Health - October 09

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Healthcare Chart OCTOBER, 2009 PUBLICATIONS Nursing • •





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AANA Journal – December issue features: Annual Editorial Index; Detailed Listing of Nurse Anesthesia Educational Programs Advance for Nurses – October 12/19 issue feature: Wound Care; Bonus distribution at ARN; NSNA Mid-Year, ASHHRA; October 26/November 2 issue features: Post Acute/Rehab; Fall Prevention; Geriatrics; Bonus distribution at NSNA Mid-Year and ASHHRA Advance for Nurse Practitioners – November issue features: Diabetes Issue; Women’s Health: Current Issues; Pediatrics: Acute Care; Geriatrics: NCGNP Article American Nurse Today – November issue features: Peripheral arterial disease; 9Principles of Leadership; Genetic testing for consumers; Bonus distribution at AAN AORN Journal – November issue feature: National Perioperative Nurses Week Issue Critical Care Nurse – December issue feature: Annual Index Issue ENA Connection – November issue features: Injury Prevention; Annual Conference Coverage Home Healthcare Nurse – November/December issue feature: Medication Management Imprint (NASA Journal) – January 2010 issue feature: Career Planning Guide Journal of Emergency Nursing – November issue feature: Pre-2010 Leadership Issue Journal of Psychosocial Nursing – November issue distributed at the Gerontological Society of America Nephrology Nursing Journal – November/December issue feature: Annual Index of 2009 articles NurseWeek – October Professional Development Guide: Continuing Education; November Professional Development Guide: Future Nurse; Bonus distribution at NSNA Nursing Management – November issue features: Another Look: EBN; Career Scope: Pacific Mountain Nursing2009 – November issue features: Magnet Hospitals; Diversity; Pharmacy Insider ONS Connect – December issue features: Geriatric oncology; Blood stream infections OR Nurse – November/December issue feature: Perioperative Nurses Week RN – November issue features: Horizontal Violence; Transplant Care (CE); Pain Management/Palliative Care (CE) The Journal for Nurse Practitioners – November/December issue feature: Cardiovascular Editorial Focus The Nurse Practitioner – November issue features: Fall Prevention; Subacute Bacterial Endocarditis; Epstein-Barr Virus Infections/Mononucleosis

Physician •

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Advance for Physician Assistants – November/December issue features: Diabetes issue; National Diabetes Month; Diabetes in Elderly; Managing Blood Glucose; Cardiology: PA Education; Endometriosis; Choosing Pain Therapies American Family Physician – Buy 5 consecutive issues, get the 6th free American Journal of Cardiology – November 1 issue distributed at the American Heart Association; 15% discount on ¼ page ads or larger Anesthesiology News – November issue feature: Educational Review Archives of Pathology & Laboratory Medicine – November issue distributed at AMP, ASH Cardiology Today – November issue distributed at the American Heart Association Emergency Medical Services – November issue distributed at IAEM and the Texas EMS Conference Gastroenterology – November issue feature: Ad-Q Ad Test Issue Journal of Emergency Medical Services – November issue feature: Buyer’s Guide Journal of Family Practice – Buy 5 ads, get the 6th at half price or buy 11 ads and get the 12th one free Journal of the American College of Cardiology – November 3 issue distributed at the American Heart Association New England Journal of Medicine – November 12 issue feature: November Resident Reach; Run your ad 3 times and receive your 4th ad for free Oncology Times – Buy 3 issues, get the 4th free Ophthalmic Surgery – Buy 2 ads, get the 3rd free OT Practice – November 9 issue features: Creating Opportunities for OT; Regional Employment Outlook Physicians Practice – November issue distributed at the Pri-Med Mid-Atlantic, RSNA Radiology Today – November 2 & 16 issues distributed at RSNA Retina Today – November/December issue feature: Retinal Imaging Skin and Allergy News – November issue distributed to SDEF’s Las Vegas Derm Spine – November 1 issue distributed at NASS

