic fiber and VSAT hubs Tier-1 telehousing, data center and managed solutions based on international standards
For us, customer satisfaction, employee development and organizational growth are the core values that we inherit from our parent company - the Abu Dhabi Group. Our commitment to our customers is foremost. Our technology and service-delivery strengths stem from our valued employees who have joined Wateen from all over the world to form our strong foundation with their expertise, experience, maturity and professionalism.
Corporate Objectives: Warid is committed to providing superior levels of professional services to all its customers - before, during and after the deployment of our leading solutions. To accommodate their customer's demands, Warid has deployed a state-of-the-art 2.5 G EDGE compliant network. There are also innovative services of various standards that cater to a wide spectrum of users. Warid, Pakistan, gains 1 million GSM subscribers in 80 days
.
Market Share:
Mobilink, the Pakistani unit of Egypt-based telecom company Orascom. It has been in Pakistan since 1994. With 19.2 million subscribers it has the largest market share. Its shares are listed on the Egyptian and London stock markets as GDRs. My next post will focus entirely on Orascom and its performance. Ufone, a wholly owned subsidiary of Pakistan Telecommunication Co. Ltd (PTCL), is now under the control of Etisalat group of UAE. With 8.4 million subscribers it is the runner up. For those in Pakistan it is the one company where they can easily invest locally. Warid, owned by the Abu Dhabi group of the United Arab Emirates and sister of Wateen group is number 3 with 5.6 million subscribers, that is 14% market of subscribers.
Norway’s Telenor, a recent entrant with about a billion US dollar invesment in Pakistan has been doing well, based on its recent earning report. It has about 4.26 million subscribers or 11% of the market. Telenor stock is listed in the Oslo stock market (TEL) and Nasdaq NY (TELN). Paketl is owned by Millicom International Cellular (listed in Nasdaq as MIC). It has 1% of the subscriber share in Pakistan. Total Telecom in July 2006 acquired Instaphone - a cellular business of Luxembourg’s Millicom, in the first ever sale of a mobile business in Pakistan by a foreign company. It has 0.3 million subscribers.
Competitive Analysis This is a snapshot of mobile industry's growth in Pakistan in year 2006. By many measures 2006 was an amazing year for Pakistan's mobile companies. The total subscribers reached 48.2 million, translating to mobile density of 31%. Two new companies - Warid and Telenor - entered the mobile marketplace and the increased competition from them spurred growth in Pakistan's mobile sector. Ufone and Mobilink announced major network investment plans..wordpress.com/2006/11/17/competitive-trends-mobile-phoneadvertisements/">Marketing campaigns were at the centre of Pakistan's mobile growth. And most recently the uncertainty about future of Paktel ended with China Mobile buying it
Warid began its operations on May 23, 2005. In less than a year, we have a customer base of over 4.8 million and operate in over 110 cities across Pakistan, providing quality service to our customers.
Corporate Objectives: Warid Telecom has implemented a new and modern corporate identity as a result of the dynamic changes taking place in the telecom industry in Pakistan. With a reflection of a new strategy, our aim is to be perceived not only as a telecommunication operator of voice services, but also as a universal provider of comprehensive communications services for both residential and business customers. Warid's corporate identity seeks to reflect the changes in telecom sector in relation to helping customers keep pace with rapidly changing technology in the field of communication, and to harmonize the customers' perception of our brand with the quality and range of our services. Our objective is to provide optimum level of support and care through our highly skilled and motivated team of professionals and through maximum network coverage and clear connectivity that we have committed to provide.
Warid Warid is operated by Abu Dhabi Group led by Sheikh Nahayan Mabarak Al Nahayan. Warid started it services in Pakistan May 2005. Since than Warid Telecom successfully launched the services covering 28 cities with a total population of around 32 million people. Warid Telecom with low rates to capture the market with already giants operating the cellular world of Pakistan is the major task for Warid Telecom major competitor is mobilink with already 10 million subscribers it is not a easy task to break the market.
Warid Telecom did a great job when launched Warid didn’t get the attention of the subscribers after a month of so the boob started I myself aren’t willing to purchase the connection as the company in start didn’t leave a huge impact to switch the mobile connection. After one to two month after the launch of Warid Telecom people started purchasing the connection and I myself purchased one the main feature about Warid Telecom that attracts me its Friends and Family feature with rates of 1.90/mins. The rates are the cheapest in the market and with 30 sec billing feature makes it worth while to try once.
Warid Telecom takes pride in being backed by the Abu Dhabi Group, one of the largest groups in the Middle East and the single largest foreign investor group in Pakistan. Message from Chairman
"We are confident that like Abu Dhabi Group's hallmark in banking industry of Pakistan, Warid & Wateen Telecom would not only reach out to every corner of the country but will also set new trends and standards of providing the latest technology, unparalleled quality service and customer care in the telecommunication industry of Pakistan". The Abu Dhabi Group is led by His Highness Sheikh Nahayan Mabarak Al Nahayan. His Highness is the Federal Minister for Education of the United Arab Emirates. He is also the Chairman of Warid Telecom, Wateen Telecom, United Bank Limited, and is also the Founder Chairman of Bank Alfalah Limited.
Vision Warid Telecom's vision is "To be the leading national communication provider with a strong international presence." Warid Telecom's brand values include: •
Quality - We want to make a difference to people's lives. Our optimism is contagious. We are passionate about what we do and we have confidence in ourselves.
• • • •
Simplicity - For us, clarity comes through simplicity. We recognize that we are people communicating with other people. We are always direct and easy to understand. Innovation - We constantly look to do things differently and in a better way. We give color to all that we do. We are ready to push the boundaries and take risks. Honesty - We are always open and honest. We say what we do and we do what we say. Friendliness - We enjoy working and succeeding together by building close relationships. While we have a sense of purpose, we also have a sense of humor. We consider the needs both of our customers and of each other.
Team
The appointed management team of Warid Telecom has substantial expertise in the field of communication services and infrastructure, both domestically and internationally. Warid Telecom's main focus and strength is its employees. Warid Telecom believes this will be its key differentiating factor and a recipe for success. The key management team includes:
Bashir Ahmed Tahir Vice Chairman & Member of Advisory Committee
Marwan Zawaydeh Board Director
Parvez A. Shahid Board Director
Farrukh Hayat G.M. Payphones and Distribution
Zoha Imam GM Sales and Customer Services
Muhammad Iltaf Chief Technical Officer
Shahid Saeed CIO
Ahmad Kamal Head of Customer Services
Central Treasury Division of BCCI Abu Dhabi In-charge Global Support Desk for Treasury operations - BCCI London
Hamid Farooq
Chief Executive Officer
Mr. Hamid Farooq is the Chief Executive Officer of Warid Telecom (Pvt.) Ltd. Prior to joining Warid, Mr. Farooq was working with Mobilink as Executive Vice President/CFO and Company Secretary. He has extensive telecom experience, which spans over 10 years and also has wideranging local and overseas training in financial management, technical & IT, HR, knowledge sharing and policy development. Mr. Farooq has previously held the posts of Chief Accountant & Administrator, Canadian Occidental Petroleum Ltd. (COPL), Chief Accountant, Petro-Canada (Pakistan) Inc and Country Manager/Finance Manager, DHL Pakistan Limited/TCS. Mr. Farooq has an MBA degree and is also an accountant by training.
Farrukh Hayat
G.M. Payphones and Distribution
Mr. Farrukh Hayat is General Manager – Distribution & GSM Payphones based at Head Office Lahore. He is responsible for the sale/distribution of scratch cards and other products of Warid and Wateen Telecom on national basis. In addition he is also responsible for GSM Payphone service which is to be
launched in the near future. Mr. Hayat comes with over 20 years of wellrounded experience in the fields of marketing, sales, distribution and management. He has been associated with the growing telecom sector for the last fourteen years and has been holding significant senior positions. Prior to joining Warid Telecom he was the Chief Operating Officer of Saif Venus Communications, which is one of the leading national distributors of telecom products. Mr. Hayat has also worked as Director Operations at Telecard Limited which he joined preceding its launch and remained there for more than ten years.
Zoha Imam
GM Sales and Customer Services
Ms. Zoha Imam has 20 years of experience in marketing & business development of financial & services sectors of which 14 years have been specific to development of consumer banking and marketing with reputed institutions like Citibank, United Bank and Bank Alfalah. She has launched consumer banking products for financial organizations in their true essence developed and marketed consumer banking products, built the relevant infrastructure and accompanying engines, and put in place processes and portfolio management teams. While at Citibank, she set up service quality in Pakistan in line with Citibank's Asia-Pacific standards, chaired the customer satisfaction and quality forum, chaired the Service Quality Council and provided training to various business units including phone banking, credit cards, operations, sales and marketing at country level for Citibank, and developed seven Total Satisfaction Management (TSM) teams on country level to resolve business and service issues. In addition to the above, she set up customer retention marketing unit, headed and managed it, developed global strategies for Citigold, car financing, credit cards and branch banking customer retention and championed cross border services regional initiatives in 14 countries for Citibank.
Shahzad Rauf
GM PMO, Procurement & Logistics
Mr. Shahzad Rauf joined Warid Telecom in March 2005 as General Manager, Procurement and Logistics. Later, he was given the responsibility of managing the operations of two additional key departments: Quality Assurance and Project Management Office. He is also currently the Launch Director of Warid Bangladesh. Prior to joining the company, Mr. Rauf was a founder and CEO of WebLight Productions Inc. providing B-2-B e-commerce supply chain management solutions for the food industry. He also has over 10 years of work experience of finance and information technology departments of public sectors in USA. Mr. Rauf is a graduate from Eastern Michigan University, USA, from where he earned his MBA and MSIS degrees.
