Designing Presentations

Revised by Dr Sherwan R Shal

Designing a Presentation  Identify the purpose  Identify the audience  Identify the goals you expect to achieve  Analyze the content  Establish a format and use it [email protected]

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Purpose of Presentation  Capture attention and explain concept  Graphics help people remember  10% of what they read  20% of what they hear  30% of what they see  70% of what they see and hear [email protected]

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Identify Audience  Characteristics of audience determine

which presentation to use  Overheads best for lighted rooms and for

group size less than 40  Electronic presentation to any size audience  35mm slides for formal presentation to any

size audience [email protected]

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Identify Goals  If Selling a product, focus on why

product is best for this audience  If presenting a study, give the result

rather than a history of the study

[email protected]

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Analyze the content  Keep one concept per slide  Highlight important aspects  Do not present full page of text  Limit line size to five to seven words  Limit slide to five to seven lines  Don’t clutter; use empty space effectively [email protected]

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Establish Format and Use it  Be consistent with color and attributes  Use bold and italics sparingly  Use no more than two font types  Remember:  K.I.S. (Keep It Simple)  C.C.C (Clutter Creates Confusion) [email protected]

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