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Advance for Nurse Practitioners – November issue features: Diabetes Issue; Women’s Health: Current Issues; Pediatrics: Acute Care; Geriatrics: NCGNP Article Advance for Occupational Therapy Practitioners – October 12 issue features: School-Based Therapy Issue; Pediatrics/School-based Therapy, Sensory Integration; Recruitment Focus: Agencies, Schools Looking for School-based OTs Infectious Diseases in Children – November issue features: Respiratory Illness; Special Report: The Well Baby Visit; Meeting Coverage: AAP National Conference and Exhibition; Bonus distribution at 22nd Annual Infectious Diseases in Children Symposium Journal of Pediatrics – Run your ad 3 times and receive 45% off the 3rd run Pediatric Annals – November issue feature: Innovative Pediatric Programs; Bonus distribution at the 22nd Annual Infectious Diseases in Children Symposium Pediatric Nursing – November/December issue distributed to potential new subscribers; Bonus circulation to more than 1,500 pediatric nurses Psychiatric News – October 16 issue distributed at the American Academy of Child & Adolescent Psychiatry

Allied Health • • • •









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ADHI Health Data Matrix – December issue features: Horizons: Technology Forecast; Microbiology Advance for Health Information Professionals – October issue feature: National Health Information and Technology Week Advance for Imaging and Radiation Oncology – October issue feature: New England Regional Supplement; Bonus distribution at ASTRO; ASRT; RBMA; SDMS Advance for Occupational Therapy Practitioners – October 12 issue features: School-Based Therapy Issue; Pediatrics/School-based Therapy, Sensory Integration; Recruitment Focus: Agencies, Schools Looking for School-based OTs; October 26 issue feature: 2009 Mountain-Central Conference Advance for Physical Therapists & PT Assistants – October 19 issue feature: East North Central Regional Recruitment Supplement; Bonus distribution at AAPM&R; November 2 issue feature: Business Focus: Private/Practice/Ownership; Bonus distribution at APTA-PPS Advance for Respiratory Care & Sleep Medicine – November issue features: Allergy and Asthma Buyers Guide; Career Center: Conducting Respiratory Research in Home Care; Bonus distribution at ACAAI Advance for Speech-Language Pathologists – October 5 issue feature: Recruitment Supplement: Pacific Region; October 19 issue feature: Annual Geriatrics Edition; November 2 issue feature: Recruitment Supplement: Southwest Region For The Record – October 12 issue features: Reducing Deliverables; Mobile Computing; Standards Development; October 26 issue features: Coding; Personal Health Records; Bar Coding Imaging Economics – November issue features: RSNA Preview; Sports Medicine; Oncology; Bonus distribution at RSNA Journal of AHIMA – November/December issue features: Electronic Records; AHIMA Convention Wrap-Up; Bonus distribution at American Medical Informatics Association, American Medical Association CPT Symposium OT Practice – October 26 issue features: Addiction Recovery; Addressing the Well-Being of Older Adults with Cancer; Regional Employment Outlook; November 9 issue features: Creating Opportunities for OT; Regional Employment Outlook PT Magazine – December issue features: Practice Profiles – Women’s Health; Developing and Maximizing Websites Radiologic Technology – November/December issue feature: Parathyroid Disease Radiology Today – October 5 issue features: SPECT; MRI; October 19 issue features: Radiation Oncology; PET/CT; Women’s Imaging; Bonus distribution at ASTRO; November 2 issue features: PET; RSNA Product Showcase; Bonus distribution at RSNA RT Image – October 5 issue features: Radiation Therapy; Dosimetry; Bonus distribution at RSNA, ASTRO; October 12 issue features: Ultrasound; CR: October 19 issue features: Management; Administration; Staffing; October 26 issue features: Nuclear Medicine; Molecular Imaging; National RT Week; November 2 issue features: CR/DR; Examine Staffing; Bonus distribution at RSNA Therapy Times – October 6 issue feature: Women’s Health; Bonus distribution at the ADA FNCE; October 13 issue feature: Huntington’s Disease; Bonus distribution at the ADA FNCE; October 20 issue features: Speech and Language Disorders; ASHA Conference Preview; Bonus distribution at the ASHA, American



Music Therapy Association; October 27 issue feature: Craniofacial Deformities; Bonus distribution at ASHA; November 3 issue features: Diabetes; ADA Conference Recap; Bonus distribution at ASHA Today in PT – October 26 issue feature: The Student Conclave