Ahmad Kamal
Head of Customer Services
Mr. Ahmad Kamal has over 17 years of telecom experience in Pakistan. He has the exposure of working with the country's most renowned telecom companies including Mobilink, Ufone, Digital Communications and DVCOM Limited. Mr. Kamal holds a Post Graduate degree in Business Administration. His last assignment was as General Manager Operations & HR with DVCOM Limited.
Key Strengths
The Network • •
We are partners with some of the leading vendors in the telecom industry who help in providing the best and the latest network solutions for our businesses. These vendors include cellular giants Ericsson, Nortel, Siemens, Cisco and Huawei. Warid has pioneered in key technologies which include: o Custom-made network for Pakistan's environment o Congestion-free connectivity in all coverage areas o Rollout plan for extensive national populated coverage by 2006 o Fully redundant network o Robust design catering to future needs o Future professional network (EDGE compatible and 3G upgraded with soft switch and media gateway architecture) o State of the art IP based contact center and leading data center o Launch of WiMax services across Pakistan by the end of 2005 with revolutionary 3.5 GHz broadband solution
Warid Telecom has some features as low calling rates 30 sec billing. Coverage is improving and hope will be improved as the company grows. Warid Telecom according to me targeting the student class rather than business men. Some of the features are good but still there are some major upgrades that Warid higher management team should look into. Warid Website looks like site designed by immature non professional group of people. Warid site is not user friendly loading time is slow the navigation is as bad as it can be no voice user lost in to the site the landing page with login information confused the user who came to get some info hard to find tariff as no link on the main page. With session Id passed even a user is not logged it sucks. When you are visiting Warid website most of the times your session id expire which takes you the home page again and finding that page I was browsing is hard to find. Site design is also poor with no cooperate look. Major draw back GPRS the slowest GPRS services I ever used the rates are touching the sky if you use GPRS more often than Warid is the company you waste money. The in house email server always lags and you never receive email upon requesting help center you came to know by the operator that email is send but never reached your mail box. The email send if used proper header never drops in you Bulk or Spam folder so what I can guess is that IT staff consists of immature worker that cant handle the huge requests nor designed a proper website. Warid to Warid call rates are cheap in night some times you will have network busy error other than that it works fine. Warid Telecom should look into the problems currently facing to capture more market as their calling rates are promising. Over all Warid Telecom still targeting student class improve services to reach business class.
Service Beyond Comparison Customers are the most important element in any organization. We distinguish them as our biggest assets, and we strive for excellence by listening to their needs. We work with our customers to gain an understanding of their business, their goals and their objectives to ensure that they receive the best possible service and the right solutions to meet their needs. We seek to be the trendsetters in customer service, with our 'one-stop' concept for all our
Franchise
Channel Tel Links
A B C Choor D E F Chook G H I JMain K L Peshawar MNOPQ RST UVWXYZ Road, Rawalpindi
Cell Phone Inn
Shop No. 211,212,213, Jamia Mujid Road Bunni.
Communicator Glob Pvt. Office # 131,132,Ground Floor, Liaqat Road, Rawalpindi. Top Rawat Swayz-2
Near Millat Tractors Main Gt Road Rawat Top
Renala Khurd Al Fateh Telecom
GT Road Renala Khurd Top
Sahiwal Sabri Communication
275 B-1, High Street Sahiwal
Zahi International
Plot # 5, Scheme # 2, College Chowk, Farid Town, Sahiwal. Top
Sara-e-Alamgir Sheikh Telecommunication
G. T Road Sarai Alamgir Top
Sheikhupura S.T.M PVT. LTD.
Butti Chowk,adjucent to PICIC Bank, Lahore Sargodha Road Sheikhupura Top
Sialkot Xpert Communication
Opp. Liberty Market, Aziz Shaheed Road,Cantt Sialkot
Dart Xpress
Paris rd. near Telephone Exchange,Sialkot.
House Of Surgical
Abbot Road,Near KASB Bank, Sialkot
IBN Juzi Pvt Ltd.
Lahore Marketing,Near Sony Square, Sony Building, Alam Chowk, Sialkot. Top
Sohawa Pearlcom Mobile Plus
Shaukat Opposite Bus Stop Gt Road Sohawa Top
Swabi L P Linkages
Mastan Building, Jhanghira Road, Swabi. Top
Market Segmentation • Warid’s segmentation model has been adopted and adapted to cover the Pakistani market • Extensive Market research has been conducted and is updated on a regular basis •
Sales & Distribution Objectives • Distribution a competitive advantage • High level of retail penetration – maximize sales • Reinforce brand image & positioning • Low distribution cost • High channel loyalty through fair profitability
for channels
18 Distribution Model Direct Sales Franchise Network (branded outlets) Sales & Service Centers 3rd party Chains Telenor Pakistan Retail Network
Strong Distribution Coverage Distribution Mobile Vans Eload & refill outlets Retail Sales Outlets Franchisees Company Operated Sales & Service Centers
42 Key Success Factors • Attractive and segmented product and service portfolio supported by a strong brand • High network quality and continuous rapid network coverage expansion • High quality and efficient customer service • Ensure low cost operations •
Warid Telecom decided to opt for GSM (Global System for Mobile Communication) technology as it is the global standard for digital cellular telephone service. GSM networks support enhanced data applications and more than 1 billion customers in 109 countries are using this technology. Warid Telecom would be launching its cellular services based on 900 and 1800 GSM technology, in order to optimize the utilization of frequency, thus ensuring the highest quality and service.
We have made no compromise on investments required for research and development. With a capital expenditure of over US $500 million, Warid Telecom has been set up to provide a premium quality GSM service. Business Overview With a current mobile penetration in Pakistan hovering at around 18% and a large population of over 15.5 million, the mobile market experiences a burgeoning appetite for communication services. Warid Telecom was awarded the GSM license by Pakistan Telecommunication Authority (PTA) on May 26 2004 for a fee of $291 million, as part of the government's initiative to bring in foreign investment and expertise in the telecommunication sector. The cellular penetration rate (around 18%) of Pakistan highlights the immense potential for growth available in the industry. In order to gain a footing in the mobile market Warid Telecom has partnered with Ericsson to provide network solutions for the business. Being one of the top cellular vendors established in over 140 countries & with vast experience in the industry, Ericsson has been able to offer Warid Telecom the latest technology required for their business. This, coupled with Warid Telecom's sound financial backing, has placed it in a strong strategic position to capture the market share in the tapped as well as the untapped market. In accordance with its business strategy, Warid Telecom plans to establish itself as a leader, and increase the overall market size through broader coverage of all income groups. Warid Telecom's superior products, high quality of service, affordability, and customer support have enabled it to not only capture market share from existing players, but also acquire the so far untapped market.
Network Information Operator Name: Warid Telecom (PVT) Ltd
Network Name: Warid Telecom (PVT) Ltd
Technology: GSM 900/1800
Network Status: Live May 2005
Web Site:
www.waridtel.com
Users with Pop-up Blockers may need to use a by-pass feature (often the CTRL key for PC-based browsers) when clicking on the operator web link above.
Warid Telecom (PVT) Ltd - Interactive Coverage Map
Working for Warid If you're innovative, qualified, talented, creative and a team worker, Warid is the place for you! Offering unlimited opportunities for personal and professional growth, Warid Telecom hires individuals who are confident and ready to make a difference. With competitive salaries and a teamoriented culture that encourages creativity, empowerment and entrepreneurial spirit, Warid is sure to take your Careers to new heights.
• • • • •
Compensation and Benefits - We believe in pay for performance which makes Warid an ideal place for people with a can do attitude. Employee Development - We focus on vision development exercises, team building activities, in-house and external trainings as well as competence development programs and object setting exercises. Culture - We promote a team-oriented and entrepreneurial culture, which allows employees to grow both personally and professionally, and to contribute to the success of the company throughout their Careerss. Diversity - We are committed to a diverse and inclusive work environment, which is essential to outstanding business success. The existing employee force of Warid has a blend of talented individuals having worked with well-reputed multinational and local companies.
Our Divisions
• • • • • • • • • • • • • •
Finance Human Resources and Administration Services Engineering Information Technology Strategic Planning Quality Assurance Customer Services Procurement, Logistics & PMO Sales & Marketing International Roaming Legal Government Relation & Regulatory Affairs Corporate Sales & Affinity Internal Audit & Risk
Warid Telecom launches new web portal Warid Telecom has launched a new web portal www.waridtel.com for its consumers. With its clean interface, wisely used color scheme, and the clever placement of information, it has made navigation for customer easier. Warid’s web portal is divided into Non–Member and Member areas, and the Non– Member area is further divided into Home and Corporate. The “Corporate” section is about the company, team structure, jobs etc, while “Home” link houses an attractive main page which has links leading to areas outlining Warid’s coverage, customer service facilities, new products, prepaid and postpaid package details and its international roaming destinations and rates. Chief Executive Officer of Warid Telecom Hamid Farooq said, “Warid has always followed the strategy of providing the best services to its customers and offering them with every convenience possible, “ he said. ” This website is another effort to provide our customers with a channel to communicate with Warid. Warid team has done a commendable job at making this all possible and is continuously striving to maintain the excellent and unparalleled organization that Warid is today.” Warid Telecom introduces new innovative packages for Zem prepaid customers Lahore, July 27, 2006: In line with Warid Telecom’s commitment to provide affordable and quality services to customers, Warid Telecom strikes once again with a brand new series of options for its Prepaid ZEM customers. The new ZEM packages have been specially designed considering the requirements of various segments of prepaid mobile connection users. Whether youth, students, professionals, businessman, housewives, working class or families Warid has something special for you. The new wonderful packages are:
New Packages
Type
ZEM 1
Per second billing – Every second counts and so does your money so pay for what you use.
ZEM 30
30 second billing – Get set going, making life count.
ZEM 60
60 second billing – Classic, special rates.
