Need Inter Working Agreement Outsourcing Technological Headaches Carrier

Index Training Document – CS,Sales Pre-Sales Introduction to Mobility Terms and Jargons Mobile Market SMS Market Product Knowledge What is it Feature List Advantage/ Value to the enterprise Relevant Case Studies

Sales Set of requirements form the clients (Check List) Account Setup process for all Products(Step wise Process)

Post-Sales Common FAQ's Help Files Contact points within the organization

Page 1

general stuff Why SMS

Why SMS – External link

Why SMS aggregaters

Alternatives (email-gateways)

SMS marketing Vs Other marketing

Company Links

Competitors Websites

Page 2

general stuff

Other useful sites

Page 3

general stuff Best Effort service Quick and Direct Reach

- Reach the customer when you want - SMS works on every mobile phone - Best suited for information updates, snippets and alerts Quick and Effective Response

- Two-way interactive medium - Opt-in ensures high open and read rate - Three modes of response: call, SMS, URL Quick and Easy Sharing

- Medium lends itself well to viral growth - SMS forwarding culture prevalent in India

- Higher shelf-life as SMS can be stored and referred later http://communication.howstuffworks.com/sms1.htm

We are an sms aggregaters across operators enterprise application within your network (Internet or intranet) Owning a SMSC is expansive and need inter working agreement Outsourcing technological headaches Carrier billing facility Short code only through a Aggregator Mobile originated Reports can be generated for delivered/undelivered Email gateway but blocks after a certain limit No Mobile originated messages possible only email which is not enabled in all phones http://www.gikomba.com/sms-add.aspx

www.netcore.in www.mytoday.com www.mytodaysms.com www.pub.mytoday.com http://pub.mytoday.com/web/index.php http://intranet.netcore.co.in/wiki/index.php/Main_Page

Company Site wap site My Today Dailies Mobs login Enterprise login Our Intranet System

http://www.watblog.com/2007/07/09/round-up-mobile-sms-advertising-india/ www.mginger.com http://mgarlic.com/ http://www.admad.mobi/ http://www.m-earn.com http://sms2india.co.in/

Page 4

general stuff http://www.smsgupshup.com/ http://wwwf.way2sms.com/content/index.html http://160by2.com http://www.youmint.com/ http://www.acl-wireless.com http://www.valuefist.com http://www.air2web.com

Rajesh Jains blog Veer's Blog Mobile and Internet Updates Mobile Marketing Association

emergic.org mobilepundit.com watblog.com mmaglogal.com

Page 5

Bulk Push Features

Advantage

Groups Custom Publish Future Publish Multi modal Hosted/API

You can have various groups for employees,customers and vendors Low price as the volume increases Can be used for updates,offers,launch and education

Page 6

Amul Pyramid Retail Asit C Mehta

Bulk Push

Food and Beverages Retail Finance

Page 7

Invertising Features Permission Based Target Based Incremental Database Covers DND

Tata Motors FabIndia Kotak Securities Microland Welingar Spar

Automotive Retail Finance I.T& ITES Education Retail

Page 8

Bizbond Features Serial Channel Multilingual Moderation Custom publish Future publish

UTI

Bank

internal communication (president-relationship ma

How to set up an account 1 2

Create a communication channel (BizBond) on MyToday platform Define its characteristics One-way vs. multi-way communication Who can publish and who can subscribe Specify whether it is open or closed (private) group

3

Give it a name and advertise it to the target audience

Page 9

Bizbond

nication (president-relationship manager)

Page 10