Sales Marketing - August 09

Sales & Marketing Update August, 2009 EDITORIAL FEATURES •

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Advertising Age – August 17 editorial feature: In-book Special Report: Hot Markets: India; August 24 editorial feature: In-book Special Report: Hot Markets: Dubai; August 31 editorial feature: Online: Hot Markets Global Report Sponsorship DMNews – August 24 editorial features: Promotions; Healthcare; Insert Media; August 31 editorial features: Circulation Marketing; Technology; Lists; September 7 editorial features: E-mail; Sports; Search; September 14 editorial features: E-commerce; Health/Wellness; Web Analytics; Industry Event: Shop.org (TBA) Marketing News – September 15 editorial feature: Marketing Research; October 1 editorial feature: October 1 editorial features: 1) Quantitative Research; 2) Digital Marketing Analytics Selling Power – October editorial features: Selling Power 500: America’s Largest Sales Forces; CRM Renovation; Sales Training: Online or Offline; Recruiting & Testing; Motivating Incentives Target Marketing – September editorial features: The Top 50 Mailers; Database: Dashboards; B-to-B Lead Qualification; Market Focus: Coffee Drinkers; Lists/ Insert Media: Jewelers

LAYOFFS Avon Products, Inc. New York, NY Springdale, OH Avon Products, Inc. will eliminate about 1,200 positions, or about 2.8 percent of its overall work force, by 2013 as part of restructuring efforts amid a recession that has dampened demand for the company's cosmetics. The cutbacks will include the closing of a manufacturing plant and a product-returns facility in the Cincinnati suburb of Springdale, Ohio, affecting 590 workers. New York-based Avon Products, Inc. said the restructuring program, which was announced in February, will help trim costs and make it a more efficient company. Approximate Affected Workforce: over 1000 The Associated Press West Penn Allegheny Health System Pittsburgh, PA West Penn Allegheny Health System is eliminating 185 full-time positions across all of its hospitals as well as in corporate services, officials at the region's second largest hospital network said Thursday. That's nearly 1.5 percent of the struggling health system's total staff of 13,000. Approximate Affected Workforce: 101-500 Pittsburgh Tribune Review The Stride Rite Corporation Lexington, MA Huntington, IN

Footwear retailer Stride Rite is to shutter its distribution centre in Huntington, Indiana in September with the loss of 120 jobs. The company notified the Indiana Department of Workforce Development of the shutdown plans on Friday, July 10. Approximate Affected Workforce: 101-500 just-style.com Caraco Pharmaceutical Laboratories, Ltd. Detroit, MI Caraco Pharmaceutical Laboratories Ltd. said it would slash more than half its workforce to align its expenses with the current halt in production, following U.S. health regulators' recent seizure of the company's medicines on repeated manufacturing violations. The company said it would cut 350 jobs. Approximate Affected Workforce: 101-500 PharmaGossip Pharmaceutical Product Development, Inc. Wilmington, NC PPD, a North Carolina contract research company says it will lay off 270 workers across the nation, including fewer than 80 at its Wilmington headquarters. Approximate Affected Workforce: 101-500 The Associated Press

JOB FAIRS Career Concepts USA – Sales & Management August 12 Walnut Creek, CA August 13 San Francisco, CA August 18 Washington DC, Bethesda August 19 Baltimore, MD August 19 Dallas, TX August 20 Houston, TX SalesTrax August 12 August 13 August 20 August 20

Chicago, IL Dallas, TX Miami, FL Minneapolis, MN

TRENDS DM Job Losses Show Signs of Bottoming Out By Chantal Todé, DMNews.com, July 13, 2009 The direct marketing job market may have hit a bottom, according to the latest quarterly employment report from Bernhart Associates Executive Search. According to the survey, 20% of respondents said they will be adding staff during the current summer quarter, up from 16% in the spring. “This is the first quarter in two years in which the hiring index is showing improvement,” said Jerry Bernhart, principal at Bernhart Associates, in a statement. Planned layoffs also continued to trend lower, declining for the third quarter in a row. According to the survey, 8% of responding companies plan to reduce staff in the current quarter, compared with 13% last quarter and 20% at the start of 2009.

However, 13% of business-to-consumer direct marketers said they expect further layoffs this summer compared with 9% among business-to-business respondents. Despite the uptick, Bernhart foresees no significant comeback in hiring until 2010. “Companies are telling us they're thinking about making staffing changes, but they are slow to pull the trigger,” said Bernhart, in the statement. The number of companies reporting hiring freezes held steady at 30%. The hiring freeze figure was higher for agencies, with 44% reporting that they're holding off on hiring. Hiring freezes are expected to remain in place through the rest of 2009. A record 402 companies responded to the random survey, which was e-mailed the week of June 22.