ZEM 321 ZEM 12 to 9 ZEM 111
Count down – Keep talking, the longer you talk the cheaper it gets. Special rates between 12 midnight ˜ 9 a.m.– late night making life count. International calling rates
The ZEM 1 has been designed for “concise–talking”. The call is charged on per–second basis, so you pay for what you use saying. Saying “Hello” has no longer been more affordable. Outgoing calls on ZEM 30 & ZEM 60 will be charged on 30 seconds and 60 seconds basis respectively to meet your calling needs. ZEM 321 gets cheaper the more you talk and is aimed for long conversations as a talk and save concept. Similarly the late night talkers will benefit from ZEM 12 to 9 as it offers special call rates between 12 midnight to 9 a.m. are as low as Re 1 any where in Pakistan.
Key challenge for Warid was continued growth of its business through leverage of early successful initiatives to drive further growth, expansion into new geographical areas and exploiting existing customers to maximize revenues with strategic focus on • • • • • •
Understanding customer call behavior & needs Retaining quality high value customers Enhancement of products/service offerings Optimizing current network capacity Expanding network coverage to new areas Ensuring quality of network
Warid Telecom participates in ITCN Asia 2006 Islamabad, August 4, 2006: Warid Telecom is participating in the ITCN Asia 2006, The mega IT & Telecom Industry exhibition will be held at the Expo Centre Karachi from 9˜11th August 2006. “It gives me great pride to witness the immense growth that ITCN Asia has exhibited over the past 6 years. It is a reflection of the enormous growth that has been witnessed in the telecom sector in Pakistan”, said Mr. Hamid Farooq, CEO Warid Telecom. The Warid Telecom cubicle at the ITCN Asia will be a state–of–the–art facility constructed at the Cellular Hall–4. The facility will be fully equipped in terms of qualified personnel and equipment to provide information about services, packages or solutions to existing and prospective mobile phone users. Warid Telecom customers will also be able to get any assistance they would require from the Customer Services team. Similarly, the representatives from the corporate sector and media will get an opportunity to converge, network and interact with the senior management of the company, who will also be present there. Mr. Tariq Malik said, “Warid Telecom is looking forward to welcome the ITCN visitors at our facility”. “The visitors will have opportunities to win free ZEM prepaid connections through hourly lucky draws for three days”, he added. About Warid Telecom: Warid Telecom (Pvt) Ltd. is owned and supported by the Abu Dhabi Consortium led by His Highness Sheikh Nahayan Mabarak Al Nahayan. Warid Telecom commercially launched its
services in Pakistan on the 23rd May 2005. This was one of the biggest launches in the region as for the first time any international operator started its operation in 28 major cities on the very first day of its launch. Counting from the day of license handing over, this feat was accomplished within a period of 8 months. Today, only after 14 months of successful operations, Warid Telecom is enjoying the support of millions of customers.
Zoom Talky Express your emotions with Zoom Talky Service.
More Details Warid Zoom SMS sirf 3 Paisas
More Details Mobile, Bike aur Life Ab sab set hai!
More Details Warid Zem ONE Because a second shouldn't cost a minute!
More Details Dual Number SIM Allows the facility to have two different numbers on the same SIM.
More Details
Fun Loads Friends and Family Where to buy? Zem Top Up Coverage Map Zem Tariff MMS IR Coverage Map Zahi Tariff Quick Pay
Promotional Strategies Sponsorship
Football match between the national teams of Pakistan and UAE was played in Karachi on 1st March 2006. On ground branding was done by the Marketing Services Team. Due to the strategic placements of the backdrops the Warid logo was the most prominent one.
In set Pakistan scoring a goal against India at Lahore on 22nd Feb 06.
In continuation of the 1st Anniversary Celebrations of Warid, Warid Telecom Presented Bullah Kee Janna Main Kaun captioned as Soul Highway. Rabbi Sher Gill perfomed with co starring of Ali Azmat Pappu Yar Taang na Kaar . Venue was Royal Palm Golf and Country Club Lahore. Show was attended by the admirers of both stars on 22nd May 06.
Warid telecom sponsors the GCU annual function on , Ali Zafar and Fusion performed to enthrall the audience.
Customer Service Warid's Customer Service division functions on the premise of pleasing and satisfying our valuable customers, resolving their problems and addressing their queries. Our Contact Centre is equipped with the latest technology and its staff is trained to inform, educate and help customers in the best possible way.
Customer Service Centres
Business Centre
Address
Abbottabad Main Mansehra Road
Building # 475/2, Irrigation Colony, Near Radio Station, Main Mansehra Road, Abbottabad
Bahawalpur Railway Road
18-B, Al-Badar mansion, Railway Road, Bahawalpur
Faisalabad Abdullah Pur Canal Road
Ahmad Arcade, Abdullah Pur Canal Road, Faisalabad
Gujranwala Sethi Marriage Hall
Opposite Sethi Marriage Hall, Main G.T. Road, Gujranwala
Islamabad Blue Area
65-W, Executive Height, Fazal e Haq Road, Blue Area Islamabad
F-10
4-D Urfi Center, F-10 Markaz, Islamabad
Jhelum Kazim Kamal Road
Mehfooz Plaza, Kazim Kamal Road, Near Union Bank, Jhelum Cantt
Karachi Clifton
Showroom 7,8,9 G-10 Block 8 Garnet Center Clifton, Karachi
Nazimabad
D-13, Block H, North Nazimabad, Karachi
Business Arcade
Plot No 27- A Block 6 PECHS, Business Arcade Main Shahrae Faisal, Karachi
Centrum
Plot no LA-1/A1 Block 21 F-B Area Main Rashid Minhas Road, Karachi
Lahore Main Boulevard
1-K, Main Boulevard, Gulberg II, Lahore
Spencer Building
Spencer Building, 18 Empress Road, Opp. Railway Head Quarter, Lahore
Multan 1-Nusrat Road
1-Nusrat Road, Near KFC, Multan Cantt
Mandi Bahauddin Bank Road
Alvi Chowk, Bank Road, Mandi Bahauddin
Nowshera Terminal Mall Road
1st Floor Army Welfare Center Opposite Daewoo Bus Terminal Mall Road, Nowshera Cantt
Okara M.A.Jinnah Road
Plot # 9, Aziz Housing Scheme, M.A.Jinnah Road, Okara
Peshawar University Road
Ground floor, Fareedon Plaza, Opp. AL-BAIK, University Road, Peshawar
Products & Services Warid offers you a chance to access the most exciting and innovative products, features and services! You can download handset settings like GPRS and MMS to your handset directly, avail voice services like call waiting, conference call, missed call alerts etc., and explore other such exciting features that are being offered. So go ahead and dance to the tune of new ring tones, make your mobile colourful with wallpapers, get your horoscope every day in your phone and play stimulating games on your mobile!
Entertainment
Color Wall Papers Color Wall Papers Picture Messages Operator Logo
Products/Services Basic Voice Services Caller Tunes Handset Settings Warid Mobile Email Warid Zone Zoom Talky Friends and Family Missed Call Alerts Enterprise Solutions
Zahi-Post Paid Want to know the ABCs of Post Paid? A post paid subscription is also called a billing connection. In this type of a connection, you can avail the services of a cellular connection first and pay for the usage at the end of the month. To avail this type of a connection, you will be required to submit a signed customer service agreement form (CSAF) along with certain specified documents. Your connection will be activated post the payment of the one time charge or the activation fee, a refundable deposit, and verification of the requisite documents. On consistent and regular payment and high usage pattern you could win yourself the opportunity to enjoy exclusive loyalty and frequent user facility provided by Warid Telecom.
Our post paid brand Our post paid connection is called Zahi. Zahi ( Zaa-hee): Leader, Royalty Keeping in mind our brand philosophy, Zahi is a name that represents our post paid services aptly. Zahi depicts class and sophistication and highlights our role in Pakistan as a post paid package. All in all one word aptly defines Zahi: suave.
Zahi Tariff
Billing options
Per sec (Paisas)
30 sec (Rs.)
60 sec (Rs.)
Per sec (Paisas)
30 sec (Rs.)
60 sec (Rs.)
Friends & Family
1.80
0.45
0.65
1.60
0.40
0.60
On-Net (Warid to Warid)
2.70
0.65
1.10
2.40
0.60
1.00
Off-Net (Landline)
3.60
0.90
1.60
3.20
0.80
1.40
Off-Net (Other mobile)
4.50
1.15
2.10
4.10
1.00
1.80
Zone 1
7.00
1.75
3.00
7.00
1.75
3.00
Zone 2
18.00
4.50
8.00
18.00
4.50
8.00
Zone 3
26.00
7.00
11.00
26.00
7.00
11.00
Zone 4
42.00
11.00
18.00
42.00
11.00
18.00
Billing options
Per sec (Paisas)
30 sec (Rs.)
60 sec (Rs.)
Per sec (Paisas)
30 sec (Rs.)
60 sec (Rs.)
Friends & Family
1.30
0.30
0.50
1.00
0.25
0.40
On-Net (Warid to Warid)
1.90
0.50
0.80
1.50
0.35
0.55
Off-Net (Landline)
2.50
0.65
1.10
2.00
0.50
0.90
Off-Net (Other mobile)
3.50
0.90
1.60
3.00
0.80
1.45
Zone 1
7.00
1.75
3.00
7.00
1.75
3.00
Zone 2
18.00
4.50
8.00
18.00
4.50
8.00
Zone 3
26.00
7.00
11.00
26.00
7.00
11.00
Zone 4
42.00
11.00
18.00
42.00
11.00
18.00
International
International
Zahi Features
Caller Line Identification (CLI). This service enables you to identify callers at your discretion
Conference Call With Conference Call‚ you can teleconference with 6 people simultaneously. You can create conference calls with on-net (Warid to Warid) and off-net (national) numbers.
Call Waiting & Call Hold Handle two calls at a time with your Warid phone. You can be on one call while the network will alert you about another incoming call. You can put the first call on hold while you answer the second call. Call Divert Whether you’re unable to take a call‚ driving outside the national coverage area‚ traveling abroad or are busy‚ you can divert your calls to any other Warid number.
