1)Trace all Milk parlours and Juice shops selling packaged juices/milk products in densely populated areas or at Food Courts. 2)Interview people of all age groups ( Children, Teenager, Working Professionals, Senior Citizen) and shopkeepers at various times of day. 3)In the questionnaire, I will put up questions that what all non-milk products they consume most often and of which brand. 4)Is price of product a criteria for them (consumers) in selecting the said product ? 5)Is wrapper-label and packaging style important to them. ? 6)Are they aware of all the various brands that are available in the market ? 7)If they are aware of all brands, then why are they preferring one above other? 8)I will ask them whether the size of product is important to them ? 9) Is celebrity endorsements a reason for them buying a particular product? 10)Are they considering or demanding a new type of product to be launched in market which is missing as of now? 11)Whether any doctor or medical practitioner or dietician or nutritionist have recommended them to go for a particular product or brand ?
Yes, I am very much willing and comfortable to roam around looking for opportunities to get as many data possible. But, for demonstration one time guidance by any expert will be more beneficial and helpful to me.