Pharmaceutical/Biotechnology • • • • •

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24/7 – November issue features: Turning Your Department Around; Data Overload: Storage Strategies; Bonus distribution at RSNA, NCBA BioPharm – November issue features: Upstream Processing; 4th Annual Guide to Disposables JAPhA – November/December issue distributed at ASHP Pharmacy Today – November issue distributed at ASHP Pharmacy Week – October 4 issue distributed at ASCP, ASPEN; October 11 issue distributed at AACP; October 18 issue distributed at ACCP; October 25 issue distributed to all College of Pharmacy Students Pharmaceutical Executive –November issue features: Rx Club Awards; Efficient R&D; Bonus distribution at AAPS Pharmaceutical Technology – November issue feature: Regulatory Roundtable with FDA Student Pharmacist – November/December issue distributed at ASHP

General Healthcare • •

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AARC Times – December issue feature: International Perspective on Tuberculosis; Bonus distribution to Respiratory Schools Advance for Medical Lab – October 19 issue feature: Blood Banking/Phlebotomy Supplement; November 2 issue features: Cytology Supplement; Staffing Shortage; Enhancing Your Job with the Web Applied Clinical Trials – November issue feature: 3rd Annual Salary Survey CAP Today – November issue feature: Laboratory Information Systems Cardiology Today – November issue feature: Focus on Heart Failure; Bonus distribution at American Heart Association Case in Point – December/January issue features: Comprehensive Cancers; Neuromuscular Disorders; Integration of Medical and Behavioral Health; BloodBorne Illnesses; Return to Work Strategies Endocrine Today – November 25 issue features: Focus on Reproduction; Meeting Coverage: Obesity Society; December 10 issue features: Meeting Coverage: American Society of Nephrology, American Heart Association Endocrine News – October issue feature: Osteoporosis General Surgery News – December issue feature: Infection Prevention/Management; Bonus distribution at 26th Annual Controversies, Problems and Techniques in Surgery Healthcare Traveler – November issue features: State of the Travel Nursing Industry; Empty Nesters/Baby Boomers Health Management Technology – December issue features: Disaster Preparedness; Network Management; Wireless/Mobile Computing; RHIOs and the NHIN; Systems Integration; EDIS Hem/Onc Today – November 25 issue feature: Focus on Drugs in the Pipeline; Bonus distribution at the ASH; December 10 issue feature: Meeting Highlights: National Hemophilia Foundation; American Society of Therapeutic Radiation Oncology

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HFM – November issue feature: Physician Relationships Medical Laboratory Observer – November issue features: What’s Hot at the CDC?; A Day in the Life of a Physician Office Lab Military Medicine – November issue distributed at AMSUS Modern Healthcare – October 12 issue features: Roundup: AHIMA; Medical Groups; Bonus distribution at MGMA; October 19 issue features: Roundup: MGMA; Health Planning; October 26 issue features: Supplement: 2nd Annual Best Places to Work in Healthcare; Bonus distribution at Best Places to Work in Healthcare Gala Ocular Surgery News – November 25 issue feature: Spotlight on Cataract Instrumentation; December 10 issue feature: Spotlight on Glaucoma Therapeutics Oncology Issues – November/December issue features: Staffing; Program Management Optometry News – November issue feature: Spotlight on Dry Eye; Bonus distribution at American Academy of Optometry Orthopedics – November issue features: Sports Medicine Update; Spotlight On: Spine; Bonus distribution at American Association of Hip and Knee Surgeons, North American Spine Society Orthopedics Today – November issue features: Spotlight on Adult Fractures; Clinical Round Table: BMPs; Bonus distribution at American Association of Hip and Knee Surgeons, North American Spine Society Psychiatric Annals – November issue feature: Psychotherapy of Geriatric Patients Respiratory Care – November issue feature: Open Forum Abstracts; Bonus distribution at International Respiratory Congress The Journal of Allergy & Clinical Immunology – December issue distributed at the AARC

Buffalo News Boston Globe San Diego Union-Tribune Las Vegas Review-Journal Boston Globe Los Angeles Times Buffalo News