Short Messaging Service (SMS) With SMS you can be as discreet or as creative as you like. Either way‚ sending a message is quick‚ reliable‚ confidential and if you want it to be...great fun!
Value Added Services
Missed Call Alerts With this service‚ whenever your phone is busy‚ switched off or out of coverage‚ you can rest assured that as soon as you are back in coverage‚ you will be instantly informed about all your missed calls via SMS. Instant delivery of Missed Call Alerts upon subscriber availability Alerts carry calling party’s name if number is saved in subscriber’s phone book One alert per missed call‚ ensuring ease of returning calls Permanent storage of Missed Call Alerts for future reference. To subscribe call 321 from a Warid connection and activate this service or send an sms MCA ON to 129. You can unsubscribe from the Missed Call Alerts service by calling 321 or sending SMS MCA OFF to 129. You can temporarily deactivate the Missed Call Alerts service by disabling Call Forwarding to 103 in the handset Call Forwarding settings. You may reactivate MCA by setting Call Forwarding to 103 in the handset Call Forwarding settings. A subscriber will still be charged for the Missed Call Alerts service if he has temporarily suspended the service but has not unsubscribed.
Voice Mail Voice Mail allows you to receive your voice messages even when your mobile is switched off‚ you are outside the coverage are or are busy. You can retrieve these messages for free from your Warid phone at your own convenience.
Picture Messaging & Multi-media Messaging Service (MMS) With MMS messaging is fun‚ colorful and musical. Add pictures‚ animations‚ polyphonic & MIDI sounds‚ even video clips to messages and show the world how amazing communications can be.
Zem-Pre Paid Want an amazing prepaid connection? Welcome to Zem, Warid Telecom's latest in prepaid convenience that is backed up by the promise of service, service and more service. Not only is it simple to use but it also offers a host of revolutionary products and features that will forever change the way you communicate. So start Zemming today & get ready to experience a world of connectivity like you've never experienced before!
Zem Features Caller Line Identification (CLI) This service enables you to identify callers at your discretion Conference Call With Conference Call, you can teleconference with 6 people simultaneously. You can create conference calls with on-net (Warid to Warid) and off-net (national) numbers Call Waiting & Call Hold Handle two calls at a time with your Warid phone. You can be on one call while the network will alert you about another incoming call. You can put the first call on hold while you answer the second call Call Divert Whether you're unable to take a call, driving outside the national coverage area, traveling abroad or are busy, you can divert your calls to any other Warid number. Short Messaging Service (SMS) With SMS you can be as discreet or as creative as you like. Either way, sending a message is quick, reliable, confidential and if you want it to be...great fun
Zem Tariff
Charges (Paisas) Friends & Family
2
On-Net (Warid to Warid)
3
Off-Net (Landline)
4
Off-Net (Other mobile)
5
Zem 111 International Zone 1
2.25
Zone 2
12
Zone 3
18
Zone 4
33
International Regular Rates Zone 1
18
Zone 2
36 *Per seconds rates (exclusive of all taxes)
Connection Activation tax Rs. 300 Free airtime on activation worth Rs. 150 SMS On-Net (Warid to Warid) SMS Re. 0.50 Off-Net (other mobile) SMS Re. 1.00 International SMS Rs. 5.00
Top
Zem Top up
Topup (Buy Scratch Card) What is a scratch card ? As the name suggests it, a scratch card is a medium of recharging your account by acquiring a 16-digit code and inputting in your mobile phone for activation of that code. Our scratch card is a rechargeable coupon which has a holographic scratch field. This silver panel needs to be scratched off before usage. Denominations Scratch cards are available in the following denominations: Rs. 100, 250, 500, 1000
Validity Period
Zem Terms & Conditions Terms & Conditions
• • • • • • • • •
All charges are exclusive of government taxes and levies including sales tax at 15% and advance withholding tax at 10% In Sindh Rs. 50 is levied as stamp duty on new connection sales Airtime on activation cannot be carried to the following month if account is not recharged within 30 days Prices are subject to change at Warid’s discretion For Prepaid connection, please make sure that you submit your Warid connection form with a copy of your NIC MMS is charged both for receiving and sending MMS unit is a message of size 100kb maximum Internet unit is an upload or download of 200kb Calls to satellite phones will be charged at Rs. 125 per minute or equivalent at 30 seconds
Basic Voice Services Voice Mail Call Divert Call Waiting Conference Call Value Addes Services
Caller Tunes Inroduction Now Warid Telecom introduces, Warid Caller Tune (Ring Back Tone). Warid Caller Tune is a new service brought to you by Warid for your friends and family to enjoy. It allows you to choose a song for your callers to hear, instead of the traditional tone before you answer a call. Warid Caller Tunes helps you in assigning tones by giving top five favorite tunes through SMS and on IVR. Subscriber can activate Warid Caller Tune service either through SMS based activation or by calling Warid Helpline 321 from Warid number
Caller Tunes English Urdu Bollywood Islamic Regional Other Caller Tunes FAQs Caller Tunes Rates Caller Tunes Demo New Bollywood Tunes Old Bollywood Tunes Caller Tunes Subscription Greetings Caller Tunes
Caller Tunes Charges
CHARGES Now Warid Telecom introduces‚ Warid Caller Tune (Ring Back Tone). Warid Caller Tune is a new service brought to you by Warid for your friends and family to enjoy. It allows you to choose a song for your callers to hear‚ instead of the traditional tone before you answer a call. Packages
Zahi (Post-paid)
Zem (Pre-paid)
Registration Charges
Nil
Nil
Monthly Charges
Rs.10* per month
Rs.10* per month
SMS Charges
Rs.10* per SMS
Rs.10* per SMS
IVR usage Charges
Rs. 5* per min
Rs. 5* per min
*Government taxes applicable
Handset Settings In order to receive SMS/MMS/GPRS/Data settings in your mobile phone, please log on as a member and follow the simple instructions to download handset settings. Connect to the world Our Data Services comprise of GPRS, SMS and MMS facilities. Surf Now (GPRS) Our powerful GPRS service offers you complete flexibility to view the internet on your cell phone or laptop. So whenever you are on the move and want to look for information on the internet, simply setup the internet connection from your GPRS/ WAP enabled handset. Multimedia Messaging Service (MMS) With MMS, messaging is fun, colorful and musical. Add Pictures, animations, polyphonic, midi sound, and even video clips to messages, and show the world how amazing communication can be.
Copyright © 2006, Warid Telecom (Pvt) Limited All rights reserved.
Warid Zone More of Everything features, services, news, information! Thanks to our state of the art SIM technology, your Warid SIM comes with a special Warid menu. This menu offers a bundle of services such as sending emails from your handset, downloading ring tones, setting GPRS/WAP settings, getting latest weather forecasts and so much more! Simply go into the Warid menu appearing on your phone and select the required information.
With SIM-based services, you can now get the latest news, download ring tones and logos. You no longer need to remember key words or short codes to access information! This menu already has the key words pre-coded in your SIM card, allowing you to get information easily & swiftly.
Warid Zone Dual Number Sim Anonymous Chat Mobile Alerts Mobile Games Entertainment Ring Tones Picture Messages Greetings Breaking News
Enterprise Solutions
Exciting, efficient and time saving solutions are available to meet all corporate needs, facilitating the flow of communication of our valuable corporate/individual clients. Warid gives you the access and flexibility you need wherever you go!
• • • •
Enterprise GPRS Warid Access Card
CUG Bulk SMS
Enterprise GPRS Corporate environment is a challenging playground requiring up to the minute information and real time connectivity for effective decision making. Warid now offers flexible tariff on a variety of GPRS based packages to match your data usage needs bundled with voice and SMS package plans to suit your pocket. Now you can use Warid GPRS service to download cool websites, access your mails on your mobile or logon to your corporate intranet while being assured that these enterprise packages are the most economical package options available. Packages Following packages are available to choose from. Postpaid Packages
Line Rent
Free Units
Rate
Package - GPRS120
Rs. 120*
10MB
Rs.10/Mb
Package - GPRS200
Rs. 200*
20MB
Rs.8/Mb
Package - GPRS240
Rs. 240*
30 MB
Rs.6/Mb
Package - GPRS Infinity
Rs. 500*
Unlimited
Rs.0/Mb
Government taxes are additional Highlights/Salient features Unlike the current practice you will be charged on per KB basis meaning you will be only charged based upon your actual usage. The activation tax is Rs. 150 and security deposit of Rs. 500 for all above mentioned packages. Benefits The packages are designed to offer freedom of choice to subscribers. GPRS subscriber can expect
• •
Flexibility - different package plans to choose from Economy - extremely competitive pricing
How does it Work? Enterprise packages can be bundled with any commercial voice packages according to your
*
Warid Roamers With Warid, you don't have to worry about roaming the world. No matter where in the world your travels take you, our vast roaming coverage will keep you seamlessly connected. Warid International Roaming provides you the freedom of using your existing Warid number when you travel outside Pakistan. We empower you to roam anywhere & everywhere around the globe. We keep you connected to all those who matter, your friends and family.
Warid Roamers Roam Info IR Activation SMS Roaming Weather Map
Inbound Roamers
Not from around here? We know where you are from and we don't want you to get home sick! The Warid network makes all foreign subscribers feel right at home with its string of services as allowed by their particular home network.
-- As Easy as 129! Discover an easier, faster and hassle-free way to manage your Warid services. Customize your preferences and settings, acquire billing information, activate/de-activate services and so much more. Take control of the options available to you - just by sending an sms to 129! 129 Services Services In SMS, Type Billing Information B Free Minutes FM International Roaming SMS Activation IRSMSON International Roaming SMS De-activation IRSMSOFF Itemized Bill Activation (Outgoing only) ITB AO Itemized Bill Activation (Outgoing & ITB AIO Incoming both) Itemized Bill De-activation ITB BLK Friends and Family List LIST ADD<Space>Warid number with 0321 or Friends and Family Addition 0322 prefix DEL<Space>Warid number with 0321 or 0322 Friends and Family Deletion prefix Missed Call Alerts Activation MCA ON Missed Call Alerts De-activation MCA OFF Ownership Confirmation NAME Copyright © 2007, Warid Telecom (Pvt) Limited All rights reserved.
