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The Indian Newspaper Society

About INS • The Indian and Eastern Newspaper Society, now renamed as The Indian Newspaper Society, enjoys a unique position as the accredited spokesman of the newspaper industry. • The foundation of the Society, in the year of the beginning of World War II, was the first step in giving direction and cohesion to a vital industry. Because the Press till then had been growing at random, without organisational support, mutual co-ordination or any protection from the numerous pressure groups that independent

• The Indian Newspaper Society is proud to have played a significant role in protecting and promoting the freedom of the Press in the world's largest democracy. • The greatest strength of the Society stems from a unity of purpose.Over 990 dailies, biweeklies,weeklies, fortnightlies and monthlies published in 18 languages from all over the country form the nucleus that accounts for over 90% of the country's readership.

History of INS • The early beginnings of the Society can be traced back to October 11, 1927, when a Society bearing the name, The India, Burma & Ceylon Newspapers’ London Committee came into being, the name of which was changed to Indian & Eastern Newspaper Society (IENS) on October 4, 1935. • This was an organization based in London representing and acting solely under the authority of newspapers, magazines, reviews and other journals published in India, Burma,

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The Bombay Chronicle The Times of India The Rangoon Gazette The Amrita Bazar Patrika The Hindustan Times The Hindustan Standard Advance The Pioneer The Leader The Tribune The Civil and Military Gazette The Hindu The Madras Mail

• At the meeting of the Society the following were elected as office bearers for the ensuing year : • Mr. Arthur Moore of the Statesman – President • Mr.Dev Das Gandhi of The Hindustan Times -Deputy President • Mr. Desmond Young of The Pioneer - Vice President • Mr. B. J. Kirchner of The Statesman - Honorary Secretary

INS Member • 1. The name of the Company (hereinafter called "the Society") is The Indian Newspaper Society. The Registered office of the Society will be situated in the State of Delhi. The objects for which the Society is established are:• 2. To act as a central organization primarily of the press of India, and of any other country in Asia, which desires to associate itself with the Society. • 3. To promote and safeguard the business interests of its members incidental to the production of their publications and to take suitable steps in respect of such business as are affected by the action of Legislatures, Governments, Law Courts, Municipal and local bodies, and Associations or Organizations, commercial or formed for any other purpose.

Objective • To act as a central organization of the Press in India. • To collect information upon all topics of interest to members. • To promote co-operation in all matters affecting the interest of members. • To hold periodical confrences of its members.

Advertising • Advertisements, for long, have been a major source of revenue for the newspapers and periodicals. The growth of revenue from this source has been sluggish due to the phenomenal expansion of the electronic media, which has diverted revenues, to a considerable extent, away from the print media. • For bringing to the notice of advertisers, media managers and public, the advantages of advertising in the newspapers and periodicals, INS has decided to launch a sustained campaign code-named " Project Press". This campaign is being financed entirely through voluntary contributions from member publications…

Accreditation of Advertising Agencies • The system operates in terms of the "Rules Governing Accreditation of Advertising Agencies and Rulings of the Society" adopted by the Society, initially in the year 1943, and subsequently amended from time to time. • Currently the total number of agencies which enjoy full Accreditation from the Society is 576 and those which are Provisionally Accredited is 182. Thus the total number of accredited agencies is 758.

Suspension of Advertisements of Defaulting Advertisers • It is true that advertising agencies themselves often have problems of recovery of their dues from their advertisers.

• The Society monitors payments to publications from the advertising agencies through a system of Monthly Review Verification (MRV)

• The Society constantly endeavors to enforce the Accreditation Rules, so that payments are made within the credit period allowed and the offering of commission/discounts etc, which is not permissible, is not resorted to. • Both publications and agencies are encouraged to mutually resolve their disputes but wherever it becomes imperative, the Society advice the agencies involved to bilaterally settle the disputes.

Agency Accredition • The Rules of Accreditation for the Advertising Agencies are available in the INS Press Handbook. • The Society brings out the Press Handbook annually, which contains details of its member publications including their advertisement rates, details of accredited advertising agencies and other valuable information relating to media in India, along with rules governing accreditation of advertising agencies. • The Handbook is acknowledged as an authoritative compendium of information by Government, Private Sector and others concerned with Newspaper Industry and advertising both in India and abroad.

Forms • Application form for membership of INS • Application form for obtaining accreditation to INS for advertising agencies To obtain the above mentioned forms interested parties may contact the INS Secretariat at the address mentioned in the Contact US section.