Institutions And Audience Mark Scheme

  • July 2020
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Institutions and Audience Mark Scheme

Production Practices used to appeal to target audience Minimal Proficient

Basic

Excellent

Explanation/argument/analysis Use of examples Use of terminology Distribution and Marketing Strategies used to raise awareness of new product

Explanation/argument/analysis

Minimal Excellent

Basic

Proficient

Use of examples Use of terminology

New technologies have helped to target specific audiences

Explanation/argument/analysis

Minimal Excellent

Basic

Proficient

Basic

Proficient

Use of examples Use of terminology

Audiences challenge institutions

Explanation/argument/analysis Use of examples Use of terminology

Minimal Excellent

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