General Information Foreign subscribers would be able to use Warid's network in accordance with the services allowed by their home network. For tariffs please consult your network provider. Foreign subscribers can use the following numbers for information: Warid Contact Centre
321
Toll Free
GPRS Roaming
With Warid's GPRS roaming available, you can communicate away from home in more ways than usual. Now you may access your emails, play online games, exchange media-rich contents, and do so much more. GPRS services are already provisioned with regular IR you only need to request GPRS activation by calling Warid helpline (321). Please note that GPRS is unavailable while your SMS Roaming is active. We suggest you get your GPRS settings configured and the service activated prior to departure. We also encourage you to test your GPRS handset before you leave Pakistan.
GPRS Roaming FAQs Q) What is GPRS Roaming? A) GPRS is acronym for "General Packet Radio Service". Simply, GPRS is a way for transmitting data over a mobile phone. Besides access to Internet, GPRS supports access to the standard WAP. Now roaming subscribers can access their emails, play online games, exchange media-rich contents, and do so much more.
Q) Who can use GPRS Roaming? A) GPRS roaming is only available to our postpaid customers while they are on IR. You need to have a handset that supports GPRS, most of the widely available handsets in the market provide GPRS support. We suggest you get your GPRS settings configured and the service activated prior to departure (in case of roaming abroad). We also encourage you to test your GPRS handset before you leave Pakistan.
Q) How is GPRS charged? A: Charging is done on the basis of the quantity of transmitted data via GPRS, irrespective of the time the user spends online i.e. in blocks of data transmitted, e.g. 10KB, 30KB, 60KB, etc. The chargeable block varies from operator to operator and the cost of uplink (data uploaded) and downlink (data downloaded) can also be different for the same operator.
Q) Is MMS available while on IR? What is its charging principle? A) MMS can be sent and received if you have GPRS activated on IR. For availability of MMS in a particular country while roaming on a particular network operator, please consult the GPRS tariff guide. It is important to note that MMS is charged on the same principle of data quantity (and not on quantity of MMS sent/received); i.e. in blocks of data sent or received. And therefore, the cost of MMS is reflected in the GPRS tariffs. Q) What happens if one wants to answer a call while GPRS data transmission is in progress? A) A customer can answer the call and resume data transmission after the call has ended.
Q) Is a notebook computer necessary for beneficial use of the GPRS? A) No. For surfing WAP pages it is enough to have a GPRS handset only. The GPRS handset can also be used for connecting PC to Internet. The GPRS can be used for data synchronization, viewing of bank accounts and the use of e-mail services as well.
Contact Us
E-mail us your question at [email protected] and we will get right back to you. Call us Dial 321 free of charge from your Warid phone. You can also call us toll-free at 111-111-321 from any landline. Send us a letter Write to us at P.O. Box 3321, Lahore. Fax us Send us a fax at 111-111-322.
Dual SIM Overview Overview The dual SIM allows the facility to have two different numbers on the same SIM (Line 1 and Line 2). The two numbers can be a combination of either two post paid packages or one post paid package and one pre-paid package. Primary number has to be post paid. Benefits
•
Convenience - No need to carry two mobile phones for two mobile lines. You can separate business calls from personal calls
• • • •
for friends and family Contactable - Stay in touch via two mobile numbers. One common phone book for both. Store upto 500 numbers. Bill Clarity - Maintain individual bills for two mobile numbers. Ease of Use - Hassle free switching between two mobile numbers
Dual SIM Pricing
Pricing SIM Charges: Rs 100 will be charged for replacement of Dual SIM card. Line Rent: A line rent of Rs 50+tax is applicable for availing this functionality the line rent will be charged to your post paid number Activation Charges: All Govt taxes/charges are applicable.
Talky Overview Overview Moments can’t be written in words, express your emotions with Zoom Talky Service. As the name suggests‚ Zoom Talky Service is a short voice messaging services. Warid subscribers can send a Talky message just like normal SMS to onnet/offnet and international mobile subscribers anywhere in the world. Benefits The added benefits of Talky service are:-
Express your emotions by sending a Talky in any language
No more thumb tapping
Hassle free easy to use service
Talky Charges
Overview Warid to Any Mobile
Rs. 0.60 +
Number in Pakistan
tax / 30 sec
Warid to international
Rs. 3 + tax /
Dial: *00 International
Mobile
30 sec
Mobile Number
Dial: *0321XXXXXXX
Receiving/Listening New Messages
Free
Dial: *0*
Old Messages
Rs. 0.60 + tax / 30 sec
Dial: *1*
MMS
With MMS messaging is fun, colorful and musical. Add pictures, animations, polyphonic & MIDI sound, even video clips to messages and show the world how amazing communication can be. How does it work It's as simple as click and send! Using images, files, ring tones, wall papers stored on your mobile phone you'll be able to create and send an MMS from your MMS enabled mobile phone to another Warid MMS enabled mobile phone. Please consult your mobile phone instruction manual to see exactly how this is done on your particular phone. Once you have subscribed to this service, you need to configure your handset with Warid MMS settings. Please follow these simple steps to get the MMS configuration:
• • • • • •
Simply go into the Warid menu in your handset, and scroll down till you see Messaging. Enter the Messaging menu and you will see the Multimedia Settings in which one of the options is MMS. Press the selection and you will be prompted to enter the handset name and the handset model number. Enter the name of the make such as Nokia, Samsung etc under the handset name and the model number such as 6600, D52 etc under the handset number. As soon as you finish entering the information, an SMS is generated from your handset. In response to the sent SMS, you will receive a message with the settings. Please press 'yes' to store the settings and that is it - simple and easy.
Note: Before using MMS, please ensure to subscribe to the GPRS service and have your handset configured. In addition to this, you can write a simple text message 'set MMS' and send it to 1190. You will receive the MMS settings via a message. Please press 'yes' to store the settings and that is it simple and easy. Note: There are certain mobiles that do not support this setting process. Please contact our Customer Service Center for assistance. How do I get it Check with your package plan if this service is available to you by default as a bundled service. If this service is not one of the bundled services, kindly call our toll free Warid contact center by dialing 321 from your Warid phone to get the subscription.
Wateen Telecom is the Abu Dhabi Group's latest communication investment in Pakistan. After the successful launch of Warid Telecom in Pakistan, which provides mobile GSM services to over 4 million customers in 100 cities, Wateen Telecom has been set up to become the leading "Carrier's Carrier" providing quality, reliability and affordability in the communication sector and bringing Next Generation services to your doorstep... today! About Warid Telecom Warid Telecom is owned by the Abu Dhabi Group led by His Highness Sheikh Nahayan Mabarak Al Nahayan. The group is one of the largest in the Middle East and has diversified business interests ranging from oil and gas exploration, hospitality services, telecommunications, banking and financial services, automobile industries and property development. The group has a large presence in the Pakistani market and owns Bank Alfalah Ltd., the 5th largest and one of the country's premier consumer banks, as well as a substantial stake in United Bank Limited, the 3rd largest bank with substantial presence abroad. Warid Telecom has implemented a new and modern corporate identity as a result of the dynamic changes taking place in the telecom industry. With a reflection of a new strategy, our aim is to be perceived not only as a telecommunication operator of voice services, but also as a universal provider of comprehensive communications services for both residential and business customers. Warid's corporate identity seeks to reflect the changes in telecom sector in relation to helping customers keep pace with rapidly changing technology in the field of communication, and to harmonize the customers' perception of our brand with the quality and range of our services. Our objective is to provide optimum level of support and care through our highly skilled and motivated team of professionals and through maximum network coverage and clear connectivity that we have committed to provide.
Wateen Telecom (Pvt.) Limited Entity: A/A-2, Outlook: Stable JCR-VIS Assigns Initial Entity Ratings of A/A-2 to Wateen Telecom (Pvt.) Limited JCR-VIS Credit Rating Co. Ltd. (JCR-VIS) has assigned initial medium to long-term and short-term entity credit ratings of A (Single A) and A-2 (A Two) respectively to Wateen Telecom (Pvt.) Ltd (Wateen Telecom). The outlook on the medium to longterm rating is Stable. The ratings take into account the plans of Wateen Telecom to position itself as a fully-integrated provider of telecommunication services including long-haul and metropolitan area optic fiber cable , long-distance and international (LDI) connectivity and last mile solutions that will be primarily based on the fourthgeneration broadband telecommunication technology, WiMAX. The technology risk associated with the deployment of new technology has to quite an extent been mitigated by the guarantees acquired from the equipment vendors against performance of the supplied equipment, as well as the fact that in most cases the equipment vendors have also been given operation & maintenance contracts for their installed equipment. The nature of infrastructure of Wateen Telecom will allow it to target different market segments while enjoying high margins for its last-mile solutions. This market positioning has been further bolstered in the presence of captive business of Warid Telecom (Pvt.) Ltd (Warid Telecom) - a sister concern - for fiber optic and other infrastructure services. The track record of the management of the company is strong even in the brief history seen so far, with Wateen Telecom posting a reasonable profit in its full first year of operations, and healthy cash flows
during FY 2007 from existing operations which are set to go up substantially in 2H FY2007 following the commencement of operations of the own optic fiber network of the company. A key driver of the assigned ratings is the level of sponsor support JCR-VIS believes that Wateen Telecom has available keeping in view the significant investment of the sponsor group in Pakistan, particularly in the banking and telecommunication sector. Due consideration has also been given to the fact that Wateen Telecom, despite being a private limited concern, has in place strong governance, reporting and review structures. Wateen Telecom will face the risk of functioning in a highly deregulated sector where the level of competition in the voice and LDI segments is already very high and any other area which may be proven by one operator to have significant profitability potential (e.g. optic fiber) may attract fresh entrants quickly resulting in erosion of initial profitability levels. The other major risk factors to be considered will be the level of demand for WiMAX-based broadband solutions (data, internet and voice) in the target market of large to medium size corporates and high-end retail consumers and sustainable performance of Warid Telecom in the highly competitive cellular business. The management of Wateen Telecom has developed risk-mitigation strategies for all these areas, the effectiveness of which will be monitored by JCR-VIS over time.
