10 Econ H And M

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He nne s &M au ritz (also known as H&M)

H&M

has more than 68,000 employees.

Sweden in 1947. don’t cost you a

H&M

H&M

was founded in

is a fashion store that sells chic items that

Fortune. H&M offers fashionable clothing for men, women, children, And teenagers. The company was established in Västerås, Sweden, in 1947 by Erling Persson, though at the time it only sold women's clothing and was called Hennes, Swedish for "hers." In 1968, Persson acquired the premises and inventory of a Stockholm hunting equipment store named Mauritz Widforss. Included in the inventory was a supply of men's clothing, prompting Persson to expand into menswear. Accordingly, he renamed the store Hennes &Mauritz, later abbreviated to H&M. H&M’s first store was opened in Sweden. It later Continuted to open stores in UK, Denmark, Switzerland, and Germany. During the 1990’s,

H&M opened its stores in France. H&MBroke into the United States when it opened its first storeIn New York in March of 2000. H&M first appearance Asia was in 2006 And is still expanding with stores planning to open in 2008.

H&M

has collaborated with designers such as Karl Largerfeld and Stella McCartmey.

Timeline

1964: H&M’s first store opens in Sweden 1964 onwards: H&M decided to open more stores in Europe, including the UK, Denmark, Switzerland and Germany

1968: Persson acquired equipment store named Mauritz Widforss. Included in the inventory was a supply of men's clothing, prompting Persson to expand into menswear. Accordingly, he renamed the store Hennes & Mauritz, later abbreviated to H&M.

2000: H&M opened its first US store in New York on 5th Avenue and 51st Street.

2004: H&M Canadian store at Toronto's Fairview Mall 2004: Selected H&M stores offered an exclusive collection by fashion designer Karl Lagerfeld.

November 2005: The chain launched a collection by Stella McCartney November 2006: Launched a line from avant-garde Dutch designers Viktor & Rolf.

2006: H&M opened a store in Dubai's Mall of Emirates 2007: H&M opened their first store opened in Qatar. 2007: H&M launched collaboration with Madonna November 2007: The chain launched a collection by Italian designer Roberto Cavalli.

2007: H&M expanded into East Asia in March with its first store opening in Hong Kong.

2008: H&M store in Japan is set to open in Harajuku and Ginza Tokyo

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