3C's Model of Kenichi Ohmae
Nikunj
Asian School of Business
1
09/15/09
Customer
Strategic Triangle Corporation Asian School of Business
Competition
2
09/15/09
Customer based strategies
Segmenting by objectives
Asian School of Business
3
09/15/09
Customer based strategies
Segmenting by customer coverage
Asian School of Business
4
09/15/09
Customer based strategies
Resegmenting the market
Asian School of Business
5
09/15/09
Customer based strategies
Changes in customer mix (demography, distribution channels, customer size etc.)
Asian School of Business
6
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Corporate-based strategies
Selectivity and sequencing
Asian School of Business
7
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Corporate-based strategies
A case of make or buy (For eg. subcontracting assembly operations)
Asian School of Business
8
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Corporate-based strategies
Improving cost-effectiveness
Reducing the basic costs Cherry-picking the high-impact operations Share a certain key function or resource
Asian School of Business
9
09/15/09
Competitor-based strategies
The power of an image
Asian School of Business
10
09/15/09
Competitor-based strategies
Capitalizing the profit and cost-structure differences
Asian School of Business
11
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Competitor-based strategies
Hito-Kane-Mono for streamlined corporate management (people, money and things)
Asian School of Business
12
09/15/09
Reference:
http://www.valuebasedmanagement.net/ methods_3C's.html
Asian School of Business
13
09/15/09
Asian School of Business
14
09/15/09