Tariq Malik We are running on a very tight schedule these days. The launch is drawing near and there seems to be extraordinary activity going on at Wateen. It is an encouraging sight really. It is remarkable how our various departments and teams are working fervently to meet our company objectives. We are all set to realize our vision of becoming a Tier-1 complete communications solution provider. We are working relentlessly to lay the 5500 km optical fiber cable across the country to provide a national optical transmission network which, once its complete, will provide 3rd generation telephony, internet, data and multimedia solutions to our customers.
Voice and Enhanced Voice Services
Wateen Telecom’s Voice and Enhanced Voice Services are a complete telephony solution based on the latest IP/MPLS back single to a hundred lines while employing cutting-edge features such as IP Centrix, Conferencing, Meet Me, IP Telephony broad range of corporate and residential voice telephony services and packages to meet all the communication needs of its valued customers.
Calling Accounts and Calling Cards
Wateen Telecom’s Calling Accounts and Calling Cards present a range of prepaid and postpaid voice calling packages nationwide and international destinations. Any telephone anywhere in the world, is now a few fingertips away, no matter calling accounts (CPS or 1919), you can experience the voice clarity and superior calling quality of our cutting-edge netwo Calling Cards Tariffs
International Gateway
Wateen Telecom’s International Gateway is the intelligence behind all international calls, inbound and outbound. Having companies of the world, Wateen connects across all countries and all continents. Our International Gateway provides r connections. Specially tailored for carriers, operators and hubbing services, Wateen’s International Gateway guarantees To
Vision Our vision to launch Pakistan into the 21st century digital revolution and make Broadband Pakistan a reality has brought together world-class leading-edge technologies to power our end-to-end network. The converged multi-access nationwide communication network is the most reliable and robust network in the country and delivers mission-critical services on the same platform to carriers, corporates and consumers. The core infrastructure of our nationwide network includes:
Next Generation Network (NGN) Core
• •
IMS enabled converged IP/MPLS core multi-access network based on layered architecture designed to provide quad-play services (voice, data, multimedia and limited mobility) and much more Robust class 4 and class 5 soft switches with a host of applications and value-added services to provide depth and breadth to our product offering
Fixed and Wireless Access Networks
• • •
Metro Access Network (MAN) with 96 fibers G652/655 optic fiber and IP-Ethernet rings in all major cities including Fiber To The Curb (FTTC) National Wireless WiMAX 802.16e cutting-edge 4G network National Wireless 802.11 WiFi hotspots
Infrastructure (Optical Fiber Network and Telehousing)
• • •
Multi-terabyte DWDM nationwide, fully redundant with ring architecture 5000+ km long haul optic fiber network connecting all major cities and neighboring countries Regional and international connectivity through optic fiber and VSAT hubs Tier-1 telehousing, data center and managed solutions based on international standards
For us, customer satisfaction, employee development and organizational growth are the core values that we inherit from our parent company - the Abu Dhabi Group. Our commitment to our customers is foremost. Our technology and service-delivery strengths stem from our valued employees who have joined Wateen from all over the world to form our strong foundation with their expertise, experience, maturity and professionalism.
Wateen Telecom's parent group, the Abu Dhabi Group, is the single largest foreign investor group in Pakistan and a leading business entity with diverse business lines:
-
Oil and gas exploration Banking and financial services Communications and media Automobile Sector Hospitality, real estate and construction
Ventures include:
Alfalah Exchange Company - a fully licensed exchange company in Abu Dhabi
Alfalah Insurance Company - a general insurance company
A joint venture between Bank Alfalah Limited and GHP Financial Services Ltd.(Switzerland) - in the business of fund management.
Bank Alfalah Limited - the fourth largest and fastest growing private bank in Pakistan with over 150 branches all over the country
CNBC Pakistan - the leading business news channel of Pakistan
Taavun (Pvt.) Ltd. - a joint venture between the Government of Punjab and Abu Dhabi Group, focusing on property and real estate development
United Bank Limited - the third largest private bank in Pakistan (major shareholding)
Warid Telecom Pakistan - the 3rd largest and fastest growing mobile GSM company in Pakistan
Warid Telecom Bangladesh - the latest licensee for mobile GSM services in Bangladesh
Warid Telecom Congo - the latest licensee for providing mobile GSM services in Congo Brazzaville
Wateen Telecom (Pvt.) Ltd. - a complete communication solutions provider
Wateen STM - a joint venture between Wateen Telecom (Pvt.) Ltd. and STM Group Inc. USA
Warid Telecom to launch services in Pakistan in 2005 first half Pakistan Times Business & Commerce Desk
ISLAMABAD: Chief Operating Officer of Warid Telecom, Hamid Farooq has said his group will launch its first phase in first half of 2005 with an investment of $ 140 million to $ 150 million to handle 1.5 million customers. In an interview with an Islamabad-based English Daily, Mr. Hamid Farooq, who is an MBA from Knightsbridge University, London Campus, Copenhagen, Denmark and having 10 years experience with Mobilink as Executive Vice President and Chief Financial Officer said Pakistan has tremendous growth potential in telecom sector with great opportunities for investment in this growing lucrative industry. He said the low tele-density in Pakistan in comparison to other Asian economies, government policies and current leadership are other encouraging factors. Warid Telecom is owned by the Abu Dhabi Group which has recently been granted licence to launch its services in telecom sector in Pakistan. Following is the text of the interview: Q
: Ownership details of Warid Telecom?
H F: Warid Telecom is owned by the Abu Dhabi Group, which is led by His Highness Sheikh Nahayan Mabarak Al Nahayan. Apart from having substantial shareholding in Bank Alfalah and United Bank Limited, Abu Dhabi Group also has other international investments in the Finance, Hospitality, Property, Oil exploration and supplies, and automobile related industries. Q: Why are the objectives of Abu Dhabi Group choosing Pakistan telecom sector for such a huge investment? H F: The tremendous growth potential and market dynamics of Pakistan Telecom sector and extensive development and privatization taking place with a lot of unmet demand in the telecom sector has given a chance to the group to invest in the lucrative industry. With a current population of 140 million, the outlook for the future, too, is bright. The group is already running two successful banking ventures in Pakistan. Q: What is the investment plans of Warid Telecom (after the US $ 291m license fee) in the coming five years? H F: Although the license fee cost went beyond anybody’s expectations and we have already paid US $ 145 million to the Government of Pakistan as fifty percent of US$291 million license fee. The remaining fifty percent is to be paid over the next 10 years, yet this would not affect our plan to invest in the network and other service facilities. For phase I we have plans to invest over US $ 150 million. This investment would help us launch our services in the desired manner. The amount will be consumed by IT, customer care, billing and other operational expenditures including setting up of offices etc. This brings our total initial investment to US $ 450 million. The low tele-density in Pakistan in comparison to other Asian economies and government policies and current leadership are other encouraging factors. Our group would even consider other potential areas of investment in Pakistan. Q: You view on the growing competition in the cellular industry? H F: All the players will be competing with one another each having its own strength and weaknesses. The market positioning will be extremely dynamic. Under these circumstances quality of service, marketing strategies, pricing, promotions and brand loyalties all will interplay and also have their individual impact. Collectively whoever masters this set of strategies and is able to develop a synergy will be our greatest competitor. In my opinion, the market is large enough for all of us to have our share and survive. Q: How many companies the Telecom market in Pakistan can take? H F: In my opinion, the market can take 4-5 operators. The reason for this is the potential that exists for growth. Pakistan has a very low tele density. With pricing coming down, affordability would go up. Also from a luxury item mobile have become a “need” and a “business tool”. Keeping the untapped population figures and economic factors in mind we believe that the number of the telecom companies is not very high, however if you only focus on the per capita income level, six operators do look as a high number especially when the PTA is also aggressively promoting WLL.
Q: How do you think the LDI and WLL licenses will be competing with cellular industry? H F: WLL is good when it comes to expanding the telephony services to the far-flung areas, where fixed telephony doesn’t exist. But WLL may pose a threat to cellular and fixed telephony operators operating in large cities and urban areas. We have also procured license for WLL in almost all the regions in the 3.5Ghz band, however the WLL operators are not expected to erode our business as the threat (if any) is not very significant. As wireless local loop offers limited mobility, so it can never be a substitute of a phone. Secondly, the availability of GSM handsets is far cheaper than the WLL handset in Pakistan. Despite that I personally think that the PTA should not have issued WLL licenses for mega cities and key urban areas as the objective of WLL is to expand telephone service to distant and far flung areas. Q: The deal signed with Ericsson- Pakistan, will there be any role of EricssonPakistan after the completion of project? H F: Warid Telecom plans to build a network to handle 1.5 million customers with an investment of US $140 million to US $ 150 million in the first phase of its launch. The signing ceremony finalizing the strategic alliance agreement held in Lahore recently is for Ericsson to provide Warid Telecom a complete “turnkey state of the art” GSM network solution, which encompasses the supply of core and Radio network equipment, network design, rollout as well as professional services like full operations and maintenance. The network will be GSM / GPRS based and its coverage build out will commence immediately. Q: Something about the Management’s past experience in Warid Telecom? About your personal profile? H F: In the field of telecommunications, Warid is a new entrant. However we have been able to attract rich human resource capital from Pakistan and abroad covering a broad spectrum of telcos both from the vendors and operators sides. Q: How do you see and what do you think about the future of telecom industry in Pakistan? H F: Telecom market is progressing forward with high pace towards more and more technologically enhanced solutions based upon NGN, 3G, UMTS, IP/MPLS, ATM etc., with data market to grow exponentially as compared to the voice market. In today’s market in our country, the primary need is basic voice telephony and SMS (Short Messaging Service). There is immense demand for this and a lot of potential is still there to be tapped. Q: Do you expect in the rise of the penetration of cell phone rate that is quite low about little less than 3%? H F: We find Telecom market in Pakistan vibrant and promising with modest and even estimates for foreign direct investment of several billion US $ in the next five years. Our vision is the penetration should rise from 3% to 18% in the next 5-6 years.
