Cv Of Rene Ylanan (telco) Oct. 2009

Rene Ylanan Bio-data Full Name:

Rene Victor Navarro Ylanan

Born / Age:

Born December 5, 1962

Current Address:

Merville, Paranaque

Professional Objectives Put my knowledge and skills to better use, helping a telco find its best-fit in the new role of enabler of the wider ip-telecommunications industry.

Professional Summary −

Over 25 years of experience in the field of Sales and Marketing, with extensive work in the areas of Product/Service Development, Product/Service Management, Quality Management and Sales/Distribution Management.

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12 years (until Q1 2009) in the Telecommunications industry, including senior management posts in ETPI, Piltel/Smart, Broadband Philippines and, most recently, LBNI–QTel.

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13 years in the Fast-moving Consumer Goods industry, including a general manager posting in Indonesia.

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Current Pay: PHP 1.69M cash compensation per annum, net of taxes

Contact Information Personal Email:

[email protected]

Mobile:

+63921-635-9196

Rene Ylanan Curriculum Vitae

BASIC INFORMATION Full Name Nationality Birthdate Civil Status Residence Address Home Telephone Number Company Mobile Number e-mail Address

Rene Victor Navarro Ylanan Filipino 05 December 1962 Married 46 Riviera St., Bgy. Merville, Paranaque City 1700 828-8230 +63921-635-9196 mailto:[email protected]

WORK EXPERIENCE

Summary Rene Ylanan has over 25 years of experience in the field of Sales and Marketing. The first 13 years of his experience were in the Fast-moving Consumer Goods industry and the next 12 years (up to the present) were in the Telecommunications industry. Functionally, Rene has extensive experience in the areas of Product/Service Development, Product/Service Management, Quality Management and Sales & Distribution Management.

Positions Held July 2008 – Q1

Liberty Broadcasting Network Inc.

2009

Head of Business Development o

April 2007 –

Responsible for defining the new wireless broadband products and services, their business rules and the various processes needed by the company to support these properly

ZED-Orion Engineering & Network Services

June 2008

Senior Commercial Consultant o

Managed all commercial input and client interfacing for the various projects of ZED-Orion, including finalization of the detailed prospectus for Liberty Broadcasting Network, Inc. resulting in its purchase by Qatar Telecoms

April 2005 –

Multi-media Telephony, Inc. / Broadband Philippines

March 2007

Head Of Marketing o o

o

July 2003 –

Hired to implement the company’s market introduction of its 3G services Launched the first true “mobile landline” service in 2006; fixed-wireless phone sets using the ‘349’ number-plan block, running on a CDMA2000 cellular network Functional responsibilities of the Marketing Division include Product Marketing, Trade/Channels Marketing, Marketing Information (Research), New Services Development and Services Training

Tridel Technologies, Inc.

March 2005

Director For Marketing & Sales o o o

May 2001 –

Responsible for all businesses of Tridel (basic internet access, VAS/internet services, on-site technical services and branch operations) Established Product Management and development systems for Tridel Professionalization of the Tridel sales force through retraining and systems improvement

Filipinas Wincomm Corp.

June 2003

Business Development Head o o

September 2000 –

Product development and business development for software products Design and sale of WAN data networks using point-to-multipoint radio solutions

Smart Communications, Inc.

February 2001

Department Head, Usage Marketing o o

October 1999 –

Responsible for ARPU improvement of Smart and Piltel cellular services through mobile VAS introduction and promotion Part of the team which launched the SMART Money service in December 2000

Pilipino Telephone Corp. (Piltel)

August 2000

Director For Marketing o o

Responsible for Product Management of all Piltel products and services (mobile and LEC) Oversaw development and launch of Talk n’ Text

April 1997 –

Eastern Telecoms Philippines, Inc.

July 1999

Vice President, Marketing o o

February 1992 –

Hired to implement the company’s market introduction of its LEC services Responsible for Product Management of all Eastern products and services (Datacomms, Inter-carrier business and Local Exchange)

Pure Foods Corp.

January 1997

February 1996 – January 1997 Managing Director, PT. Pure Foods Suba Indah, Indonesia o

A joint venture between Pure Foods Corporation and the Hero retail group of Indonesia, to manufacture and market processed meats products in Indonesia

July 1995 – January 1996 Group Marketing Manager, Meats Division

October 1994 – June 1995 Regional Sales Manager, Metro Manila Key Accounts

February 1994 - September 1994 Area Sales Manager, Metro Manila Distribution Accounts o

Established the Pure Foods Dry Goods Distributorship System virtually from scratch

February 1992 - January 1994 Brand Manager, Processed Meats Division o o

July 1989 -

successfully repelled market entry of San Miguel Campo Carne Pure Foods achieved its highest market shares (60+%) in the processed meats category under my stewardship

American Brands Philippines, Inc.

December 1991

Marketing Manager o

Product development, market introduction and product management of a range of personal care products

November 1987 -

Bristol Laboratories – Mead Johnson

June 1989

Personal Care Products Manager & Institutional Sales Manager

May 1984 -

Magnolia Dairy Products, San Miguel Corp.

October 1987

Various Brand Management Positions o

Developed and launched first UHT-processed cream product in the country, tripling category sales volumes

EDUCATIONAL BACKGROUND 1980 – 1984

Undergraduate: Seattle University, Washington State o

1976 – 1980

Graduate, Bachelor of Science in Business Administration

High School: La Salle Greenhills High School, Mandaluyong, MM

OTHER INFORMATION

o o o o o o

Married since January 1987. One daughter, born September 1999 In excellent health. A regular badminton player High proficiency with computers and computing environments Received TUV-Philippines certification for Quality Management Representative in 2005 Interests include the graphic arts, information technology Workable proficiency for speaking/understanding Bahasa Indonesia