Name:makkia Shaheen I.d: 09u0239 Section: M Instructor: Ms Shama Razi

NAME :MAKKIA SHAHEEN I.D : 09U0239 SECTION : M INSTRUCTOR: MS SHAMA RAZI

THESIS STATEMENT

EFFECT OF CARTOON VIEWERSHIP(BABY TV and CAROON NETWORK) ON CHILDREN’S BEHAVIOR

DEFINATION OF IMPORTANT WORDS Cartoons Humorous drawings of something interesting. Television has been criticized for influencing children, especially cartoons. The two most famous cartoon channels include Cartoon Network and Baby Tv. 

METODOLGY 30 participants were used for the questionnaires.  Sampling was done through convenient random sampling,  Questionnaires conducted in L.G.S and L.A.S.  Close ended questions were used. 

QUESTIONNAIRE FINDINGS 

 

Data entered in the form of rows and columns rows: number of questions columns : number of respondents

•

METHOD OF COMPILATION OF QUESTIONNAIRE FINDINGS:



“CODING METHOD” CHOICES SELECTED WERE ENTERED IN THE FORM OF NUMBERS IN THE SPREADSHEET.



ANALYSIS Statistical tools were used to analyze the data.  One –variable analysis  Co-relation regression  Multiple regression 

1.

ONE VARIABLE ANALYSIS illustrated the measures of central tendency

2.

Co-relational Analysis: used the data to make judgments regarding the hypothesis statements.



The analysis used t-statistics and p-values to conclude that Ho should be accepted for all of the independent variables 3. Multiple Regression Analysis :used the entire findings to generate the Regression Equation's Fvalues were used in the analysis.



FINDINGS: ONE VARIABLE ANALYSIS 1.

The skweness was positive (>0) for all variables.

2.

The kurtosis for all variables was < 3, except for personality development of children, was 5.11.



All of the H0 were accepted except for variables X5 (guidance) and X6(dressing sense).

CORELATION ANAYSIS 

The table 8, shows that the t-value is 1.9121, which is not found in the critical region (< -2.58 or >2.58), therefore we accept H0. Also the p-value is 0.061 greater than α which is 0.05.



Table 9 shows that the t-value calculated is 1.32, which is not found in the critical region, therefore we accept H0. The p-value is 0.198 greater than α.

 

Table 10 shows the t-value of -1.22 falls in the critical region therefore we accept H0. The p-value 0.23 is greater than α.



Table 11 shows the t-value of 0.143 which is not in the critical region, therefore we accept H0. The p-value is 0.89 greater than α.

 

Table 12 shows the t-value of 4.21, which does not lie in the critical region, therefore we reject H0. The p-value of 0.0002 is also less than α.

 

Table 13 shows the t-value of 3.31 which does not lie in the critical region therefore we reject H0. The p-value 0.0025 is also less than α.

 

Table 14 shows the t-value of -1.37 which does fall in the critical region therefore we accept H0. Also the p-value of 0.178 is greater than α.

CORELATION COEFFICIENT Positive

Negative

Learning ability(weak)

Personality development(weak)

Language(weak)

Time(weak)

Parental control(weak) Guidance(strong) Dressing sense(strong)

COEFFICIENT OF DETERMINATION 11.51% variation in Y due to X1  5.85% variation in Y due to X2  5.09 % variation in Y due to X3  0.064% variation in Y due to X4.  38.8 % variation in Y due to X5.  28.18 % variation in Y due to X6.  6.335% variation in Y due to X7. 

MULTIPLE REGRESSION: LOG(Y) = 0.26096 - 0.0569642*LOG(learning ability) + 0.207764*LOG(language) +  0.0260382*LOG(personality development) + 0.0580896*LOG(parental control) + 0.444517*LOG(guidance) +0.142269*LOG(dressing sense) 0.215175*LOG(time) 

MUTIPLE VARIABLE ANALYSIS 

 

   

A 5.5 % decrease in cartoon would lead to a 1% increase in the learning ability of children, which would have a positive effect on their behavior. A 20.78 % increase in cartoons would lead to a 1% increase in the language of children. A 2.6 % increase in cartoons would lead to a 1% increase in the personality development of children. A 5.8% increase in cartoons would lead to a 1 % increase in parental control which would help to make them behave better. A 44.4 % increase in cartoons would lead to a 1 % increase in guidance of parents and teachers. A 14.2 % increase in cartoons would lead to a 1% increase in the dressing sense of children. A 21.5 decrease in cartoons would lead to a 1% increase in time.