Q: Will Tariff be the only weapon for an operator to attract subscriber? H F: In my opinion, the market can easily take 4-5 operators. With pricing coming down, affordability would go up. Also from a luxury item mobile have become a “need” and a “business tool”. Apart from tariff good coverage and highest standards of quality will be the decisive factor to attract subscribers. Q: When is the expected launch time frame? H F: Warid telecom is expected to launch our services in the first half of 2005. Q: What would be the focus of Warid Quality/Coverage/ Services/Price? H F: Warid plans to follow the internationally recognized quality of service benchmarks in maintenance of its GSM network. The coverage will be definitely extensive and in line with our USO “Universal Service Obligations”. In terms of services we would like to maintain our edge in bringing the most advanced and innovative features to our valued customers and will maintain our edge in being the trendsetters. The price of the services will be determined by the market forces. Q: How could we develop the culture of infrastructure sharing? H F: The government has encouraged infrastructure sharing in the new telecom policy. In this spirit we did approach one or two existing operators to seek their input about this idea. However, they consider infrastructure sharing as a marketing advantage to their competitors, which they wouldn’t want to happen. This is understandable. I think once the new entrants launched and acquired reasonable level of infrastructure ability and subscriber base, operators will consider infrastructure sharing on commercial terms. Sharing is also good for environment. Why should we have towers emerging from rooftops everywhere in the city while one tower could be enough for 3-4 operators.●
Vision Our vision to launch Pakistan into the 21st century digital revolution and make Broadband Pakistan a reality has brought together world-class leading-edge technologies to power our end-to-end network. The converged multi-access nationwide communication network is the most reliable and robust network in the country and delivers mission-critical services on the same platform to carriers, corporates and consumers. The core infrastructure of our nationwide network includes:
Next Generation Network (NGN) Core
• •
IMS enabled converged IP/MPLS core multi-access network based on layered architecture designed to provide quad-play services (voice, data, multimedia and limited mobility) and much more Robust class 4 and class 5 soft switches with a host of applications and value-added services to provide depth and breadth to our product offering
Fixed and Wireless Access Networks
• • •
Metro Access Network (MAN) with 96 fibers G652/655 optic fiber and IP-Ethernet rings in all major cities including Fiber To The Curb (FTTC) National Wireless WiMAX 802.16e cutting-edge 4G network National Wireless 802.11 WiFi hotspots
Infrastructure (Optical Fiber Network and Telehousing)
• • •
Multi-terabyte DWDM nationwide, fully redundant with ring architecture 5000+ km long haul optic fiber network connecting all major cities and neighboring countries Regional and international connectivity through optic fiber and VSAT hubs Tier-1 telehousing, data center and managed solutions based on international standards
For us, customer satisfaction, employee development and organizational growth are the core values that we inherit from our parent company - the Abu Dhabi Group. Our commitment to our customers is foremost. Our technology and service-delivery strengths stem from our valued employees who have joined Wateen from all over the world to form our strong foundation with their expertise, experience, maturity and professionalism.
Corporate Objectives: Warid is committed to providing superior levels of professional services to all its customers - before, during and after the deployment of our leading solutions. To accommodate their customer's demands, Warid has deployed a state-of-the-art 2.5 G EDGE compliant network. There are also innovative services of various standards that cater to a wide spectrum of users. Warid, Pakistan, gains 1 million GSM subscribers in 80 days
.
Market Share:
Mobilink, the Pakistani unit of Egypt-based telecom company Orascom. It has been in Pakistan since 1994. With 19.2 million subscribers it has the largest market share. Its shares are listed on the Egyptian and London stock markets as GDRs. My next post will focus entirely on Orascom and its performance. Ufone, a wholly owned subsidiary of Pakistan Telecommunication Co. Ltd (PTCL), is now under the control of Etisalat group of UAE. With 8.4 million subscribers it is the runner up. For those in Pakistan it is the one company where they can easily invest locally. Warid, owned by the Abu Dhabi group of the United Arab Emirates and sister of Wateen group is number 3 with 5.6 million subscribers, that is 14% market of subscribers.
Norway’s Telenor, a recent entrant with about a billion US dollar invesment in Pakistan has been doing well, based on its recent earning report. It has about 4.26 million subscribers or 11% of the market. Telenor stock is listed in the Oslo stock market (TEL) and Nasdaq NY (TELN). Paketl is owned by Millicom International Cellular (listed in Nasdaq as MIC). It has 1% of the subscriber share in Pakistan. Total Telecom in July 2006 acquired Instaphone - a cellular business of Luxembourg’s Millicom, in the first ever sale of a mobile business in Pakistan by a foreign company. It has 0.3 million subscribers.
Competitive Analysis This is a snapshot of mobile industry's growth in Pakistan in year 2006. By many measures 2006 was an amazing year for Pakistan's mobile companies. The total subscribers reached 48.2 million, translating to mobile density of 31%. Two new companies - Warid and Telenor - entered the mobile marketplace and the increased competition from them spurred growth in Pakistan's mobile sector. Ufone and Mobilink announced major network investment plans..wordpress.com/2006/11/17/competitive-trends-mobile-phoneadvertisements/">Marketing campaigns were at the centre of Pakistan's mobile growth. And most recently the uncertainty about future of Paktel ended with China Mobile buying it
Government regulators at PTA must be pleasantly surprised by all this growth in 2006 but they have a lot more to take care of in 2007. One important upcoming change is the much anticipated, but delayed, mobile number portability implementation.
Mobilink leads with over 22 million customers but its market share has declined to 46%. Ufone is next with over 10 million customers. Warid has over 7.6 million and Telenor about 6.6 million. Paktel has 1.3 million customers and Instaphone has only 0.25 million customers According to some analysts Pakistan is likely join the small group of countries with over 100 million mobile subscribers during the second half of 2008, and that by the end of 2010, there could be over 120 million cellular customers in PakistanLets hope that this growth does not come at the cost of quality or service
What appears even more disturbing for Warid is the huge financial roll out of its sister company Wateen in projects whose financial plans seem dubious. Wateen is laying out a fiber backbone at a cost of $100 mn (the fourth company to doo). In order to create more hype, Wateen is acquiring 3.5 ghz of wireless frequency for launching Wimax broadband (a futurist technology with limited use in Pakistan). The Customer Premise Equipment (CPE) of Wimax is not yet institutionalized and does not as yet have wide scale deployment in developed economies. The CPE of Wimax is not rationalized and is far too expensive for Pakistan, which already has plenty of broadband access through e-video (CDMA), internet over cable and DSL. Wateen is also trying fiber connectivity to the last mile.
They are dabbling in hybrid fiber coaxial networks to provide triple play (a complex technology) of which they have no experience. Recently they bid unsuccessfully in Islamabad for a 200 km core fiber network which has been awarded to a competitor, Worldcall Telecom. In the emerging scenario, it seems the Wateen / Warid management is in danger of losing its direction. Having paid $290 mn for a mobile license and still unable to get market share they have abandoned their core business. Excess capacity and confused objectives are a recipe for disaster, says one analyst. When the market consolidates, three clear players will emerge. Instaphone are at the bottom of the league and may end up looking for a buyout as they do not have the money for rollout or the mobile license fees. Paktel, after the failure of its owner company Milicom to find a buyer, also looks destined to fight for survival. Warid and Wateen are up to their necks in red ink and it is a matter of time before the Sheikhs of Abu Dhabi realize their local management is a disaster. Three clear leaders – Telenor, Ufone and Mobilink will survive and it will be interesting to see the strategies they deploy in the fight for number one position. Who will be No 1 in telecoms? By Sharif Ahmad, News Analysis, Daily Times 29th August, 2006 [Actual Clip here] KARACHI: The major mobile operators are aggressively fighting for market share with every day bringing a bewildering new set of ‘packages’ and ‘offers’ to confused potontial consumers. But two things are clearly emerging from this chaos - the consumer is a major beneficiary,and connectivity is progressing at a breakneck speed. The clear market leader is Mobilink followed by Ufone, Telenor, Warid, Paktel and Instaphone. Among these, Warid Telecom has launched a media campaign offering rates that are aimed at creating a new price war in the industry. Desperate to create an impact, Warid seems to be a victim of its own hype. It has a relative poor quality of service and has slipped behind Mobilink, Ufone and Telenor. After the new $600 million expansion of Ufone awarded to Huawei, it is clear that PTCL is throwing its full weight behind its mobile subsidiary. Warid has the lowest arpu (average per unit) among the mobile leaders t under $4 and a bare 5 per cent of the market. Mobilink has 63 percent, Ufone 25 percent with Telenor at 7 percent. Mobilink is fueled by vibrant marketing and a first mover advantage and is therefore way ahead of the pack. Telenor is not to be taken lightly. It is building a stable and reliable network that should take it to second position over the next six months. Its new campaign “Talkshawk” has caught on. Telenor has the advantage of being equity financed while Warid has borrowed up to the hilt.
The following networks operate in this country/area: Mobilink-PMCL
GSM 900
Live
Mobilink-PMCL
GSM 1800
Live
Pakistan Telecommunciation Mobile Ltd (Ufone)
GSM 900
Live
Paktel Limited
GSM 900
Live
Telenor Pakistan (Pvt) Ltd.