Medical Employment Opportunities Careers in Life Sciences Healthcare Opportunities Banner Healthcare/ Medical Careers in Nursing and Allied Health Healthcare Pulse Nursing Careers (Direct Mail)

October October October October October October October

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LAYOFFS Beaumont Hospitals More layoffs are expected at Beaumont Hospitals, as the three-hospital system looks to trim staff in areas where patient business has declined and isn't likely to rebound. The layoffs will be targeted to departments that have been most affected by the economic downturn and are losing patient volumes, such as some obstetrics or cardiology departments, said Colette Stimmell, Beaumont's director of public relations. "We're looking at areas where volume has diminished and isn't likely to return," she said. She expects workers to be informed of the job cuts in the next several weeks. The Detroit News

Central Georgia Health System The Central Georgia Health System approved its 2010 budget that includes a 5 percent increase in overall patient charges but still anticipates a $9 million drop in operating revenue compared to 2009. About 95 percent of the health system’s budget is for The Medical Center of Central Georgia. The rest includes a rehabilitation hospital, an assisted living community, the hospital’s foundation and a company that employs doctors and faculty who work at the Medical Center. Don Faulk, CEO of the hospital and health system, told the board the hospital was able to reduce its costs by $31 million in fiscal 2009, as it had anticipated. He said he expects the hospital to realize the full $43 million identified in annual savings within the fiscal 2010 budget year. Faulk said the budget assumes some program and budget cuts will make up some of those losses, but the details haven’t been worked out. “But changes are going to be incremental,” Faulk said. “We’re not going to close the door on that.” He said the particulars of the anticipated cuts probably will be worked out in October. Macon Telegraph Community Hospital of the Monterey Peninsula Tough economic times have the Community Hospital of the Monterey Peninsula looking to cut down staff, which means some medical workers may be asked to leave their jobs. The hospital has shut down the Garden West Wing, one of its seven nursing stations for general patients, in order to save an estimated $750,000 a year. CHOMP said the closure of the unit is a result of the recession. Fewer patients are opting for elective surgery and refusing medical procedures if they're not needed immediately. The move is the first in a series to help eliminate $36 million from the hospital's annual budget, which means the hospital may ask for voluntary layoffs within the next few months. KSBW Monterey Cook County Health and Hospital System Layoffs at the Cook County Health and Hospital System are going to happen, according to a budget presented to the board that slashes the system’s county tax subsidies by nearly 20 percent. More than 1,800 jobs will be eliminated by next spring. Health system spokesman Lucio Guerrero confirmed yesterday that about 500 more jobs will be eliminated, in addition to the 900 that are already being eliminated. He said no determination has been made regarding which positions will be cut, nor will officials know until a consultant releases a report in October. The cuts will include both vacant and filled positions. Chicago Daily News MetroSouth Medical Center MetroSouth Medical Center in Blue Island confirmed that it plans to lay off 120 employees, citing the recession and its impact on hospital admissions. "It's a direct result of a decrease in our inpatient activity, which is similar to that of other area hospitals," said Arnold Kimmel, MetroSouth's Chief Executive. "Likewise, the layoff is similar to what other service organizations are going through particularly in this very difficult economy." A group led by Transition Health Care Co. last year bought MetroSouth Medical Center, formerly St. Francis Hospital & Health Center, from SSM Health Care, a St. Louis-based nonprofit and one of the nation's largest Catholicowned systems. Like other hospitals across the country, the facility has been hit by a growing number of patients unable to pay their medical bills and had racked up tens of millions of dollars in losses under SSM ownership. SSM no longer wanted to

commit to additional capital investments, fearing the hospital would be a drag on its other operations, executives said at the time. Chicago Tribune

