Work From Home
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Work from Home
A Complete Guide to Developing a Successful Internet Business from Home By Shelley Lowery
CLICK HERE TO DOWNLOAD THIS EBOOK
Table of Contents Soul Searching ... ....................................................................... . 10 Set Your Goals... ...................................................................................................................... Self-Disciplined... ...................................................................................................................... Self-Motivated ... ...................................................................................................................... Positive Attitude... .................................................................................................................... Organizational Skills... ............................................................................................................... Attention to Detail... ..................................................................................................................
10 11 11 11 11 11
Tools of the Trade... ................................................................. ... 12 Desk and Chair ... ..................................................................................................................... 12 Computer Equipment... ..............................................................................................................12 Printer ... ................................................................................................................................. 13 Scanner... ................................................................................................................................ 13 Fax Machine ... ......................................................................................................................... 13 Digital Camera... ....................................................................................................................... 13 Telephone... ............................................................................................................................. 14 Filing Cabinet ... ........................................................................................................................ 14
Essential Software ... ................................................................. .. 15 Email Program... ....................................................................................................................... Mailing List Software ... .............................................................................................................. HTML Editor ... .......................................................................................................................... Graphics Editor... ...................................................................................................................... Zip/Unzip Program ... ................................................................................................................ FTP Program... .......................................................................................................................... Text Editor ... ........................................................................................................................... Ad Tracking... ........................................................................................................................... Ebook Software ... .....................................................................................................................
15 15 16 17 17 17 18 18 18
Developing a Strategic Plan... ..................................................... .. 21 Summary... .............................................................................................................................. 21 Objectives... ............................................................................................................................. 21 Marketing Plan... ....................................................................................................................... 21
Automating Portions of Your Business... ...................................... . 23 Ezine... .................................................................................................................................... Articles ... ................................................................................................................................ Ad Rates... ............................................................................................................................... Business Opportunities ... ........................................................................................................... Free Courses ... ........................................................................................................................
24 25 25 25 25
Developing Your Credibility... ..................................................... . 27 Domain Name... ....................................................................................................................... Contact Information ... .............................................................................................................. Privacy Statement..................................................................................................................... Share Your Expertise... ..............................................................................................................
27 27 28 29
Developing Your Marketing Strategy... ......................................... . 30 What should I sell?... ................................................................................................................. 30 What is an Affiliate Program?... ..................................................................................................30 One Tier Verses Two Tier ... .......................................................................................................30 Residual Affiliate Programs... ...................................................................................................... 31 Developing Multi Streams of Income ... ....................................................................................... 31 Developing Your Web Site ... ...................................................................................................... 33
CLICK HERE TO DOWNLOAD THIS EBOOK Implementing Your Marketing Strategy ... ................................... .. 35 Your Promotional Strategy ... ..................................................................................................... Search Engines... ...................................................................................................................... Opt-in List... ............................................................................................................................. Building Your Subscriber Base ... ................................................................................................ Your Web site... ........................................................................................................................ Incentive Subscriptions.............................................................................................................. Writing Articles ... ..................................................................................................................... Free Ebooks ... .........................................................................................................................
35 36 36 37 38 39 39 39
Writing Articles for Publicity ... .................................................. .. 40 Writing Guidelines... .................................................................................................................. 40 Publishing Guidelines... .............................................................................................................. 41
Advertising ... .......................................................................... ... 43 Ezine Advertising ...................................................................................................................... 43 Pay-Per Advertising... ................................................................................................................ 46
Setting up an Advertising Campaign through Google Adwords ... ..... . 47 Paying For Traffic... ................................................................. ... 50 Overture ... .............................................................................................................................. 50 Viewing Search Terms ... ...........................................................................................................50 Your Ad Copy ........................................................................................................................... 51 Reviewing Your Reports ... .........................................................................................................51
Offline Promotions ... ................................................................. . 52 Organizing Your Strategies ........................................................ .. 54 Testing and Tracking Your Marketing Strategies ... ....................... .. 57 Ad Tracking CGI Scripts ... ......................................................................................................... 57 Ad Tracking Services ... ............................................................................................................. 58 URL... ...................................................................................................................................... 59 Email... .................................................................................................................................... 59
Secret Formula for Writing Headlines that Sell ... .......................... . 60 How to..................................................................................................................................... Question ... .............................................................................................................................. Command ... ............................................................................................................................ News... .................................................................................................................................... Testimonials... ..........................................................................................................................
61 61 61 61 62
Increase Sales by Building Credibility ... ...................................... .. 64 Domain Name........................................................................................................................... 64 Contact Information .................................................................................................................. 64 Privacy Statement... .................................................................................................................. 65 Testimonials... .......................................................................................................................... 65 Money Back Guarantee ... .......................................................................................................... 66 Feedback ... ............................................................................................................................. 66 Secure Server... ........................................................................................................................ 66
Protecting Yourself from Lawsuits... ............................................ . 67
Continue...