GSM 900/1800 Live
Warid Telecom (PVT) Ltd
GSM 900/1800 Live
Warid Telecom (PVT) Ltd - Roaming Partners Network Information
Roaming Partners
Services
Coverage Map
Warid Telecom (PVT) Ltd has active roaming agreements with the following network operators: Index: A B C D E F G H I J K L M N O P Q R S T U V W X Y Z Satellite Thuraya Satellite Telecommunications Co
GSM Satellite
Live
Afghanistan Afghan Wireless Communication Company (AWCC)
GSM 900/1800 Live
Telecom Development Company Afghanistan Ltd. GSM 900 (ROSHAN)
Live
Algeria Orascom Telecom Algerie Spa (Djezzy)
GSM 900/1800 Live
Anguilla Cable & Wireless (West Indies) Ltd. Anguilla
GSM 850
Live
GSM 850
Live
Antigua and Barbuda Cable & Wireless Caribbean Cellular (Antigua) Limited Australia Telstra Corporation Limited (Telstra MobileNet)
GSM 900/1800 Live
Austria Mobilkom Austria AG (A1)
GSM 900/1800 Live
Azerbaijan Azercell Telecom BM (AZERCELL GSM)
GSM 900
Live
Bahrain MTC Vodafone (Bahrain) B.S.C.
GSM 900/1800 Live
Bangladesh GrameenPhone Ltd
GSM 900
Live
GSM 1900
Live
Barbados Cable & Wireless Barbados Ltd. (Cable & Wireless (Barbados) Limited) Belgium Mobistar S.A.
GSM 900/1800 Live
Bosnia and Herzegovina BH Telecom, Joint Stock Company, Sarajevo (GSMBIH)
GSM 900
Live
GSM 1800
Live
Mobiltel EAD (M-Tel BG)
GSM 1800
Live
Mobiltel EAD (M-Tel BG)
GSM 900
Live
Brazil TIM Celular S.A. (TIM BRASIL) Brunei Darussalam Bulgaria
Canada Rogers Wireless Inc
GSM 850/1900 Live
Microcell Telecommunications Inc (Fido)
GSM 1900
Live
Cayman Islands Cable & Wireless (Cayman Islands) Limited
GSM 850/1900 Live
Cyprus Cyprus Telecommunications Auth (Cytamobile-
GSM 900/1800 Live
Vodafone) Czech Republic Telefónica O2 Czech Republic a.s. (EUROTEL PRAHA)
GSM 900/1800 Live
Denmark TDC Mobil A/S
GSM 900/1800 Live
Telia Nattjanster Norden AB (Telia DK)
GSM 900/1800 Live
Dominica Cable & Wireless Dominica Ltd.
GSM 850
Live
GSM 900
Live
Egypt Vodafone Egypt Telecommunications S.A.E Estonia Elisa Mobiilsideteenused AS
GSM 900/1800 Live
Finland Elisa Corporation
GSM 900/1800 Live
France Bouygues Telecom
GSM 900/1800 Live
Georgia Magticom Ltd (MAGTI GSM)
GSM 900/1800 Live
Germany Vodafone D2 GmbH
GSM 900/1800 Live
Greece Q Telecommunications S.A (Q-TELECOM)
GSM 1800
Live
GSM 850
Live
Grenada Cable & Wireless Grenada Ltd. Hong Kong (China) Hutchison Telecom (HK) Ltd (3)
GSM 900/1800 Live
SUNDAY Communications Ltd (PCCW)
GSM 1800
Hong Kong CSL Limited (HK CSL)
GSM 900/1800 Live
Live
Hungary Magyar Telekom Plc (T-Mobile Hungary)
GSM 900/1800 Live
Iceland Siminn hf
GSM 900/1800 Live
Indonesia Excelcom (XL)
GSM 900/1800 Live
Iran MCI
GSM 900/1800 Live
Ireland O2 Communications (Ireland) Ltd
GSM 900/1800 Live
Italy Vodafone Omnitel N.V.
GSM 900/1800 Live
Jamaica Cable & Wireless Jamaica Limited (Cable and Wireless Jamaica Limited)
GSM 1900
Live
GSM 900
Live
GSM 900
Live
Safaricom Limited
GSM 1800
Live
Safaricom Limited
GSM 900
Live
Jordan Jordan Mobile Telephone Services (JMTS) (Fastlink) Kazakhstan Kar-Tel Ltd (Beeline) Kenya
Kuwait Mobile Telecommunications Co. (MTCNet)
GSM 900/1800 Live
Latvia Latvian Mobile Telephone Co (LMT GSM)
GSM 900/1800 Live
Liechtenstein Mobilkom (Liechtenstein) AG (FL1)
GSM 1800
Live
Luxembourg VOXmobile S.A.
GSM 900/1800 Live
P & T Luxembourg (LUXGSM)
GSM 900/1800 Live
Macau (China) CTM
GSM 900/1800 Live
Malaysia Celcom (Malaysia) Sdn Bhd (CELCOM GSM)
GSM 900
Live
Maxis Communications Berhad (MMS & MB)
GSM 900/1800 Live
Celcom (Malaysia) Sdn Bhd
GSM 1800
Live
GSM 900
Live
GSM 900
Live
GSM 900
Live
T-Mobile Netherlands (T-Mobile NL)
GSM 1800
Live
KPN Mobile The Netherlands BV
GSM 900/1800 Live
Maldives Wataniya Telecom Maldives Pvt. Ltd (WMOBILE) Mauritius Cellplus Mobile Communications Ltd. Morocco IAM Netherlands
Niger Celtel Niger
GSM 900
Live
Nigeria MTN Nigeria Communications Limited
GSM 900/1800 Live
Norway Telenor Mobil
GSM 900/1800 Live
Oman Omani Qatari Telecommunications Company SAOC (nawras)
GSM 900
Live
Oman Telecommunications Company (OMAN MOBILE)
GSM 900
Live
Philippines
Smart Communications Inc (SMART Gold)
GSM 900/1800 Live
Globe Telecom
GSM 900/1800 Live
Poland Polska Telefonia Cyfrowa (Era)
GSM 900/1800 Live
Portugal Vodafone Portugal
GSM 900/1800 Live
Russia OJSC VimpelCom (Beeline)
GSM 900/1800 Live
MegaFon, Open Joint Stock Company
GSM 900/1800 Live
Saint Kitts and Nevis Cable & Wireless St Kitts & Nevis Limited
GSM 850/1900 Live
Saint Lucia Cable & Wireless Caribbean Cellular (St Lucia) Limited
GSM 850
Live
GSM 850
Live
Saudi Telecom Company (STC) (AL JAWAL)
GSM 900
Live
Etihad Etisalat Company (Mobily)
GSM 900
Live
GSM 900
Live
Singapore Telecom Mobile Pte Ltd (SingTel-G18)
GSM 1800
Live
StarHub Mobile Pte Ltd (StarHub Pte Ltd)
GSM 1800
Live
Singapore Telecom Mobile Pte Ltd (SingTel)
GSM 900/1800 Live
Saint Vincent and the Grenadines Cable & Wireless Caribbean Cellular (St. Vincent & the Grenadines) Ltd Saudi Arabia
Senegal Sonatel (Alize) Singapore
Slovakia T-Mobile Slovensko, a.s. (T-Mobile SK)
GSM 900/1800 Live
Slovenia Mobitel D.D.
GSM 900/1800 Live
South Africa MTN - Mobile Telephone Networks (Pty) Ltd. (MTN - Mobile Telephone Network Ltd.)
GSM 900
Live
MTN - Mobile Telephone Networks (Pty) Ltd.
GSM 1800
Live
Cell C (Pty) Ltd
GSM 900/1800 Live
Spain Telefonica Moviles España S.A. (movistar)
GSM 900/1800 Live
Sri Lanka Dialog Telekom Ltd
GSM 900
Live
GSM 900
Live
Sudan Mobitel Sweden TeliaSonera Mobile Networks AB Sweden
GSM 900/1800 Live
Syria Areeba Syria (AJSC)
GSM 900/1800 Live
Taiwan Chunghwa Telecom
GSM 900/1800 Live
Tajikistan Indigo Tajikistan
GSM 900/1800 Live
Thailand True Move Company Ltd
GSM 1800
Live
Total Access Communications Co (DTAC)
GSM 1800
Live
GSM 900
Live
GSM 900
Live
GSM 900
Live
GSM 850
Live
Tunisia Orascom Telecom Tunisie (TUNISIANA) Turkey Vodafone Telekomunikasyon A.S (Vodafone Turkey) Turkcell Iletisim Hizmetleri A.S. Turks and Caicos Islands Cable & Wireless West Indies Ltd (Turks & Caicos)
Ukraine Astelit LLC (life:))
GSM 900/1800 Live
United Arab Emirates Emirates Telecom Corp-ETISALAT
GSM 900
Live
GSM 1800
Live
United Kingdom Orange PCS Ltd United States Cingular Wireless
GSM 850
T-Mobile USA, Inc
GSM 1900
Live
Cingular Wireless
GSM 1900
Live
GSM 900
Live
Uzbekistan Coscom Vietnam Vietnam Mobile Telecom Services Company (Mobifone)
GSM 900/1800 Live
Yemen Spacetel - Yemen (MTN)
GSM 900
Live
Related Documents
Akhlaq Project1
April 2020 30
Project1
November 2019 20
Project1
October 2019 14
Akhlaq
November 2019 48
Project1.docx
October 2019 11
Project1.docx
May 2020 7More Documents from ""
Akhlaq Project1
April 2020 30
Akhlaq Cv
April 2020 20
Akhlaq Complet Thesis
April 2020 12
Weekly Wisdom - Education & Learning
May 2020 12
Weekly Wisdom - Unity
May 2020 11