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1. Develop a strategic, responsive plan, which promotes innovation as a key business process across the entire business. Learn about creating an innovative business culture and developing a strategy for innovation. 2. Train and empower your employees to think innovatively from the top down. Remember, Innovation is the key to competitive advantage for your business.

1. SUPPLY CHAIN INFORMATION TECHNOLOGY The exponential growth of Information Technology (IT) with communication technology in Supply Chain Management (SCM) is playing critical role in optimising decisions of the supply chain network flow for achieving organisational competitiveness, improving higher service level, lowering inventory, supply chain costs and reducing electronic risks (e-risks). To achieve integration and effective information sharing across and beyond the organisations, IT in SCM is also required. The organisations are moving towards the virtual supply chain with help of rapid changes in technology and IT applications viz; Electronic Data Exchange (EDI), Radio Frequency Identification (RFID), Bar Code, Electronic Commerce, Decision Support system, Enterprises Resource Planning (ERP) package, etc. It is also easily applicable in curbing the e-risks. Understanding the role and application of IT in managing and curbing e-risks of Supply Chain is the basic theme of this paper. When we talk about information access for the supply chain, retailers have an essential designation. They emerge to the position of prominence with the help of technologies. The advancement of inter organizational information system for the supply chain has Three Distinct Benefits. They are; Cost Reduction – The advancement of technology has futher led to ready availability of all the products with different offers and discounts. Productivity – The growth of information technology has improved productivity because of inventions of new tools and software. That makes productivity much easier and less time consuming. Improvement and product/market strategies – Recent years have seen a huge growth in not only the technologies but the market itself. New strategies are made to allure customers and new ideas are being experimented for improving the product.