A Whole New Mind
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A Whole New Mind Daniel H. Pink
LEFT BRAIN
RIGHT BRAIN
~ Controls right side of body ~ Controls left side of body ~ Sequential
~ Simultaneous
~ Specializes in text
~ Specializes in context
~ Analyzes the details
~ Synthesizes the big picture
Abundance
Asia
Automation
High Concept, High Touch 1. Can someone overseas do it cheaper? 2. Can a computer do it faster? 3. Is what I’m offering in demand in an age of abundance?
I see us being in the art business. Art, entertainment and mobile sculpture, which, coincidentally, also happens to provide transportation. Bob Lutz, GM
The MFA is the new MBA.
Not just function but also
DESIGN
Not just argument but also
STORY
Not just focus but also
SYMPHONY
Not just logic but also
EMPATHY
Not just seriousness but also
PLAY
Not just accumulation but also
MEANING
DESIGN -- a high-concept aptitude that is difficult to outsource or automate. STORY -- high touch because stories almost always pack an emotional punch. SYMPHONY -- perhaps most important as an antidote to the variety of psychic woes brought forth by the remarkable prosperity and plentitude of our times.
EMPATHY -- sometimes we need detachment; many other times we need attunement... the people who thrive will be those who can toggle between the two. PLAY -- humor represents many aspects of the sophisticated thinking required in automated and outsourced times. MEANING -- adding the capacity for art and heart to our penchant for logic and analysis won’t be easy... few worthwhile things ever are.
The Conceptual Age is here.
LEFT BRAIN
RIGHT BRAIN
~ Controls right side of body ~ Controls left side of body ~ Sequential
~ Simultaneous
~ Specializes in text
~ Specializes in context
~ Analyzes the details
~ Synthesizes the big picture
Abundance
Asia
Automation
High Concept, High Touch 1. Can someone overseas do it cheaper? 2. Can a computer do it faster? 3. Is what I’m offering in demand in an age of abundance?
I see us being in the art business. Art, entertainment and mobile sculpture, which, coincidentally, also happens to provide transportation. Bob Lutz, GM
The MFA is the new MBA.
Not just function but also
DESIGN
Not just argument but also
STORY
Not just focus but also
SYMPHONY
Not just logic but also
EMPATHY
Not just seriousness but also
PLAY
Not just accumulation but also
MEANING
DESIGN -- a high-concept aptitude that is difficult to outsource or automate. STORY -- high touch because stories almost always pack an emotional punch. SYMPHONY -- perhaps most important as an antidote to the variety of psychic woes brought forth by the remarkable prosperity and plentitude of our times.
EMPATHY -- sometimes we need detachment; many other times we need attunement... the people who thrive will be those who can toggle between the two. PLAY -- humor represents many aspects of the sophisticated thinking required in automated and outsourced times. MEANING -- adding the capacity for art and heart to our penchant for logic and analysis won’t be easy... few worthwhile things ever are.
The Conceptual Age is here.
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