Cranium Toys “R” Us Role Play Packaging March 15, 2007
Packaging Structure Exploration Round 5 • Not all structures are stackable, if this is an imperative please let us know and we will address the issue • Structures incorporate a basic L Shaped box • Structures are based upon the Try Me imperatives • Logo and product name treated consistently and die-cut on front of structure
Cranium Preschool Role Play Packaging
1. Foot accessories. 2. Photography.
1
3
Magical Unicorn 12x13.5x5
| Cranium
2050_Cranium Pre-School Packaging_Role Play | Round 5 | Sketches
Cranium Preschool Role Play Packaging
1. Foot accessories 2. Photography.
2
3
Roaring Dinosaur 12x13.5x5
| Cranium
2050_Cranium Pre-School Packaging_Role Play | Round 5 | Sketches
Cranium Preschool Role Play Packaging
1. Foot accessories 2. Photography.
1
2
Super Space Gear 12x13.5x5
| Cranium
2050_Cranium Pre-School Packaging_Role Play | Round 5 | Sketches
Cranium Preschool Role Play Packaging
1
4 2
1. Photography or graphic/editorial demonstration of play pattern. 2. RC will be slightly recessed in a die-cut shape. 3. Photography of child talking into remote. 4. Head will be at a 45˚ angle. 5. Dino is raised on platform to see light up feature.
5
3
Dino Talk Thru Pal 11x15x5.33
| Cranium
2050_Cranium Pre-School Packaging_Role Play | Round 5 | Sketches