UPCOMING HEALTHCARE CONFERENCES & SEMINARS ANCC National Magnet Conference October 1-3 Louisville, KY 14th Annual Scientific Session of the American Society of Nuclear Cardiology October 1-4 Minneapolis, MN Society of Urologic Nurses and Associates: 2009 Annual Conference October 3-6 Chicago, IL 81st Convention of the American Health Information Management Association (AHIMA) October 3-8 Grapevine, TX Scientific Assembly of the American College of Emergency Physicians October 5-8 Boston, MA Annual Meeting of the Orthopaedic Trauma Association October 8-10 San Diego, CA Emergency Nurses Association Annual Conference & Scientific Assembly October 8-10 Baltimore, MD Annual Clinical Congress of the American College of Surgeons October 11-15 Chicago, IL Child Neurology Society 38th Annual Meeting October 14-17 Louisville, KY Scientific Assembly of American Academy of Family Physicians October 14-18 Boston, MA 35th Annual Professional Nurse Educators Group Conference October 16-19 Kansas City, MO

American Academy of Pediatrics – National Conference October 17-19 Washington, DC 65th Annual Meeting of the Annual Society for Reproductive Medicine October 17-21 Atlanta, GA Neuroscience 2009 October 17-21 Chicago, IL ADA’s Food and Nutrition Conference and Expo 2009 October 17-20 Denver, CO 70th Annual Assembly of the American Academy of Physical Medicine & Rehabilitation October 22-25 Austin, TX ACG Annual Scientific Meeting and Postgraduate Course October 23-28 San Diego, CA 16th Annual HIV/AIDS Update Conference October 29-31 South Padre Island, TX National Student Nurses’ Association Mid-Year Convention October 29-November 1 Phoenix, AZ U.S. Psychiatric & Mental Health Congress October 30- November 2 San Diego, CA Sigma Theta Tau International Honor Society of Nursing Biennial Convention October 31-November 4 Indianapolis, IN Chest 2009 October 31-November 5 San Diego, CA American Society for Healthcare Human Resources Administration Conference November 1-3 Chicago, IL

Annual Meeting of the International Society for Traumatic Stress Studies November 5-7 Atlanta, GA American Academy of Nursing 35th Annual Meeting and Conference November 6-8 Scottsdale, AZ Annual Meeting of the American College of Allergy, Asthma and Immunology November 6-9 Miami, FL 137th Meeting of the American Public Health Association November 7-11 Philadelphia, PA NASPGHAN Annual Meeting November 12-15 National Harbor, MD The 4th Annual Consumer-Centric Healthcare Congress November 20-21 Washington, DC The Nursing Organization Alliance Fall Summit November 19-21 Louisville, KY Annual Pain Medicine Meeting and Workshops November 19-22 San Antonio, TX RSNA 2009 Scientific Assembly and Annual Meeting November 29-December 4 Chicago, IL

TRENDS SPOTLIGHT: Big employment mistakes hospitals make By Anne Zieger Lately, there have been more than a few high-profile cases in which juries have awarded millions to employees suing former employers, often under provisions of the 1991 Civil Rights Act. To avoid being the next target, a pair of attorneys have identified the top 20 mistakes employers commonly make when hiring, including inconsistent recruiting and hiring, inappropriate interview questions, failure to properly pay non-exempt employees for breaks, lunch and overtime and failure to follow personnel policies.

Read more: http://www.healthleadersmedia.com/content/238779/topic/WS_HLM2_H R/20-Most-Common-Employer-Mistakes-That-Could-Cost-YourHospital.html

NATIONAL OBSERVANCES Children's Health Month Depression & Mental Health Month Medical Librarians Month National American Pharmacists Month National Dental Hygiene Month National Disability Employment Awareness Month National Family Health Month National Physical Therapy Month National Gerontological Nursing Week (1-8) National Healthcare Resource & Materials Management Week (4-10) National Nurse-Midwifery Week (4-10) Nuclear Medicine Week (4-10) National Primary Care Week (5-9) National Healthcare Food Service Workers Week (5-11) National Physician Assistant Week (6-12) National Pediatric Nursing Week (9-15) Emergency Nurses Week (11-17) National Case Management Week (11-17) National Health Education Week (11-17) National Nephrology Techs/Technologist Week (12-17) National Healthcare Central Service Week (12-18) International Infection Prevention Week (18-24) National Hospital/Health System Pharmacy Week (18-24) National Healthcare Quality Week (18-24) Medical Assistants' Week (18-24) National Medical Assistants Week (19-23) National Healthcare Facilities & Engineering Week (25-31) National Respiratory Care Week (25-31)

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