Taller Evidencia Ingles.docx

Formato para Desarrollo de Evidencia

TALLER DE COMPRENSION LECTORA

Presentado por : JESUS DAVID SABALZA JIMENEZ

SENA TECNOLOGIA EN GESTION DE MERCADO Barranquilla-ColombiA

a. b.

Supply

c.

High price

d.

Mass market

The lifetime of goods and services. E)

e.

Life cycle

Disposition to offer products a)

Demand

Expensive c) Desire to buy any product b) All people d)

2. According to the text, mention the things people take into account to determine the demand.

Features, appearance, Price and distribution.

1.

Match the Word with the corresponding meaninig FAVA - Formación en Ambientes Virtuales de Aprendizaje

2

Formato para Desarrollo de Evidencia 3.

Write F for false or T for true

a.

Production cost depends on Technology F ( )

b.

V (x )

As greater the expectations are, the lower will be the offer from the companies. F ( x) V ( )

c.

One of the four Ps of marketing mix is Package F ( ) V ( x)

d.

Price is the amount a customer pays for the product F ( ) V ( x)

e.

Planning is to transform and develop marketing objectives to marketing strategies F ( ) V (x )

4.

Answer the following questions

a.

What is Benchmarking?

Benchmarking consists in taking "comparators" or benchmarks to those products, services and work processes that belong to organizations that demonstrate best practices in the area of interest, with the purpose of transferring knowledge of best practices and their application. b. What is the process of Benchmarking benchmarking is the consequence of an administration for quality, in addition to being a tool in the improvement of processes and which was defined by "David Kearns" as the reference point of the best and to adopt their methods and strategies , within the established legality.

c.

Number the aspects to be taken into account in Benchmarking:

FAVA - Formación en Ambientes Virtuales de Aprendizaje

Formato para Desarrollo de Evidencia Planning; collection and analysis of information; action and implementation of the results and maturation.

5. Write the vocabulary (20 words) from the reading, and make a Glossary: Organize the words in alphabetic order and write the meaning of each word.

7.

6. Write a ten lines text that summarizes the topic of the activity. The law of supply and demand is a basic economic model postulated for the formation of prices of goods within the neoclassical school and other related, usually to explain a variety of phenomena and processes both macro and microeconomic

Formato para Desarrollo de Evidencia