Work from Home
A Complete Guide to Developing a Successful Internet Business from Home By Shelley Lowery
CLICK HERE TO DOWNLOAD THIS EBOOK
Table of Contents Soul Searching ... ....................................................................... . 10 Set Your Goals... ...................................................................................................................... Self-Disciplined... ...................................................................................................................... Self-Motivated ... ...................................................................................................................... Positive Attitude... .................................................................................................................... Organizational Skills... ............................................................................................................... Attention to Detail... ..................................................................................................................
10 11 11 11 11 11
Tools of the Trade... ................................................................. ... 12 Desk and Chair ... ..................................................................................................................... 12 Computer Equipment... ..............................................................................................................12 Printer ... ................................................................................................................................. 13 Scanner... ................................................................................................................................ 13 Fax Machine ... ......................................................................................................................... 13 Digital Camera... ....................................................................................................................... 13 Telephone... ............................................................................................................................. 14 Filing Cabinet ... ........................................................................................................................ 14
Essential Software ... ................................................................. .. 15 Email Program... ....................................................................................................................... Mailing List Software ... .............................................................................................................. HTML Editor ... .......................................................................................................................... Graphics Editor... ...................................................................................................................... Zip/Unzip Program ... ................................................................................................................ FTP Program... .......................................................................................................................... Text Editor ... ........................................................................................................................... Ad Tracking... ........................................................................................................................... Ebook Software ... .....................................................................................................................
15 15 16 17 17 17 18 18 18
Developing a Strategic Plan... ..................................................... .. 21 Summary... .............................................................................................................................. 21 Objectives... ............................................................................................................................. 21 Marketing Plan... ....................................................................................................................... 21
Automating Portions of Your Business... ...................................... . 23 Ezine... .................................................................................................................................... Articles ... ................................................................................................................................ Ad Rates... ............................................................................................................................... Business Opportunities ... ........................................................................................................... Free Courses ... ........................................................................................................................
24 25 25 25 25
Developing Your Credibility... ..................................................... . 27 Domain Name... ....................................................................................................................... Contact Information ... .............................................................................................................. Privacy Statement..................................................................................................................... Share Your Expertise... ..............................................................................................................
27 27 28 29
Developing Your Marketing Strategy... ......................................... . 30 What should I sell?... ................................................................................................................. 30 What is an Affiliate Program?... ..................................................................................................30 One Tier Verses Two Tier ... .......................................................................................................30 Residual Affiliate Programs... ...................................................................................................... 31 Developing Multi Streams of Income ... ....................................................................................... 31 Developing Your Web Site ... ...................................................................................................... 33
CLICK HERE TO DOWNLOAD THIS EBOOK Implementing Your Marketing Strategy ... ................................... .. 35 Your Promotional Strategy ... ..................................................................................................... Search Engines... ...................................................................................................................... Opt-in List... ............................................................................................................................. Building Your Subscriber Base ... ................................................................................................ Your Web site... ........................................................................................................................ Incentive Subscriptions.............................................................................................................. Writing Articles ... ..................................................................................................................... Free Ebooks ... .........................................................................................................................
35 36 36 37 38 39 39 39
Writing Articles for Publicity ... .................................................. .. 40 Writing Guidelines... .................................................................................................................. 40 Publishing Guidelines... .............................................................................................................. 41
Advertising ... .......................................................................... ... 43 Ezine Advertising ...................................................................................................................... 43 Pay-Per Advertising... ................................................................................................................ 46
Setting up an Advertising Campaign through Google Adwords ... ..... . 47 Paying For Traffic... ................................................................. ... 50 Overture ... .............................................................................................................................. 50 Viewing Search Terms ... ...........................................................................................................50 Your Ad Copy ........................................................................................................................... 51 Reviewing Your Reports ... .........................................................................................................51
Offline Promotions ... ................................................................. . 52 Organizing Your Strategies ........................................................ .. 54 Testing and Tracking Your Marketing Strategies ... ....................... .. 57 Ad Tracking CGI Scripts ... ......................................................................................................... 57 Ad Tracking Services ... ............................................................................................................. 58 URL... ...................................................................................................................................... 59 Email... .................................................................................................................................... 59
Secret Formula for Writing Headlines that Sell ... .......................... . 60 How to..................................................................................................................................... Question ... .............................................................................................................................. Command ... ............................................................................................................................ News... .................................................................................................................................... Testimonials... ..........................................................................................................................
61 61 61 61 62
Increase Sales by Building Credibility ... ...................................... .. 64 Domain Name........................................................................................................................... 64 Contact Information .................................................................................................................. 64 Privacy Statement... .................................................................................................................. 65 Testimonials... .......................................................................................................................... 65 Money Back Guarantee ... .......................................................................................................... 66 Feedback ... ............................................................................................................................. 66 Secure Server... ........................................................................................................................ 66
Protecting Yourself from Lawsuits... ............................................ . 67
Continue...
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